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Search MSc Programs in Marketing Management in North America 2019

Marketing management programs can allow students to explore in depth the management of marketing teams, resources and activities. Students may learn valuable communication and leadership skills while studying topics such as marketing strategies, market analysis and consumer decision making.

The United States of America commonly called the United States, is a federal republic consisting of fifty states and a federal district. The 48 contiguous states and the federal district of Washington, D.C. are in first North America between Canada and Mexico. The state of Alaska is in northwestern North America, west of Canada and east of Russia across the Bering Strait, and the state of Hawaii is an archipelago in the mid-North Pacific. The country also has five populated and nine unpopulated territories in the Pacific and the Caribbean.

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University Bocconi

Marketing has become a major driver of both performance within organizations and organizational decisions. The program allows students to develop wide-ranging professiona ... [+]

Marketing has become a major driver of both performance within organizations and organizational decisions. The program allows students to develop wide-ranging professional know-how in the area of marketing management, thanks to a unique combination of course contents.

It integrates an advanced preparation in essential marketing tools and fields such as quantitative methods, legal issues and digital marketing strategies with highly innovative approaches and competencies from different academic fields such asneuroscience or anthropological studies and their impact on marketing related fields such as consumer behavior.

Graduates are prepared to succeed in a rapidly changing globalized business world, having the necessary knowledge and skills that enable them not only to react but to proactively shape the marketing of the future.... [-]

Italy Milan USA Los Angeles
October 2019
Full-time
2 years
Campus