View MSc Programs in Marketing Management 2019 in Bogotá in Colombia
A marketing management program is great for those who want to learn about how marketing activities and resources are managed. Students may learn how to create effective strategies customized for specific businesses and how leadership techniques can be applied to lead a team of marketing professionals.
Colombia is a truly diverse and unique country, located in the northwestern corner of South America. With friendly people, exotic landscapes and cosmopolitan cities, Colombia is definitely the place to learn Spanish.
Bogota has diverse system of universities and colleges. The students who come or choose to study here have a wide choice of options on which institutions to join. All the institutions are of high quality though; it’s just choosing on which part of the city you want to study.
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Assess changes in the environment, the consumer and technology and its impact on company strategy.
Structuring proposals designed from the customer value, segmented and tailored to the current demands, either in local and international markets.
Digital tools to integrate different marketing processes. • Develop a systemic approach that allows linking processes, activities and tools.
Build and maintain customer relationships based on recognition of unmet opportunities, development of appropriate channels and using metrics to measure the degree of satisfaction.
Experientialize processes using simulations for understanding reality widely.
Recognizing the impact of new marketing tools in creating and sustaining lasting relationships