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Compare MSc Programs in International Marketing in France 2019

The Master of Science provides an opportunity for graduates to obtain advanced research skills and knowledge in a professional learning environment. A Master of Science (MS) degree can provide you with the foundation of knowledge and key competencies you'll need throughout your career

International marketing involves using marketing techniques and principles on a worldwide scale. Students in this field often have the opportunity to study topics such as international promotion, strategies, global finance, government regulation, targeting and resource allocation.

France is currently among the 20 best performing countries in terms of the economy due to their excellent results-oriented higher education learning. Most of the courses at universities are offered in the French language. France has 60 public and 100 private universities.

Top Masters of Science in International Marketing in France 2019

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4 Results in International Marketing, France

IPAG Business School

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for st ... [+]

Presentation

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for students who aim to enrich their background and career in global marketing strategies.

Each of these programmes taught completely in English consists of three complementary components:

1st semester of studies in Edinburgh, 2nd semester of studies in Nice, Masters Dissertation (and optional internship).

International Marketing with Tourism and Events

Tourism, recreation and entertainment have added a new dimension to the mobility of people and unexploited business perspectives. This is clearly illustrated by the considerable growth in the number of international events taking place around the world, in the areas of culture, sports, entertainment and exhibitions.... [-]

France Nice Paris
January 2020
Full-time
2 semesters
Campus
Toulouse Business School

Due to the intricacies of the industry, students must take a sectorial marketing approach when operating in this field. The Master of Science in Tourism Marketing and Man ... [+]

Program overview

In 2017, the travel and tourism industry contributed roughly 8.27 trillion USD to the global economy. This industry includes a wide range of sectors such as hospitality and hotels, in the broad sense, entertainment, attractions, operators of all kinds, distributors and in particular new digital players, transportation services such as cruise lines, casinos, amusement parks, official bodies that support the tourism development, and consultants.

Due to the intricacies of the industry, students must take a sectorial marketing approach when operating in this field. The Master of Science in Tourism Marketing and Management (T2M) will train competent executives who understand the challenges behind internationalization of a brand and digitalization both in the marketing approach and distribution.... [-]

France Paris
October 2019
Full-time
15 months
Campus
Groupe ESC Clermont

The MSc. in International Commerce & Digital Marketing is a Master Degree Program (100% taught in English, duration of 16 to 18 months) that is designed to allow stud ... [+]

The MSc. in International Commerce and Digital Marketing at ESC Clermont in France is a Master Degree Program (100% taught in English, duration of 16 to 18 months) that allows students to explore the various areas of international commerce and marketing. The objective of the Program is to empower students with the knowledge, experience, and skills that are needed to excel in today's challenging business environment and digital era. Besides learning about the global commercial world and local business practices, the students will master the digital tools and have a unique combination of knowledge and skills in marketing, sales, and social media management. Classes last from October to May, followed by an internship of a minimum of 4 months along with an executive report.... [-]

France Clermont-Ferrand
October 2019
Full-time
3 semesters
Campus
Rennes School of Business

The aim of the programme is to qualify candidates for leading marketing positions in international companies; thus the programme provides them with the knowledge. This is ... [+]

Master of Science in International Marketing

The aim of the program is to qualify candidates for leading marketing positions in international companies; thus the program provides them with the knowledge and skills to market products and services in the global, knowledge-based economy, and within specific social, political and cultural contexts. Upon graduation from the MSc in International Marketing program (MSc IM), students will be able to:

perform market assessment through quantitative marketing research methods, gather market intelligence, undertake market identification, analysis, and selection, create detailed marketing strategies and plans for specific markets, manage the launch of new products and services, set and measure objectives for each marketing element, implement and monitor the execution of marketing plans. ... [-]
France Rennes-en-Grenouilles
September 2019
Full-time
16 months
Campus