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The Master of Science provides an opportunity for graduates to obtain advanced research skills and knowledge in a professional learning environment. A Master of Science (MS) degree can provide you with the foundation of knowledge and key competencies you'll need throughout your career

Studies in international marketing can provide individuals with an education on the multinational process that involves the planning, development, distribution and promotion of goods and services to the international market in order to achieve specific business goals.

MSc 16-24 (out of 24). View all Master of Science Degrees in International Marketing in Europe 2019

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24 Results in International Marketing, Europe

ILERI

A specialization Bac 5 to learn the issues of international business. ... [+]

A specialization Bac 5 to learn the issues of international business.

The International Business and Marketing option of the International Relations Higher Diploma of ILERI is offered in partnership with the ISC (Conférence des Grandes Ecoles), it is sanctioned by an MSc and reserved for students who have validated their first year of the second cycle at the ILERI .

Objectives of the trainingExplore international marketing and access a global and systemic view of the organization in its environment.To be at the forefront in the field of digital marketing and allow a company to adapt to ever-changing consumption.Develop brand strategies in large international groups for better product longevity and consumer loyalty.Become an International Marketing Analyst and enable a company to open new markets while controlling risks.Become a Product Manager with a real knowledge of markets and international issues.Work for export in a large group of pharmaceutical or luxury sector, automotive, etc.Combine strong skills in strategic management, marketing and business skills acquired prior to the ILERI , to access positions of high responsibility in the international private sector.teachings... [-]
France Puteaux
October 2019
Full-time
1 year
Campus
BPP University

The MSc International Marketing programme will develop the knowledge you need to manage and deliver campaigns at a strategic level. This is combined with the skills and i ... [+]

Marketing is seen as a crucial function in the DNA of any organisation. The MSc International Marketing programme will develop the knowledge you need to manage and deliver campaigns at a strategic level. This is combined with the skills and insight needed to compete in a global market. The course develops an in-depth understanding of the marketing cycle from consumer behaviour to knowing your customer. It also looks to understand how to build a brand using social networks.

The programme embraces a strong focus on digital media. Where you learn to put theory into practice by studying social media, mobile marketing, big data and analytics.

Our tutors come with experience gained in blue chip companies. Allowing you to engage in real-world case studies that build a commercial appreciation of global, social and ethical issues.... [-]

United Kingdom London
January 2020
Full-time
12 - 18 months
Campus
Kristianstad University Sweden

This one-year programme aims to give you the competencies and skills necessary for working with international business and marketing in a broad range of multinational and ... [+]

Business has become increasingly international in character in recent decades, and international commerce now accounts for a large and growing proportion of overall commercial activity. An increasing number of companies, small, medium-sized and large, are now affected by international events and competition. This is a development that demands knowledge and professional expertise in the field of international business and marketing.

This one-year programme aims to give you the competencies and skills necessary for working with international business and marketing in a broad range of multinational and national companies, both in Sweden and abroad.

The programme emphasizes the importance of marketing and internationalization for different types of organizations and includes advanced courses in transactional and relationship marketing as well as courses in corporate governance and strategy, which are based on current research and practical case studies. This focus on both research and practice creates opportunities for you to work in both industry and academia.... [-]

Sweden Kristianstad
September 2019
Full-time
1 year
Campus
University of Huddersfield Business School

The MSc International Marketing places particular emphasis on the international dimensions of marketing, both in terms of the need to adapt marketing strategies to intern ... [+]

International Marketing MSc/PgDip/PgCert

Few businesses can afford to ignore international markets and competitors. Whether the global economy is flourishing or not, international markets are increasingly part of any marketing strategy.

The MSc International Marketing places particular emphasis on the international dimensions of marketing, both in terms of the need to adapt marketing strategies to international markets and also in terms of the practicalities of operating across different country markets.

Although this course has been primarily designed for students who have already studied marketing or a related subject previously, it is equally applicable for motivated students who wish to develop cutting-edge expertise in international marketing.... [-]

United Kingdom Huddersfield
September 2019
Full-time
Part-time
1 year
Campus
London South Bank University

MSc International Marketing with Internship degree, accredited by the CIM, is perfect for undergraduates wishing to fast track their career with a highly recognised maste ... [+]

Accredited by the Chartered Institute of Marketing (CIM) the MSc International Marketing (with Internship) offers students the opportunity to complement their studies with work experience in the industry for up to 5 months full-time or longer part-time. The programme offers the opportunity for students to reflect upon their learned skill set to enable further development of their professional career development.

This specialist course examines current global marketing issues and aims to provide the skills you will need to stay at the forefront of this discipline throughout your career.

8 reasons to study here Educational excellence: For marketing, we’re voted no.2 UK wide for student satisfaction (CUG Guide 2018). Furthermore, we’re voted no.1 and no.2 for Satisfied with teaching and satisfied overall with the course in the Guardian league table 2018. Developing employability: The division holds residential weekends and provides internship and placement opportunities for students. Exceptional learning resources: No.1 University in the UK for Learning Resources in Marketing (National Student Survey 2016). Guest lectures: Industry-leading guest lectures add a new and modern twist to our teaching for students to develop their sector knowledge. Professional accreditation: Modules accredited by the Chartered Institute of Marketing, providing exemptions for professional qualifications. Entrepreneur support: Develop a ready-to-fund business plan or undertake consultancy as a final year marketing project, and individual entrepreneurial activity is supported by the course and University. Networking opportunities:Build relationships with small and medium enterprises and alumni as part of a unique 'give back' culture. Research active academics: You’ll be taught... [-]
United Kingdom London
September 2019
Full-time
19 months
Campus
London South Bank University

Accredited by the CIM, our MSc International Marketing equips you with the theory, principles and practice of marketing in the context of a global market environment and ... [+]

Accredited by the Chartered Institute of Marketing (CIM) this specialist course examines current global marketing issues and aims to provide the skills you will need to stay at the forefront of this discipline throughout your career.

Your studies will extend your awareness of the complex, dynamic and sometimes hostile international business environment.

The main thrust of this programme is to equip future marketing managers with the knowledge and understanding to make and implement marketing decisions for the international arena. This course enables you to apply theoretical frameworks and principles to the practical work environment.

8 reasons to study here Educational excellence: For marketing, we’re voted no.2 UK wide for student satisfaction (CUG Guide 2018). Furthermore, we’re voted no.1 and no.2 for Satisfied with teaching and satisfied overall with the course in the Guardian league table 2018. Developing employability: the division holds residential weekends and provides internship and placement opportunities for students. Exceptional learning resources: No.1 University in the UK for Learning Resources in Marketing (National Student Survey 2016). Guest lectures: industry-leading guest lectures add a new and modern twist to our teaching for students to develop their sector knowledge. Professional accreditation: Modules accredited by the Chartered Institute of Marketing, providing exemptions for professional qualifications. Entrepreneur support: Develop a ready-to-fund business plan or undertake consultancy as a final year marketing project, and individual entrepreneurial activity is supported by the course and University. Networking opportunities:Build relationships with small and medium enterprises and alumni as part of a unique 'give back' culture.... [-]
United Kingdom London
September 2019
Full-time
Part-time
12 - 30 months
Campus
Lund University

This Master’s programme is Sweden’s most popular business MSc programme, with the largest number of applicants from all over the world. It prepares you for a career in ma ... [+]

This programme prepares you for a career in marketing, strategy, brand and product management, sales and marketing research. The Master’s programme in International Marketing and Brand Management is Sweden’s most popular business MSc programme, with the largest number of applicants from all over the world.

When applying to this programme, you select either the Strategies for Brands and International Markets track or the International Consumer Trends, Brands and Innovation track.

Upon completion of the programme, you will graduate with an MSc in Business Administration with a specialisation in International Marketing and Brand Management.

Specialisation tracks

Strategies for Brands and International Markets (track 1)... [-]

Sweden Lund
September 2019
Full-time
1 year
Campus
University of Dundee

A current approach to International Marketing teaching, built on the solid founding principles of marketing. ... [+]

The MSc International Marketing degree is one of our conversion degrees. As well as welcoming students from business backgrounds, our conversion degrees are also open to students who have not studied business as part of their undergraduate degree.

Marketing as a business discipline has changed significantly over the last decade, primarily due to the ever-developing range of social media channels available, to target, communicate and engage with international customers. Despite this constant change, the basic founding principles of marketing remain the same and are as important as ever. Focussing on the customer. Understanding, responding and adapting to their needs, influencing their buying behaviour, their wants and desires. We have designed these degrees to focus on the underlying principles of marketing as well as covering up-to-date marketing channels, tools and strategies which you will use as a professional marketer.... [-]

United Kingdom Dundee
September 2019
Full-time
12 months
Campus
Maastricht University, School of Business and Economics

By bringing the finance and marketing approaches together, this unique track shows how you can create an environment in which both financial performance and customer valu ... [+]

MSc International Business: Marketing-Finance (full-time)

Finance often focuses on the ‘technical’ pre-conditions for the success of an organisation or financial product and ignores the ‘target’ from a marketing perspective, which focuses on stakeholder needs. By bringing the finance and marketing approaches together, this unique track shows how you can create an environment in which both financial performance and customer value can be integrated.

Outstanding resources

As a student following the Marketing-Finance track, you will benefit from the outstanding academic and teaching resources available at two of Maastricht University’s departments. Through a dynamic mix of theoretical courses and empirical projects, you will explore areas including financial decision-making, product development, relationship marketing and shareholder value.... [-]

Netherlands Maastricht
September 2019
Full-time
1 year
Campus
IPAG Business School

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for st ... [+]

Presentation

The Master of Science (M.Sc.) in International Marketing with Tourism and Events, offered jointly by Ipag Business School and Edinburgh Napier University, is ideal for students who aim to enrich their background and career in global marketing strategies.

Each of these programmes taught completely in English consists of three complementary components:

1st semester of studies in Edinburgh, 2nd semester of studies in Nice, Masters Dissertation (and optional internship).

International Marketing with Tourism and Events

Tourism, recreation and entertainment have added a new dimension to the mobility of people and unexploited business perspectives. This is clearly illustrated by the considerable growth in the number of international events taking place around the world, in the areas of culture, sports, entertainment and exhibitions.... [-]

United Kingdom Edinburgh France Nice Paris  + 1 More
January 2020
Full-time
2 semesters
Campus
University of Bradford

The MSc in International Strategic Marketing develops the specialist knowledge and skills you need to pursue a marketing career. You will develop your working knowledge o ... [+]

Overview

The MSc in International Strategic Marketing develops the specialist knowledge and skills you need to pursue a marketing career.

You will develop your working knowledge of marketing tools and techniques and learn how to integrate them to plan and implement successful marketing programmes and initiatives. There is a strong emphasis on practical application, with opportunities to develop your analytical and problem-solving abilities through the use of case studies and marketing simulations.

Learning from academics and student peers from around the world gives you an invaluable perspective on the issues and challenges facing marketers in today’s global business environment.... [-]

United Kingdom Bradford
September 2019
Full-time
1 year
Campus
ISM University of Management and Economics

The overall goal of the program is to provide students with knowledge, skills, values, and attitudes related to international marketing management. The program’s specific ... [+]

International Marketing and Management

According to Peter Drucker, „Because the purpose of a firm is to create a customer, the firm has only two basic functions: marketing and innovations“. According to this, marketing is one of the functions the most essential in the organization. In short, the objective of marketing is to create value, communicate value, collect value from the firm‘s customers thus increasing the overall value of the organization. Marketing is the organization‘s most important source of knowledge about markets, while also being the face of the organization that most customers and stakeholders see. The purpose of the program is to educate market-oriented leaders who through cutting-edge research-based training will work for the best world companies.... [-]

Lithuania Vilnius
September 2019
Full-time
2 years
Campus
University of Strathclyde Business School

The International Marketing Programme is designed as a specialist course for those who want to build on a previous business and marketing degree and study Marketing at an ... [+]

Why this course?

The International Marketing Programme is designed as a specialist course for those who want to build on a previous business and marketing degree and study Marketing at an advanced level. It’s also appropriate for recent business graduates or established executives who are seeking either to acquire new skills or supplement the skills they have developed in a practical context.

The programme allows you to develop advanced-level academic expertise in international marketing. You’ll gain the technical and personal skills to operate across a range of dynamic and competitive international environments.

The course features a wide choice of elective subjects; many include international dimensions, reflecting the current diversity in global marketing practice. The course has many value-added features including but not limited to:... [-]

United Kingdom Glasgow
September 2019
Full-time
12 months
Campus
LUT University

In this Master's programme, you will develop expertise in strategic global marketing, digital marketing, marketing analytics, international business and value creation in ... [+]

To remain competitive, companies need to excel in global marketing management.

Global markets are characterised by high levels of uncertainty. In addition, the trend of digitalisation is creating both challenges and opportunities for the international management of firms. Thus, the value of data in managerial decision making is increasing. Data-based strategic decision making and marketing analytics represent the key competencies of today's marketing managers.

In this Master's programme, you will develop expertise in strategic global marketing, digital marketing, marketing analytics, international business and value creation in a rapidly changing world. The curriculum contents of this EPAS-accredited programme are carefully designed to carry strong career-building potential.... [-]

Finland Lappeenranta
August 2019
Full-time
2 years
Campus
Groupe ESC Clermont

The MSc. in International Commerce & Digital Marketing is a Master Degree Program (100% taught in English, duration of 16 to 18 months) that is designed to allow stud ... [+]

The MSc. in International Commerce and Digital Marketing at ESC Clermont in France is a Master Degree Program (100% taught in English, duration of 16 to 18 months) that allows students to explore the various areas of international commerce and marketing. The objective of the Program is to empower students with the knowledge, experience, and skills that are needed to excel in today's challenging business environment and digital era. Besides learning about the global commercial world and local business practices, the students will master the digital tools and have a unique combination of knowledge and skills in marketing, sales, and social media management. Classes last from October to May, followed by an internship of a minimum of 4 months along with an executive report.... [-]

France Clermont-Ferrand
October 2019
Full-time
3 semesters
Campus