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Masters of Science
Belgium Walloon Region Liège

View all MSc Programs in Digital Marketing 2019 in Liege in Belgium

Master of Science (MSc): These programs are postgraduate studies for people who have recently finished their undergraduate studies and want to improve their knowledge on a profound and more scientific level.

Digital marketing professionals are experts in promoting brands and products on social media, mobile apps, text messaging, digital radio and television, and emerging forms of digital platforms. They also work to create successful campaigns and messages designed specifically for each kind of channel.

The learning institutions in Liege are among the best in Belgium. With University of Liege leading the way, and other campuses and colleges flocking this area, Liege is a good place to study.

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1 Results in Digital Marketing, Liège

Degrees
Location
Belgium
Walloon Region
Liège
Study type
Pace
HEC Management School - University of Liège

This program enables managers to specialize in marketing, including 3 pillars of the digital economy: digital marketing, e-commerce, and data analytics. ... [+]

This program enables managers to specialize in marketing, including 3 pillars of the digital economy: digital marketing, e-commerce, and data analytics.

Its strengths

This program is co-developed with partners from the Chair in Digital Media & E-Commerce. They are regularly invited to speak during the courses related to their expertise. The digital economy is developing rapidly and our partner companies make it possible for us to organize an up-to-date program that follows the latest digital trends.

Objectives To understand the digital economy as a whole and to learn to develop a multi-channel strategy for a company; To anticipate the digital market by identifying future opportunities and challenges; To formulate new, IT-based digital strategies; To understand and assess the kinds of technology used to implement strategies in digital marketing, e-commerce and data analytics; To implement analysis techniques to solve problems of management, marketing, and sales. Target groups ... [-]
Belgium Liège
September 2019
Full-time
2 years
Campus