Compare 28 MSc Programs in Digital Marketing

As well as exploring a range of specialist marketing subjects, you will delve into the processes behind mining information from large complex databases. You will learn how this data can be manipulated to result in knowledge-driven decisions. Developing the ability to create and manage strategic marketing plans, you will recognize the importance of data, globalization and digital marketing.

A bachelor's degree or diploma equivalent to a UK honors degree at a minimum of second class (2.2). If you are not an English native speaker, you will be required to provide us with a proof of English language level equivalent to IELTS 6.5 or above

Ranked 1st in the world for E-Business and Digital Marketing (Eduniversal 2018), the MSc in Digital Marketing Strategy offered by Trinity College Dublin will introduce students to the overall digital marketing ecosystem focusing on the skills you will need to effectively plan, design and implement strategies that add value to organisations.

Students will be introduced to the overall digital marketing ecosystem focusing on the skills you will need to effectively plan, design and implement strategies that add value to organisations.

MSc Digital Marketing Strategy focuses on digital design and user experience as well as the digitalisation of interactions between paying customers, free users and business to understand how corporations do business in a digital world. Students will also undertake professional certifications such as the Advanced Google AdWords certificate and Google Analytics certificate.... [-]

Every marketing and communications expert nowadays needs knowledge on the digital environment and the channels that really make an impact on the chosen target groups. If you are interested in developing your knowledge and skills a bit further, this programme is for you. The unique combination of marketing and corporate communication makes this programme forerunner in the education landscape.

The Master’s Programme in Digital Marketing and Corporate Communication at the Jyväskylä University School of Business and Economics (JSBE) educates professionals of digital marketing and corporate communications for the needs of both nonprofit and private sectors. We combine the most relevant aspects of digital business, marketing, and corporate communications with the latest academic research conducted in the field. Graduation from the programme gives in-depth knowledge and skills to plan and execute strategic and tactical activities in managerial and expert positions related to marketing, sales, and corporate communication in today’s digitalized society.... [-]

Start dates: January, May, September

Tuition fees (2018/19): UK/EU: £7,995 International: £14,500

Digital marketing is one of the fastest growing industries being explored by businesses to market their goods and services. Statista forecasts the overall digital marketing spending (US) to grow to $103.37 billion in 2019 from $57.29 billion in 2014, the whole digital marketing spectrum is growing exponentially, therefore, businesses are continuously looking for specialist advice.

Build your understanding of tactics online social media and digital marketing tactics, and specialise in digital domain to boost yourself into the digital world.

Our MSc Digital Marketing is designed to give you the skills and knowledge you need in a rapidly developing sector. The course will focus on advancing the digital skills you need to successfully market goods and services through various online channels, whilst helping you to stay up to date with trending issues, debates and tools in the marketing world.... [-]

MSc in Communication and Digital Marketing

Emphasis will be given to the regional and global dynamics that influence the strategic and creative direction of promotional campaigns. The program will also engage students to challenge the impact of new technologies on promotional and media-related issues. Overall students will gain the necessary strategic competencies and soft skills in order to assess and evaluate current and future trends that are challenging the theory and function of international communications and digital marketing.

Program entirely taught in English

Main Courses:

The two-year Executive Master Degree program in Digital Economy & Leadership equips participants with the skills required to excel in today’s digital business world.

Participants in this post-graduate Master’s degree, organized by MCI and the Investment Punk Academy, learn how to successfully manage the effects and principles of the digital revolution and actively influence the process of organizational transformation.

The content and organization of the program have been designed to meet the specific requirements and needs of professional decision makers. The innovative blended learning concept applied by MCI combines synchronous and asynchronous learning phases with on-campus classes. This guarantees a maximum of flexibility regarding both time and location.... [-]

MSc Digital Business Analytics is designed to provide students with competences and the know-how to thrive in dynamic business environments.

Participants will learn to master business analysis, advanced techniques and digital tools that will give them a competitive advantage in today’s and tomorrow's business world. It forms future executive consultants to play crucial roles in decision making of organizations, technology strategy, corporate innovation, business optimization and development of existing companies or start-ups. The programme combines theory and practice to develop applied research skills needed to win in the digital age.

The programme explores diverse digital business models, analytical frameworks and new tools that shape today’s business environment. It prepares future consultants to become executives and part of the international community in this digital world. The course prepares students for career opportunities on the international scene in the field of digital business consulting, e-commerce, digital value chain management, digital ventures and business analytics.... [-]

The MSc. in International Commerce and Digital Marketing at ESC Clermont in France is a Master Degree Program (100% taught in English, duration of 16 to 18 months) that allows students to explore the various areas of international commerce and marketing. The objective of the Program is to empower students with the knowledge, experience, and skills that are needed to excel in today's challenging business environment and digital era. Besides learning about the global commercial world and local business practices, the students will master the digital tools and have a unique combination of knowledge and skills in marketing, sales, and social media management. Classes last from October to May, followed by an internship of a minimum of 4 months along with an executive report.... [-]

The way we communicate, advertise to and reach customers has changed dramatically in the digital age. This new area of marketing is rapidly expanding and opportunities for employment are growing all over the world.

With this full-time postgraduate degree, you’ll develop a firm understanding of modern marketing techniques and learn how to apply them effectively in the digital arena. You’ll master a range of social media and digital marketing tools and learn how to focus your marketing campaigns to specific target audiences across the digital landscape.

This masters in digital marketing communications will not only teach you how to plan and manage complex digital marketing campaigns, but how to measure and evaluate their success.... [-]

Digital marketing is having a tumultuous impact on society as a whole, sweeping aside the established practices of companies, government bodies, and users. New professions and new practices have emerged, resulting in a skills gap in the market and an urgent need for new management training in these areas.

In a constantly shifting environment where skills develop rapidly and disciplines become increasingly specialized, companies need to be more agile than ever in order to address today's challenges.

The new MSc in Digital Marketing & Sales launched by KEDGE is designed to train students to acquire the analytical and business-related skills needed to have a successful career in the digital ecosystem. Its pedagogy is built on a transversal vision based on 4 pillars: strategy, technique, design, and digital marketing. Students will graduate as highly skilled digital marketing strategists.... [-]

Analyse, quantify and influence consumer behaviour through ever-evolving digital tools and concepts.

*For more information please refer to the fees and financial support sections below.

Digital technology and analytics are changing the face of technology.

The MSc Digital Marketing & Analytics will prepare you to be an effective marketing practitioner in this exciting and rapidly evolving business environment.... [-]

The ICN MSc Diploma in Digital Management , Bac 5, is offered at our campuses in Nancy and Paris. Who says digital (or digital), says transformation of exchanges, practices, and therefore management. In addition to those who have made new technologies the heart of their business, any company, if it wishes to develop, gain productivity and competitiveness, must integrate digital in its strategy and surround itself with competent managers. With this MSc in Digital Management, ICN trains you in one or two years as managers of major digital companies in France and internationally.

The Salford Business School MSc Digital Marketing will equip you with the latest digital and social media marketing knowledge and skills needed in today’s demanding digital global economy.

During your time with us, you’ll examine products and services which are highly desirable to online consumers, while running real-life digital marketing campaigns by applying search and social media marketing techniques to support competitive marketing strategies.You will be taught by internationally recognized award-winning experts based in the Salford Business School Centre for Digital Marketing.... [-]

MODULE 01: FUNDAMENTALS OF DIGITAL MARKETING

PRACTICAL WORKSHOPS

Google Adwords and Google Analytics Workshop

MODULE 02: SOCIAL MEDIA

PRACTICAL WORKSHOPS

Facebook Ads WorkshopSocial media workshop: Project tutoring

MODULE 03: DIGITAL ADVERTISING AND CREATIVITY

This one year program completely taught in English provides a unique opportunity to strengthen both your knowledge of Digital Marketing and CRM.

"The emergence of the internet and new forms of communication and commercialization has completely changed marketing practice. Today, online communication and building long-term relationships with customers are the priorities directions of any marketers in order to increase company competition and profitability."

Dr. Véronique Pawels Delassus, Academix Director, Marketing Department

PROGRAM OBJECTIVES

The main objective of the program is to prepare future managers to work in these two rapidly emerging & complementary marketing fields representing new ways of conducting marketing and improving relationships with clients. The focus is on acquiring the theoretical concept and practical knowledge of handling digital marketing and analyzing customer databases. Students will also gain an understanding of the importance of managing customer relationships in a day-to-day business environment.... [-]