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Masters of Science

3 MSc Programs in Consumer Affairs

Most people are familiar with the term “consumer affairs” in the context of entities that serve the interests of the public. In the academic world, however, it represents a relatively new but rising field of study that centers around gauging consumer habits and trends. If you’re interested in a cutting-edge field that offers much potential, a Master of Science (MSc) in Consumer Affairs may be right for you.

What is an MSc in Consumer Affairs? The program analyzes consumers, or purchasers, in their social, economic and ecological environment to ascertain data, trends and commonalities. Typical courses students may take include developmental economics, consumer behavior and spending and behavioral pricing. Once students master the basics of consumer economics, they go on to specialize in research fields such as consumer technology and innovation and sustainable consumption.  

There are numerous benefits to earning an MSc in Consumer Affairs, perhaps most notable of which is receiving advanced training in a field that offers exciting room for new research opportunities and future growth. Indeed, experts believe that job creation for this field will grow exponentially over the next five years.

The costs of earning this type of degree vary by school and by location. To find out more about a particular program’s costs, contact the school directly.

Students who earn an MSc in Consumer Affairs find themselves marketable to an array of for-profit marketing companies in addition to nonprofit research organizations. Some graduates also end up doing policy work geared around consumer advocacy. Because the field is relatively new, the job market is expanding, and experts agree the potential for burgeoning research areas exists, making it an exciting field of study.

There are options to earn an MSc in Consumer Affairs online in both the United States and in other countries. Some students choose to combine online coursework with actual classroom courses. This is a practical option for working professionals and students with families. To get started, search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

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3 Results in Consumer Affairs

University of Sussex Business School

Psychology plays an important role in many aspects of business and marketing. Consumer psychology is the key to understanding buyer behavior, enabling organizations to de ... [+]

Key information Duration: 1-year full-time Start date: September 2019 Apply by: 1 August (International), 1 September (UK/EU)

Psychology plays an important role in many aspects of business and marketing. Consumer psychology is the key to understanding buyer behavior, enabling organizations to design innovative products and create effective communication messages.

This course will prepare you for careers building on both disciplines – whether you wish to pursue a successful career in marketing, or more generally apply psychological theories to the world of business.

Your studies will culminate in a research project that bridges marketing and psychology.

Why choose this course? Marketing at Sussex is ranked 7th in the UK (The Complete University Guide 2018). 91% of our Psychology, Psychiatry, and Neuroscience research quality was rated world-leading or internationally excellent in terms of originality, significance, and rigor in the 2014 Research Excellence Framework (REF). Benefit from the combined academic expertise and industry experience of the School of Psychology and the School of Business, Management, and Economics at Sussex. Course details ... [-]
United Kingdom Brighton
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Full-time
1 year
Campus
IESEG School of Management Lille - Paris

Join our MSc in Digital Marketing & CRM: a one year program completely taught in English. Study at one of the top business schools in France at our campus in Lille. ... [+]

This one year program completely taught in English provides a unique opportunity to strengthen both your knowledge of Digital Marketing and CRM.

Program Objectives

The main objective of the program is to prepare future managers to work in these two rapidly emerging & complementary marketing fields representing new ways of conducting marketing and improving relationships with clients. The focus is on acquiring the theoretical concept and practical knowledge of handling digital marketing and analyzing customer databases. Students will also gain an understanding of the importance of managing customer relationships in a day-to-day business environment.

Program Advantages

·The opportunity to take the Google Analytics Certification. Students will be taught best practices for integrating analytics data into current marketing efforts, understanding key metrics and mastering advanced functionalities of Google Analytics in order to grasp the added value of web analytics for companies with an online presence.... [-]

France Lille
September 2020
Full-time
1 year
Campus
TUM School of Management

The Master of Science in Consumer Science (MCS) is one of a kind in Germany, guaranteeing you a unique academic experience with fellow students from many different countr ... [+]

MANAGING CONSUMERS' NEEDS IN A GLOBAL AND DIGITALIZED WORLD

This master’s program will help you achieve your goal of becoming an expert in consumer research with a unique international and interdisciplinary profile. The program offers an inspiring combination of management studies and social and consumer sciences, combined with strong links to technological disciplines.To follow this program you should have an academic background in management, economics or another social science such as sociology, psychology or communication sciences. You must have a bachelor’s degree in one of these areas with at least 12 ECTS credits in research methods, including statistics.

UNDERSTANDING AN EVER-CHANGING WORLD ... [-]
Germany Munich
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Full-time
4 semesters
Campus