A Master of Science, or MSc, is an academic distinction bestowed upon students who effectively complete a predetermined set of coursework in a particular science-based field. Many people pursue master’s degrees to either enhance their career opportunities or use it as a steppingstone toward an even higher academic degree.
Just what is an MSc in Advertising? Intended for those looking to ultimately pursue careers in advertising, marketing, public relations or a related field, this rigorous advanced degree program generally takes between two and three years to complete. Students in advertising master’s programs should expect careful review of communications, advertising mediums and techniques, public relations, social media, the arts, and emerging technologies of interest to industry, among other areas. Additional attention is frequently given to the development and implementation of a variety of skills highly desired by today’s small businesses, major corporations and advertising agencies.
Students who earn an MSc in Advertising are generally able to achieve higher salaries than those without degrees, or those with lesser degrees. They are also able to go on to pursue a doctoral designation, if desired.
There is great variation in tuition costs from one advertising master’s program to the next. Prospective students are encouraged to discuss tuition specifics with each school of interest for timely information and rates.
Graduates of advertising master’s degree programs are prepared for a broad range of lucrative careers in advertising, marketing, public relations or a similar industry. Many go on to lead successful careers as advertising sales representatives, graphic designers, public relations specialists or marketing representatives for corporations large and small. Others choose to build upon the education gained in their master’s degree programs as a means of ultimately securing a doctorate degree.
Those interested in establishing a profitable career in this emerging industry are encouraged to explore the numerous global options available using our database. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.
Open to graduates holding degrees in any subject, this course assumes no prior knowledge of marketing or business and is suitable for UK, EU and international students wishing to progress their academic knowledge of advertising. It is also suitable for those who do not have a degree but who possess relevant experience. [+]
Whether you want to work for a major international brand or an innovative creative agency, our popular MSc Branding and Advertising degree will help you develop into an effective marketing communications professional. [+]
Our Marketing Communications and Advertising MSc, accredited by CIM, places each student under the spotlight. Can you put your sound theoretical understanding into practice? Will your communications plan, and the research it's built on, withstand academic scrutiny? Do you present work confidently? Would a seasoned ad agency director trust your recommendations? Graduates are ready to leap into advertising, communications or public relations roles, and answer any question their clients throw at them. [+]
This is a MSc Advertising and Marketing programme for students wanting to develop a career within the ‘creative industries', such as advertising, direct marketing or public relations. [+]
MSc Advertising and Marketing
This is a programme for students wanting to develop a career within the ‘creative industries', such as advertising, direct marketing or public relations. It fosters the ability to choose, design, implement and evaluate creative message strategies for different target audiences and to select the appropriate media channels to communicate such messages for best impact.
With a firm grounding in general marketing principles, students will be uniquely placed to ensure that potential tensions between the creative and the practical are overcome to produce innovative solutions that meet budgets and timescales.... [-]