This programme focuses on marketing strategy, branding, consumer psychology and the communication skills required for graduates to excel in their choice of specialised marketing career.
Analytical and practice-based training is delivered by expert faculty and executives from top multinationals, such as Google and Microsoft. This programme has a strong industry focus and provides corporate connections to the marketing and digital marketing industries, the headquarters of which are located just minutes away from the campus.
Our highly interactive lessons provoke discussion and give opportunities to develop communication and negotiation skills, deal with real-life case studies, work in small groups for assignments, take an active part in digital and analytical simulations, as well as attend regular seminars with speakers working in all aspects of marketing practice and thought.
Applications for the next intake in September 2021 will open in October 2020. Applications are reviewed on a rolling basis so we recommend applying for this popular programme as early as possible to avoid disappointment.
Who Are We Looking For?
Trinity Business School students come from a diverse range of undergraduate disciplines and arrive from locations across the globe. Our ambitious students are ready to embark on a successful and fulfilling career path in business by learning new skills and enhancing existing ones. They take away an awareness beyond profit to include the impact of business on the wider economy and society. We expect our graduates to ‘put in more than they take out’ of the economy and society throughout their career.
A first- or upper second-class honours degree, or equivalent. If you have yet to complete your degree, submit your most recent transcripts. If your transcript is not in English, please also supply a certified translation.
Two academic referees
Work experience (optional)
An IELTS or TOEFL Score: Non-native speakers will need an IELTS score of over 6.5, with no band below 6; or a TOEFL score of over IBT 90. If your primary degree was in English, you can ignore this requirement.
A GMAT score may be requested in certain cases.
MSc Marketing Career Opportunities
Our MSc Marketing students graduate as a marketing specialist that will help segue you into the industry or sub-discipline of marketing that really interests you.
Our graduates pursue their marketing careers in a number of industries including social media, consulting, financial services, operations, pharmaceuticals, transport, travel, education and government, sales & marketing and social enterprises.
92% rate of employment post-graduation.*
*Student survey respondents currently seeking employment or in employment at 6 months following programme completion. Class of 2016/17.