MSc in Marketing Analytics

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In a period of unprecedented global change, consumer behavior, data, and analysis are key to developing strategies that are adaptable and customer-driven, which connect data and information to marketing techniques. The MSc in Marketing Analytics gives talented young bachelor's degree holders a strong analytical appetite for the quantitative and analytical tools and know-how to make sound marketing decisions. On this 18-month program, taught entirely in English, you will cover a range of topics and techniques that will enable you to become an efficient analytical and marketing leader ‒ from customer experience and digital business-modeling strategies to sentiment analysis and digital marketing analytics ‒ using software and data platforms including Python, Tableau and Google Analytics.

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ESCP Business School - London Campus

London, United Kingdom; Paris, France

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Edhec Business School (master programmes)

EDHEC Business School prepares international talents for global careers. Known for our academic excellence and top-ranked business education, our mission is to prepare leaders to succeed in a challenging business environment that demands agility, innovation, and social responsibility. EDHEC's close relationship with global enterprises allows us to offer unique insights and opportunities to our students and to provide a transformational business education where the measurement of our success is the success of our graduates. Read less

Lille , Nice , Paris , London , Singapore + 4 More Less

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MSc in Marketing Analytics

General

Test Preparation

Student Tests

Introduction

Student Loans

Student Housing

About the School

Edhec Business School (master programmes)

Edhec Business School (master programmes)

Keystone Scholarship

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General Information

Program Dates

Tuition & Fees

Program Type & Duration

Study Place

Funding

How to Apply

Language

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