MSc Marketing and Consumer Psychology

University of Sussex Business School

Program Description

MSc Marketing and Consumer Psychology

University of Sussex Business School

Key information

  • Duration: 1-year full-time
  • Start date: September 2019
  • Apply by: 1 August (International), 1 September (UK/EU)

Psychology plays an important role in many aspects of business and marketing. Consumer psychology is the key to understanding buyer behavior, enabling organizations to design innovative products and create effective communication messages.

This course will prepare you for careers building on both disciplines – whether you wish to pursue a successful career in marketing, or more generally apply psychological theories to the world of business.

Your studies will culminate in a research project that bridges marketing and psychology.

Why choose this course?

  • Marketing at Sussex is ranked 7th in the UK (The Complete University Guide 2018).
  • 91% of our Psychology, Psychiatry, and Neuroscience research quality was rated world-leading or internationally excellent in terms of originality, significance, and rigor in the 2014 Research Excellence Framework (REF).
  • Benefit from the combined academic expertise and industry experience of the School of Psychology and the School of Business, Management, and Economics at Sussex.

Course details

In the autumn and spring terms, you’ll study a series of core modules.

In the summer term, you carry out your research project.

Assessment is through a combination of coursework, projects, examinations, and presentations.

Modules

These modules are running in the academic year 2018/19. We also plan to offer them in future academic years. They may become unavailable due to staff availability, student demand or updates to our curriculum. We’ll make sure to let our applicants know of such changes to modules at the earliest opportunity.

Core modules

Core modules are taken by all students on the course. They give you a solid grounding in your chosen subject and prepare you to explore the topics that interest you most.

Options

Alongside your core modules, you can choose options to broaden your horizons and tailor your course to your interests.

How much does it cost?

Fees

  • UK/EU students: £11,450 per year
  • Channel Islands and Isle of Man students: £11,450 per year
  • International students: £20,750 per year

Note that your fees may be subject to an increase on an annual basis.

Living costs

Find out typical living costs for studying at Sussex

How can I fund my course?

Postgraduate Masters loans

You can borrow up to £10,609 to help with fees and living costs if your course starts on or after 1 August 2018. Loans are available from the Student Loans Company if you’re from the UK or if you’re an EU national studying for a Masters.

Find out more about Postgraduate Masters Loans

Scholarships

Our aim is to ensure that every student who wants to study with us is able to despite financial barriers, so that we continue to attract talented and unique individuals.

Careers

Our Marketing and Consumer Psychology MSc opens up career options in both marketing and psychology. Prepare yourself for a range of roles including in:

  • fast-moving consumer goods (FMCG)
  • retail marketing
  • brand management
  • communications
  • public relations
  • market research
  • consumer insight management
  • consultancy
  • goods and services innovation
  • social marketing and channel management.

Graduate destinations

92% of students from the Department of Business and Management were in work or further study six months after graduating. Recent University of Sussex Business School graduates have gone on to jobs including:

  • foresight researcher, Nesta
  • HR reward analyst, Southern Water
  • sales and marketing executive, Amaze One.

(HESA EPI, Destinations of Post Graduate Leavers of Higher Education 2017 survey)

This school offers programs in:
  • English


Last updated November 27, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2019
Duration
Duration
1 year
Full time
Price
Price
20,750 GBP
UK/EU students: £11,450 per year / Channel Islands and Isle of Man students: £11,450 per year / International students: £20,750 per year
Information
Deadline
Aug. 1, 2019
International students. 1 September UK/EU students.
Locations
United Kingdom - Brighton, England
Start date : Sept. 2019
Application deadline Aug. 1, 2019
International students. 1 September UK/EU students.
End date Request Info
Dates
Sept. 2019
United Kingdom - Brighton, England
Application deadline Aug. 1, 2019
International students. 1 September UK/EU students.
End date Request Info