MSc Management of Cultural Activities (Paris)

IPAG Business School

Program Description

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MSc Management of Cultural Activities (Paris)

IPAG Business School

The specialties of IPAG Business School in Paris offer a unique opportunity for students and professionals to grow their business in today's dynamic and competitive marketplace.

These programs are suitable for students and professionals who intend to start or continue their career in business projects at the national, regional or international level.

This French program is designed to guide students, develop their knowledge and understanding of different areas of business before choosing their career path.


The program integrates both theory and case studies, encouraging students to develop strategies in real business settings.

For added value, the courses make use of both the current business community and the case studies, with strategies for dealing with initiatives and issues that arise.

Students also benefit from professional training in career development, presentation and interview techniques.

In addition, seminars in research and methodology guide students through their dissertations and internship reports.

Curriculum of the Program:

  • Sponsorship
  • communications
  • Public relations
  • Cultural Marketing
  • Intellectual property rights
  • CRM
  • International strategy and negotiation
  • Principles of NICT
  • Cultural innovation
  • Research and methodology
  • Market of Art and Industry
  • European cultural institutions
  • Business Plan
  • International Festivals
  • contracts
This school offers programs in:
  • French

Last updated May 1, 2018
Duration & Price
This course is Campus based
Start Date
Start date
Oct. 2019
1 year
Full time
France - Paris, Île-de-France
Start date : Oct. 2019
Application deadline Request Info
End date Request Info
Oct. 2019
France - Paris, Île-de-France
Application deadline Request Info
End date Request Info