MSc International Luxury & Brand Management

Rennes School of Business

Program Description

MSc International Luxury & Brand Management

Rennes School of Business

It will enable students to develop competencies and skills related to current and future trends of the dynamic luxury sector. Emphasis will be given to the international and the global dynamics that impact different industry segments.

Program entirely taught in English

Courses include:

APPLIED MARKETING RESEARCH

INTERNATIONAL CONSUMER BEHAVIOUR

DYNAMICS OF LUXURY INDUSTRY & BUSINESS MODELS

LUXURY STRATEGIC MARKETING

LUXURY & BRAND MANAGEMENT LEGAL & ETHIC ISSUES

CORPORATE PUBLIC RELATIONS IN AN INTERNATIONAL CONTEXT

WINTER SESSION ABROAD

INTERNATIONAL STRATEGIC MANAGEMENT

COOPERATE DESIGN

LUXURY BRAND MANAGEMENT

LUXURY RETAIL and E-COMMERCE

MARKETING COMMUNICATION

FRENCH LANGUAGE FOR INTERNATIONAL STUDENTS

(FOREIGN LANGUAGE FOR FRENCH STUDENTS)

PREPARATION FOR GRADUATING PROJECT

Admission requirements:

  1. First degree (Bachelors) in any discipline or equivalent*.
  2. English proficiency: TOEFL, TOEIC, IELTS or equivalent.
  3. Application form.
  4. Interview (possible by phone).

* Cases will be considered individually

RENNES SCHOOL OF BUSINESS appears in the Financial Times ranking among the top 90 Management schools in the world at the 35th position and is ranked 7th among the post-preparatory programmes in France. Our position in this prestigious ranking is the result of our commitment to academic excellence recognized by the leading international accreditation organizations AACSB, and AMBA and EQUIS.

This school offers programs in:
  • English


Last updated December 15, 2017
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2019
Duration
Duration
16 months
Full time
Price
Price
16,500 EUR
Tuition fees for the 16 months
Information
Deadline
Locations
France - Rennes-en-Grenouilles, Pays de la Loire
Start date : Sept. 2019
Application deadline Request Info
End date Dec. 31, 2018
Dates
Sept. 2019
France - Rennes-en-Grenouilles, Pays de la Loire
Application deadline Request Info
End date Dec. 31, 2018