MSc Fashion & Luxury Marketing


Read more about this program on the school's website

Program Description

Based in the heart of Barcelona, one of the top fashion capitals, the MSc Fashion & Luxury Marketing will equip you with the competencies needed to design and execute fashion and luxury marketing strategies with rigorous management skills.

Practically focused and internationally oriented, our program counts on leading practitioners and internationally recognized professors to give a broader business perspective. 

During the course, you will also get hands-on practice during an optional 4-to-6-month internship in top national and international businesses. What’s more, a personalized coaching program will set you on your way to finding your ideal professional path.

Reasons to choose this MSc program

Experienced faculty

Our program is taught by a highly experienced faculty, composed of world-class academics and industry professionals with whom you will gain a real approach to the Fashion & Luxury businesses.  

Put theory into practice

If you decide to study our program, you will deal with highly applied activities such as discussions based on case studies, consulting projects with real companies, practical workshops, and an optional 4-to-6-month internship

Soft Skills Certificate

This certificate, which is embedded in the program classes, will allow you to acquire the main soft skills currently required by the fashion world. Our faculty, in collaboration with TBS Career Starter, will provide you with personalized coaching tools to develop your career in marketing management.

Boost your employability

More than 91% of our MSc graduates find employment within 4 months of graduation and this figure rises to 97% within 6 months of graduation.

Barcelona, a top fashion hub

At the cutting-edge of design and innovation, the city is increasingly renowned around the world as one of the top 10 fashion and luxury capitals and plays host to some of the biggest brands in the global arena.

Program content

The MSc Fashion & Luxury Marketing takes place over 3 terms and includes the following courses: 

  • Marketing Intelligence & Research
  • Strategic Business Management
  • Integrated Marketing Communications
  • International Business Development
  • Understanding Luxury Markets & Consumers
  • Implementing Marketing Strategies
  • Retail & Sales Channels
  • Research Methods & Fundamental Business Skills

As an exclusive feature, our MSc program includes the following core courses:

Soft Skills Certificate

Hone your behavioral and relationship skills and obtain a certificate of excellence in management and leadership.

Company Consulting Mission

Accomplish a consulting assignment on behalf of a prestigious TBS partner company.

Master Thesis

Learn how to choose and apply rigorous scientific methods, tools, and reasoning to solve complex issues in your field of business expertise.

Optional Internship

Undertake an optional 4-to-6-month internship at a national or international company.

Admission requirements

  • Be ≤ 33 years old on the program start date.
  • Hold or be likely to hold a bachelor’s degree from an accredited university.
  • Provide an officially recognized English certificate equivalent to C1.
  • Have an admission interview.

For further details regarding the admission process, please consult our website.

Last updated May 2020

About the School

TBS Business School in Barcelona is part of a prestigious group of international business schools that hold the triple-crown accreditation (EQUIS, AMBA, and AACSB). This accomplishment has been achiev ... Read More

TBS Business School in Barcelona is part of a prestigious group of international business schools that hold the triple-crown accreditation (EQUIS, AMBA, and AACSB). This accomplishment has been achieved by only 1% of business schools in the world. These accreditations are a global benchmark of quality awarded by independent international bodies based on several years of audits and quality assurance standards. Read less