Introduction
Based in the heart of Barcelona, one of the top fashion capitals, the MSc Fashion & Luxury Marketing will equip you with the competencies needed to design and execute fashion and luxury marketing strategies with rigorous management skills.
Practically focused and internationally oriented, our program counts on leading practitioners and internationally recognized professors to give a broader business perspective.
During the course, you will also get hands-on practice during an optional 4-to-6-month internship in top national and international businesses. What’s more, a personalized coaching program will set you on your way to finding your ideal professional path.
Reasons to choose this MSc program
Experienced faculty
Our program is taught by a highly experienced faculty, composed of world-class academics and industry professionals with whom you will gain a real approach to the Fashion & Luxury businesses.
Put theory into practice
If you decide to study our program, you will deal with highly applied activities such as discussions based on case studies, consulting projects with real companies, practical workshops, and an optional 4-to-6-month internship.
Soft Skills Certificate
This certificate, which is embedded in the program classes, will allow you to acquire the main soft skills currently required by the fashion world. Our faculty, in collaboration with TBS Career Starter, will provide you with personalized coaching tools to develop your career in marketing management.
Boost your employability
More than 91% of our MSc graduates find employment within 4 months of graduation and this figure rises to 97% within 6 months of graduation.
Barcelona, a top fashion hub
At the cutting-edge of design and innovation, the city is increasingly renowned around the world as one of the top 10 fashion and luxury capitals and plays host to some of the biggest brands in the global arena.
Program content
The MSc Fashion & Luxury Marketing takes place over 3 terms and includes the following courses:
Marketing Intelligence & Research
Strategic Business Management
Integrated Marketing Communications
International Business Development
Research Methods & Fundamental Business Skills I
Understanding Luxury Markets & Consumers
Implementing Marketing Strategies
Retail & Sales Channels
Research Methods & Fundamental Business Skills II
As an exclusive feature, our MSc program includes the following core courses:
Soft Skills Certificate
Hone your behavioral and relationship skills and obtain a certificate of excellence in management and leadership.
Company Consulting Mission
Accomplish a consulting assignment on behalf of a prestigious TBS partner company.
Master Thesis
Learn how to choose and apply rigorous scientific methods, tools, and reasoning to solve complex issues in your field of business expertise.
Optional Internship
Undertake an optional 4-to-6-month internship at a national or international company.
Admission requirements
Be ≤ 36 years old on the program start date.
Hold or be likely to hold a non-French, 3-year bachelor’s degree (180 ECTS) from an accredited university.
Provide an officially recognized English certificate equivalent to C1.
Have an admission interview.
For further details regarding the admission process, please consult our website.
