MS in Marketing Communication Management

General

Program Description

Overview

The Master of Science in Marketing Communication Management program at Manhattanville College provides a strong foundation in the principles and practices of marketing and public relations and focuses on current topics including social media, reputation management, innovation, and market growth.

Marketing is the key driver of every industry – whether it’s a large corporation, small business, nonprofit, or service organization. It’s also one of the most dynamic and exciting fields in business. According to the Bureau of Labor Statistics, the job outlook for marketing and promotional managers through 2024 will be growing faster than the average for all occupations.

Manhattanville’s Master’s in Marketing Communication Management program consists of 36 credit hours and evening and weekend classes are available for those looking to enroll part-time.

Top-Ranked Program

Manhattanville’s M.S. in Marketing Communication Management was ranked 13th on Successful Student’s ranking of the 17 Best Communication Management Programs. This ranking is based on areas including academics and variety of coursework. Successful Student noted our small, personalized classes and our reputation for providing students with a strong and comprehensive foundation.

Manhattanville College is located close by to Fortune 100/500 companies in Westchester and New York City. The location is perfect for attracting leading marketing managers to our faculty. Our proximity to New York City also helps students find work and internships.

Courses

No matter what career track you’re interested in, there are classes at Manhattanville that will be of interest to you. For example, Global Marketing Strategies and Operations Management are perfect for marketing analysts and managers. Classes such as Reputation Management suits students looking to work in public relations, while Social Media and the Business Imperative has a lot to offer to social media managers.

Program Outcomes

Since marketing platforms and methods are constantly changing, the Marketing Communication Management program provides students with the real-world skills needed to successfully grow a business. Students in the program learn how to create customer value and understand how social media has played a pivotal role in changing business communications, public relations, and reputation management.

Our faculty consists of leading practitioners who are experts in their fields and held senior management positions including strategic marketing consultants, published authors, communication experts, and public relation specialists.

Learn more

Want more information about Manhattanville College’s Master in Marketing Communication Management program? Request more information from the inquiry form to the right of this page.

Last updated Feb 2019

About the School

The Manhattanville School of Business (MSB) helps prepare today’s professionals for tomorrow’s business. Students capitalize on the school’s industry-driven content, convenient evening or weekend for ... Read More

The Manhattanville School of Business (MSB) helps prepare today’s professionals for tomorrow’s business. Students capitalize on the school’s industry-driven content, convenient evening or weekend formats, and extensive faculty and alumni network. Read less