Master of Arts Program in Tourism in Lugano in Switzerland
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Tourism studies are suited for those who are traveling experts, have a passion for culture or for anyone who would like to plan and conduct quality tours. Many aspects are involved in the tourism industry, and topics could cover tourism marketing strategies, leisure management and event management.
Switzerland, officially the Swiss Confederation, is a federal parliamentary republic consisting of 26 cantons, with Bern as the seat of the federal authorities. Switzerland's independence and neutrality have long been honored by the major European powers. Switzerland is a peaceful, prosperous, and stable modern market economy with low unemployment.
Lugano is located in Italian speaking part of Switzerland. Around 64% of the population has higher education and there are universities and institutes specialized mostly in informatics, communication, artificial intelligence, computing etc. Art and design schools are also available, along with international programs.
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The Master in International Tourism seeks to respond to this challenge and offers a program that goes beyond the limited focus of professional masters courses, proposing instead a transversal and multidisciplinary approach at a university level.