Master of Art Programs in Marketing

Compare 38 Master of Art Programs in Marketing

Marketing

For students seeking to advance their careers through education, working toward a Master of Arts (MA) is a commendable choice. Across the world, universities offer their MA programs in a variety of fields.

What is an MA in Marketing? This degree often builds on a business, management or even psychology background. Students studying marketing will build on their background knowledge to learn how businesses and products drive themselves forward in the modern world. As marketing studies progress, they branch off into specialized fields such as social media, product management and public relations. Often, focus will be on communication with a customer or client while taking into account a business mindset. As the world’s economy becomes increasingly globalized, marketing plays a growing role in communicating value to worldwide customers.

By studying for an MA in Marketing, students learn how to best address the wants and needs of others, a skill that serves them well in their relationships with others. Students also focus on cross-cultural issues and international exports, fields that expand their cultural worldview and can lead to travel for those in international studies.

Since the time taken to earn a master's degree in marketing often varies, depending on the student’s schedule, the cost will be based on the time spent on the program and the school chosen. Students should check the cost of the marketing program they seek to find out more.

Marketing is a broad field of study, and the careers stemming from an MA in Marketing are equally diverse. Graduates may find themselves crossing borders in international business as product managers or account executives. Locally, graduates of marketing often find themselves in high demand in careers such as sales representatives, public relations specialists, sales managers, human resources specialists, business intelligence analysts and operations managers. Due to the increase in global marketing, these careers are expected to continue to grow.

Earning a master's degree in marketing can launch a student’s career into new opportunities. Universities around the world offer this program to prospective students. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.    

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MA in Strategic Marketing

Berlin School Of Business & Innovation
Campus Full time 18 months September 2018 Germany Berlin

This program will help you to develop a critical understanding of strategic marketing and deal with the challenges of fast-changing organizations, as well as giving you an overview of the different requirements of local, national, and global markets. [+]

MA in Strategic Marketing

Learn how to develop and implement effective marketing strategies across the world with this master’s degree.

This program will help you to develop a critical understanding of strategic marketing and deal with the challenges of fast-changing organizations, as well as giving you an overview of the different requirements of local, national, and global markets.

Whether you want to work in the private, public, or charity sector, this course will give you skills that will help you to progress in your industry as an expert marketer. With your new understanding of marketing, you could also set up your own business or pursue further studies.

Course Requirements Minimum age: 21 Language requirements: IELTS 6.0 (not less than 5.5 in any component), PTE 50 + score or equivalent. Documents: CV and two reference letters. Qualifications: You must have a 2:2 UK bachelor’s degree (or any equivalent degree which is recognized by NARIC) If you do not meet the academic requirements, you may be assessed on relevant work experience. To take this route, you must have a minimum of 3 years management experience. [-]

Master Marketing Management

IUBH Fernstudium
Online Full time Part time 4 - 8 semesters Open Enrollment Germany Bad Honnef + 1 more

The Marketing Management distance learning prepares you for strategic marketing and branding in the classical sense and in online marketing and social media nationally and internationally active company, offering you excellent prospects in numerous industries. Already after one year to the recognized degree in the 60 ECTS speed version! [+]

Master Marketing Management

The Marketing Management distance learning prepares you for strategic marketing and branding in the classical sense and in online marketing and social media nationally and internationally active company, offering you excellent prospects in numerous industries. Already after one year to the recognized degree in the 60 ECTS speed version!

We attach particular importance to a high flexibility, excellent quality, a strong practical orientation and an array of services and innovation that make you studying easier. Our tutors ensure that your questions are answered and your studies go around.

All students who enroll, will also receive an iPad Mini Retina *. Thus you have your scripts, instructional videos, and podcasts always. * Action dependent on the period, see www.iubh-fernstudium.de/iPad Facts about the distance learning Master (MA) Marketing Management Degree: Master of Arts (MA) Duration of study: In the 60 ECTS variant available in 2, 3 or 4 semesters and in the 120 ECTS version with optional 4, 6 or 8 semesters Language: German CREDITS: 60/120 ECTS TESTS: 2-3 exams each semester to store our study centers in Germany, Austria and Switzerland or worldwide through 130 Goethe Institutes. Even purely online based possible! SAMPLE PROGRAM: free 4 week trial EXTENSION: free of charge ADMISSION REQUIREMENTS A completed, first bachelor degree in economics with min. 180 ECTS by a state or state-recognized college / university and a final grade at least "satisfactory" is. Access options for the 60 ECTS variant (depending on qualifications): At 240 ECTS of first degree: direct... [-]

Master in International Management - Marketing

IUBH Campus Studies (for EU students)
Campus Full time 4 semesters October 2018 Germany Bad Honnef Berlin + 1 more

Over four semesters, the consecutive Master International Management - Marketing prepares you to work in marketing management roles in internationally operating organisations... [+]

You control international marketing and advertising campaigns, you work together with partners, colleagues and agencies throughout the world: with a Master's degree in International Marketing, you can become a leading marketing executive in a globally based company.

With the degree in Marketing Management, you turn your liking for creativity and customer relations into your profession. You process the necessary know-how in the fields of Marketing, Sales and Brand Building so that you are subsequently able to take over management responsibility in a company operating in an international environment.

Focus on International Marketing Management

By focusing on the multinational and global challenges of managing a market- and customer oriented company, the international marketing major builds your understanding of the sales and marketing issues of international organisations.... [-]


Master of Arts in International Management - Marketing Specialization

New European College
Campus Full time 4 semesters February 2019 Germany Munich

With a specialization in Marketing, you gain the understanding of how value is created and communicated to customers. [+]

The Master of Arts (MA) in International Management is a 4-semester program designed to build upon your existing undergraduate studies enabling you to pursue a broader range of careers in business. Consisting of courses in finance, international marketing, management accounting, operations, ethics, organizational behavior and human resources, the program prepares you to excel in an ever-evolving and international workplace.

All courses are taught in English, with a range of teaching methodologies which are reminiscent of undergraduate teachings such as presentations and group projects coupled with real-world examples and case studies. The program provides a scope for greater specialization, with a precise academic and theoretical framework designed to help you become an expert in international management. This allows you to apply to more specialized roles and offers better preparation for a Ph.D. program in the future.... [-]


MA Digital Management Part Time Singapore

Hyper Island
Campus Part time 20 months April 2018 Singapore

Designed by industry experts and accredited by a top-100 UK university, this program offers you a combination of Asian and international cases with hands-on training. By the end, you will be ready to think strategically and lead change at any organization. [+]

Part-Time MA Digital Management

Get the skills and knowledge you need to drive change in a digital world. Develop disruptive solutions to real business challenges.

Drive Change In A Digital World

Stay ahead of the curve with this Part-Time MA in Digital Management at Hyper Island. Join us to develop core skills in design thinking, digital technologies and business transformation to go beyond the hype. You will also learn to drive innovation, lead teams and understand new technology like FinTech and Smart Cities.

Designed by industry experts and accredited by a top-100 UK university, this program offers you a combination of Asian and international cases with hands-on training. By the end, you will be ready to think strategically and lead change at any organization. Ideal for professionals and recent graduates, induction for new students takes place in April and August 2018.... [-]


Master in Global Sales and Marketing

University of Applied Sciences Upper Austria
Campus Full time 4 semesters October 2018 Austria Steyr

Are you interested in the cross-cultural challenges created by the globalisation of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods... [+]

Master of Global Sales and Marketing

Are you interested in the cross-cultural challenges created by the globalisation of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel. The Master programme “Global Sales and Marketing” (GSM) trains you to DEVELOP and MANAGE the future Sales, Sales Management and Marketing activities for international companies.... [-]


MA Strategic Marketing

University of Greenwich
Campus Full time Part time 1 - 2 years September 2018 United Kingdom London + 1 more

This programme runs alongside the MA Strategic Marketing Communications and has been specially created to enable graduates and professionally qualified managers to gain a greater understanding of the latest knowledge and practices in strategic marketing. [+]

Aims of this programme:

To develop a critical understanding of current theoretical developments in marketing strategy which can be applied to organisations and their markets To foster a creative and systematic approach to problem-solving in the area of strategic marketing To collate, synthesise and analyse a range of data to help in the solution of marketing-related problems. Content Strategic Marketing Management(15 credits) Customer and Market Dynamics(15 credits) Foundations of Scholarship(15 credits) Influence, Leadership and Personal Development(15 credits) Contemporary Issues in Marketing(15 credits) Marketing Practice(15 credits) Research Methods(15 credits) Research Dissertation(45 credits) Two 15-credit options from: Global Marketing Management; Relationship and Interactive Marketing; Marketing and Marketing Communication Consultancy; Marketing Communication; Strategic Brand Management(30 credits) [-]

M.A. in Public Relations and Digital Marketing

HMKW Hochschule für Medien, Kommunikation und Wirtschaft
Campus Full time 24 months October 2018 Germany Berlin Cologne + 1 more

The 2-year consecutive Master’s program M.A. Public Relations and Digital Marketing enables to work professionally in a broad range of new communication fields, which emerge through the digital trans­forma­tion process of our society and culture. [+]

The 2-year consecutive Master’s program M.A. Public Relations and Digital Marketing enables to work professionally in a broad range of new communication fields, which emerge through the digital trans­forma­tion process of our society and culture.

The dynamic progress of media technology has led to a fundamental change of the knowledge and skills which is necessary to compete especially in communication- and media-oriented job markets and professional environments within the private and the public sector, such as NGO communication opportunities.

In a time when social media marketing is essential, new possibilities and career opportunities arise and marketing managers have to keep up with new trends.... [-]


MA Branding and Identity

Nottingham Trent University: School of Art & Design
Campus Full time 1 year September 2018 United Kingdom Nottingham

This course gives you the opportunity to work at the center of the most dynamic, powerful and influential areas of professional design. [+]

This course gives you the opportunity to work at the center of the most dynamic, powerful and influential areas of professional design. You will learn how to plan and create brands that will speak with power and persuasion. At the start of the course, you'll work on short projects which are aimed at challenging conventions. You'll then focus on a subject of your choice through research and development. You will also build a Professional Journal which explores current thought and practice.

Key features Develop a project tailored to your own personal interests and career aspirations. Engage with industry by undertaking short internships and studio visits. Work in our dedicated Art and Design postgraduate studio. Benefit from regular lectures from leading figures in the design industry. Attend workshops covering typography, visual language, branding, storyboarding and life drawing sessions. Opt for an additionally advanced research module if you’re thinking of progressing to Ph.D. or Professional Doctorate study. Careers and employability ... [-]

MA in Business and Management (Marketing)

Bath Spa University
Campus Full time Part time 12 - 32 months September 2018 United Kingdom Bath + 1 more

Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business. [+]

Specialise in international business studying this Bath Business School MA.

Provides a solid foundation in business, combined with a named specialism in Marketing.

Equips you with commercial acumen, knowledge, business and professional skills necessary to succeed.

Prepares you to flourish in senior roles in the global business environment.

Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business.

Prior work experience and a first degree in Business and Management are not essential; we explore fundamental principles of business and management with a focus on your employability.... [-]


Master of Arts - Brand Strategy

Sup de Pub
Campus Full time September 2018 France Paris United Kingdom London USA Chicago + 3 more

This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course includes several agency visits and two competitions where both strategic thinking and creativity come into play. [+]

Master of Arts - Brand Strategy

This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course includes several agency visits and two competitions where both strategic thinking and creativity come into play.

Curtis YOUNGMentor of the Brand Strategy Program

Curtis Young began his advertising career as a Copywriter for the Leo Burnett agency in Chicago, where he worked for many clients including Kellogg's, United Airlines and Dewar's Scotch Whiskey. He soon moved to Young & Rubicam in New York to spend most of his career writing award-winning ad campaigns for Eastern Airlines and General Foods products.... [-]


MA in Strategic Communication for Marketing

Emerson College
Campus Full time Part time September 2018 USA Boston

Our Strategic Communication for Marketing program prepares graduates for a diverse range of careers in marketing and communications on both the agency side and the client side, giving you the unique capacity to apply your marketing skills in virtually any industry worldwide. [+]

Program Details

Our Strategic Communication for Marketing program prepares graduates for a diverse range of careers in marketing and communications on both the agency side and the client side, giving you the unique capacity to apply your marketing skills in virtually any industry worldwide.

As a student in the Strategic Communication for Marketing program, you'll have a chance to:

Conduct research and analyze data to identify marketing challenges and opportunities Develop marketing and communication plans that connect to measurable business objectives and integrate elements of digital advertising, social media, PR, promotion, branding, direct marketing, and more Customize your program through electives based on your interests and experiences Collaborate and create persuasive presentations that demonstrate how your plans will positively influence an organization’s standing in the markets served Program Options ... [-]

MA in Marketing and Innovation

London School of Planning and Management
Online Full time 36 months August 2018 United Kingdom London

The course is designed to help you gain theoretical inputs which can then be applied in to practice. The course develops your innovative and dynamic vision required in the real business environment. [+]

MA in Marketing and Innovation Course overview

The course is designed to help you gain theoretical inputs which can then be applied in to practice. The course develops your innovative and dynamic vision required in the real business environment.

You are introduced to the functions of the business organization, challenges faced in the actual business environment and key management skills required in business.

You gain insight into managing and leading people along with important business decision making.

5-day Immersion Tour to Asia

Experience new cultures, master new skills and accelerate your studies with LSPM's unique MBA with immersion tour to Asia. For any aspiring business leader today, it is important to experience Asia.... [-]


MA in Marketing

Bahcesehir University
Campus Full time 3 - 4 semesters September 2018 Turkey Istanbul

The Marketing MA program encourages students to conduct academic research with an emphasis on the interplay between theory development and empirical research. This program aims to enhance strategic thinking and planning capabilities of students, and give a true understanding and experience to the students in marketing research. [+]

MARKETING (ENGLISH, THESIS) Profile of the Program

The Marketing MA program encourages students to conduct academic research with an emphasis on the interplay between theory development and empirical research. This program aims to enhance strategic thinking and planning capabilities of students, and give a true understanding and experience to the students in marketing research.

Qualification Awarded

The students who successfully complete the program are awarded the degree of Master of Arts.

Specific Admission Requirements

The Graduate Programs with thesis accept students with the evaluation of; the score of ALES or International exams like GRE and GMAT which are approved by Higher Education Council (YÖK). International Students are accepted to the graduate programs with an internationally accredited undergraduate diploma and the score of above-mentioned exams. The acceptance of exchange students is executed within the framework of mutual agreements (Erasmus or General Academic Protocol) between Bahçeşehir Universtiy and the partner universities. Special Students can be registered to the courses upon approval of the related academic unit.... [-]


Master of Arts in International Brand Management

Brand Academy – University of Applied Sciences
Campus Full time 4 semesters October 2018 Germany Hamburg

On our Master’s course in International Brand Management, you will learn about all of the success factors that drive cross-border and cross-culture marketing and brand management in different economic, cultural and legal systems. [+]

On our Master’s course in International Brand Management, you will learn about all of the success factors that drive cross-border and cross-culture marketing and brand management in different economic, cultural and legal systems. The course will, therefore, be taught in English.

Once you have completed our Master’s course and graduated with a Master of Arts you will be ready to begin your career on the global stage and in any industry where brands touch the hearts of consumers.

Are you ambitious and eager to work with different cultures? Do you have an interest in strong brands like Apple, Mercedes, Mont Blanc, Nivea and Schwarzkopf and want to experience how East meets West, and are you keen to combine theoretical knowledge with the world of business?... [-]