Master of Art Programs in Marketing

Compare 38 Master of Art Programs in Marketing

Marketing

For students seeking to advance their careers through education, working toward a Master of Arts (MA) is a commendable choice. Across the world, universities offer their MA programs in a variety of fields.

What is an MA in Marketing? This degree often builds on a business, management or even psychology background. Students studying marketing will build on their background knowledge to learn how businesses and products drive themselves forward in the modern world. As marketing studies progress, they branch off into specialized fields such as social media, product management and public relations. Often, focus will be on communication with a customer or client while taking into account a business mindset. As the world’s economy becomes increasingly globalized, marketing plays a growing role in communicating value to worldwide customers.

By studying for an MA in Marketing, students learn how to best address the wants and needs of others, a skill that serves them well in their relationships with others. Students also focus on cross-cultural issues and international exports, fields that expand their cultural worldview and can lead to travel for those in international studies.

Since the time taken to earn a master's degree in marketing often varies, depending on the student’s schedule, the cost will be based on the time spent on the program and the school chosen. Students should check the cost of the marketing program they seek to find out more.

Marketing is a broad field of study, and the careers stemming from an MA in Marketing are equally diverse. Graduates may find themselves crossing borders in international business as product managers or account executives. Locally, graduates of marketing often find themselves in high demand in careers such as sales representatives, public relations specialists, sales managers, human resources specialists, business intelligence analysts and operations managers. Due to the increase in global marketing, these careers are expected to continue to grow.

Earning a master's degree in marketing can launch a student’s career into new opportunities. Universities around the world offer this program to prospective students. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.    

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MA in Strategic Marketing

Berlin School Of Business & Innovation
Campus Full time 18 months February 2019 Germany Berlin

This program will help you to develop a critical understanding of strategic marketing and deal with the challenges of fast-changing organizations, as well as giving you an overview of the different requirements of local, national, and global markets. [+]

MA in Strategic Marketing

Learn how to develop and implement effective marketing strategies across the world with this master’s degree.

This program will help you to develop a critical understanding of strategic marketing and deal with the challenges of fast-changing organizations, as well as giving you an overview of the different requirements of local, national, and global markets.

Whether you want to work in the private, public, or charity sector, this course will give you skills that will help you to progress in your industry as an expert marketer. With your new understanding of marketing, you could also set up your own business or pursue further studies. Program taught in English and free beginner's German classes for all students. ... [-]


Dual MSc & MA in Strategic Marketing

London School of Business & Finance
Online Full time Part time 18 months November 2018 United Kingdom UK Online + 1 more

This MSc & MA in Strategic Marketing is provided by the London School of Business & Finance (LSBF), powered by InterActive. It is a single programme that results in 2 distinct awards from 2 European institutions. [+]

This MSc & MA in Strategic Marketing is taught by London School of Business and Finance is a single programme that results in two distinct awards from two European institutions. Your Master of Arts degree is a career-focused degree awarded by the International Telematic University UNINETTUNO, while your Master of Science is awarded by Geneva Business School as recognition of your technical proficiency in marketing.

Studying entirely online, you will have access to HD video tutorials, a library of research resources, professional and peer student networks, and student support, all at your fingertips, 24/7. And with the option of a pay-as-you-go fee structure, you can earn your degrees in as little as 18 months.... [-]


MA Fashion: Branding & Creative Communication

Cambridge School of Visual & Performing Arts
Campus 3 semesters September 2019 United Kingdom Cambridge

MA Fashion: Branding & Creative Communication is a contemporary studio-based programme designed to build creative and professional skills. With unique industry opportunities including internships with our partner Hearst Magazines UK, it aims to produce the next generation of fashion communicators, with the innovation, strategic thinking and creative vision necessary for careers in the fast-moving industry of visual branding and fashion media and communications. [+]

Overview

MA Fashion: Branding & Creative Communication is a contemporary studio-based programme designed to build creative and professional skills. With unique industry opportunities including internships with our partner Hearst Magazines UK, it aims to produce the next generation of fashion communicators, with the innovation, strategic thinking and creative vision necessary for careers in the fast-moving industry of visual branding and fashion media and communications.

You will study in a fashion school led by Holly Fulton, an award-winning fashion designer, and creative director. Under her creative direction, CSVPA produces versatile, creative individuals ready to operate within both the commercial and conceptual realms of fashion.... [-]


Master in Marketing

IUBH University of Applied Sciences
Campus Full time Part time 2 - 8 semesters October 2018 Germany Bad Honnef Berlin + 2 more

With the degree in Marketing Management, you turn your liking for creativity and customer relations into your profession. You process the necessary know-how in the fields of Marketing, Sales and Brand Building so that you are subsequently able to take over management responsibility in a company operating in an international environment. [+]

Marketing Management (M.A.) ‒ manage branding successfully

You control international marketing and advertising campaigns, you work together with partners, colleagues, and agencies throughout the world: with a Master's degree in International Marketing, you can become a leading marketing executive in a globally based company.

With the degree in Marketing Management, you turn your liking for creativity and customer relations into your profession. You process the necessary know-how in the fields of Marketing, Sales and Brand Building so that you are subsequently able to take over management responsibility in a company operating in an international environment.

Facts & Figures *only at Campus Dublin, starting autumn 2018 Multi-Campus One study programme, three cities, countless experiences In selected master programmes IUBH offers you the chance to switch during your studies between the German and Irish campus locations Dublin, Berlin and Bad Honnef. Your advantages Gain priceless experiences abroad Expand your network with international contacts No additional fees A switch is possible every semester (at the end of each semester) Requirements You are a full-time student Your study programme is offered at your preferred campus location What are the professional prospects in Marketing Management? ... [-]

Master of Arts in International Management - Marketing Specialization

New European College
Campus Full time 4 semesters February 2019 Germany Munich

With a specialization in Marketing, you gain the understanding of how value is created and communicated to customers. [+]

The Master of Arts (MA) in International Management is a 4-semester program designed to build upon your existing undergraduate studies enabling you to pursue a broader range of careers in business. Consisting of courses in finance, international marketing, management accounting, operations, ethics, organizational behavior and human resources, the program prepares you to excel in an ever-evolving and international workplace.

All courses are taught in English, with a range of teaching methodologies which are reminiscent of undergraduate teachings such as presentations and group projects coupled with real-world examples and case studies. The program provides a scope for greater specialization, with a precise academic and theoretical framework designed to help you become an expert in international management. This allows you to apply to more specialized roles and offers better preparation for a Ph.D. program in the future.... [-]


MA Digital Management Part Time Singapore

Hyper Island
Campus Part time 20 months Open Enrollment Singapore

Designed by industry experts and accredited by a top-100 UK university, this program offers you a combination of Asian and international cases with hands-on training. By the end, you will be ready to think strategically and lead change at any organization. [+]

Part-Time MA Digital Management

Get the skills and knowledge you need to drive change in a digital world. Develop disruptive solutions to real business challenges.

Drive Change In A Digital World

Stay ahead of the curve with this Part-Time MA in Digital Management at Hyper Island. Join us to develop core skills in design thinking, digital technologies and business transformation to go beyond the hype. You will also learn to drive innovation, lead teams and understand new technology like FinTech and Smart Cities.

Designed by industry experts and accredited by a top-100 UK university, this program offers you a combination of Asian and international cases with hands-on training. By the end, you will be ready to think strategically and lead change at any organization. Ideal for professionals and recent graduates.... [-]


MA Consumption, Culture and Marketing

Royal Holloway University of London
Campus Full time 1 year August 2019 United Kingdom Egham

The MA in Consumption, Culture & Marketing is an interdisciplinary masters programme that draws together content and teaching from both marketing and sociology. It is aimed at individuals who want to think intellectually about the world, enjoy being challenged and are curious about business practice. Overview [+]

Overview

The MA in Consumption, Culture & Marketing is an interdisciplinary masters programme that draws together content and teaching from both marketing and sociology. It is aimed at individuals who want to think intellectually about the world, enjoy being challenged and are curious about business practice. The knowledge and skills gained could help develop a range of professions including policy development, publishing, academia and, of course, marketing and commercial management.

This course looks in-depth at our consumer culture and seeks to understand it and will engage in a number of theoretical areas: branding, marketing, bio-power and neoliberalism. You will explore claims that our contemporary world can be best understood as a consumer society and a brand culture, as well as how marketing and consumerism increasingly define our experiences, social relationships and civic infrastructure. As such we seek to analyse marketing behaviour and consumption practices with a view to better understand how marketing connects with society and culture.... [-]


Master of Arts in International Brand Management

Brand Academy – University of Applied Sciences
Campus Full time 4 semesters October 2018 Germany Hamburg

On our Master’s course in International Brand Management, you will learn about all of the success factors that drive cross-border and cross-culture marketing and brand management in different economic, cultural and legal systems. [+]

On our Master’s course in International Brand Management, you will learn about all of the success factors that drive cross-border and cross-culture marketing and brand management in different economic, cultural and legal systems. The course will, therefore, be taught in English.

Once you have completed our Master’s course and graduated with a Master of Arts you will be ready to begin your career on the global stage and in any industry where brands touch the hearts of consumers.

Are you ambitious and eager to work with different cultures? Do you have an interest in strong brands like Apple, Mercedes, Mont Blanc, Nivea and Schwarzkopf and want to experience how East meets West, and are you keen to combine theoretical knowledge with the world of business?... [-]


MA in Marketing and Advertising: Communications & PR

Marbella International University Centre
Campus Full time 1 - 2 years October 2018 Spain Marbella

Develop effective marketing, brand, advertising and PR knowledge and enhance your future career in these fields. [+]

Develop effective marketing, brand, advertising and PR knowledge and enhance your future career in these fields.

Duration: 1 year / 2 years Language: English Programme Title: Marketing & Advertising: Communications & PR Degree Awarded: MA Communications The programme aims to create educated professionals who are able to think critically and know how to efficiently investigate, verify and market information, products and services and who are creative experts in the fields of Marketing, Advertising and Communications.

Key Disciplines Covered:

Communication Strategy Digital Marketing and Advertising Market Research Advertising on Internet Search Engines

The main purpose of this MA programme is to provide its students with a meaningful, high quality and contemporary education based on the acquisition of theoretical knowledge that is applied to practical examples, giving students the chance to either enhance their current career or to take the next academic step in their studies after finalising a BA in order to increase their employability.... [-]


MA Strategic Marketing

Arden courses at GISMA
Campus Full time Part time 1 - 2 years February 2019 Germany Berlin + 1 more

This course is accredited by the Chartered Institute of Marketing (CIM) and is designed to meet the needs of today’s fast-moving marketing sector and its demand for managers who understand the latest trends. [+]

MA Strategic Marketing

This course is accredited by the Chartered Institute of Marketing (CIM) and is designed to meet the needs of today’s fast-moving marketing sector and its demand for managers who understand the latest trends.

If you wish to climb the career ladder rapidly, this course will ensure your success. Once you have this qualification, you’ll be on top of the latest marketing trends and methods.

This program is delivered and awarded by Arden University, who specializes in distance learning; 79% of their students reported that they saw improvements in their career after studying with Arden.

Program taught in English in Germany. Flexible payment plans available.... [-]


Master Online Marketing (MA)

Leipzig School of Media
Online & Campus Combined Part time 4 - 8 semesters Open Enrollment Germany Leipzig

In-service blended learning studies with a focus on marketing, management and IT. Study language: German (minimum level C1 required) [+]

Part-time studies focusing on marketing, management and IT

How do we reach current and future customers via all relevant channels? How do we tell them about these channels stories that inspire them? How do we optimize our website so that customers find us? How do we design display and AdWords campaigns? And what are we doing on Facebook, Twitter

The program is currently in the program accreditation, which is expected to start in October 2018.

Content and specialization - to suit your interests and plans

The contents of the online marketing degree program are as varied as the occupational fields in which the acquired competences can be used. The master's program combines application-oriented knowledge in the areas of marketing management, strategic communication and information technology.... [-]


MA in Marketing and Innovation

London School of Planning and Management
Online Full time 36 months August 2019 United Kingdom London

The course is designed to help you gain theoretical inputs which can then be applied in to practice. The course develops your innovative and dynamic vision required in the real business environment. [+]

MA in Marketing and Innovation Course overview

The course is designed to help you gain theoretical inputs which can then be applied in to practice. The course develops your innovative and dynamic vision required in the real business environment.

You are introduced to the functions of the business organization, challenges faced in the actual business environment and key management skills required in business.

You gain insight into managing and leading people along with important business decision making.

5-day Immersion Tour to Asia

Experience new cultures, master new skills and accelerate your studies with LSPM's unique MBA with immersion tour to Asia. For any aspiring business leader today, it is important to experience Asia.... [-]


M.A. International Marketing and Media Management

HMKW Hochschule für Medien, Kommunikation und Wirtschaft
Campus Full time Part time 4 - 6 semesters Open Enrollment Germany Berlin Cologne Frankfurt + 3 more

The 2-year Master’s program International Marketing and Media Management targets new job profiles, which arise in our globalized and digitized word. [+]

The HMKW master program M.A. International Marketing and Media Management conveys analytical, producing and consultancy oriented competencies, which are needed urgently in our service and knowledge-based economic system, spurred by accelerating digital transformations and growing transnational interconnections. All master programs at HMKW offer interdisciplinary mandatory elective modules as a general foundation. Subject-specific modules to deepen and develop your career skills will be built upon these.

The interdisciplinary foundation is made up of modules in legal, technological and psychological subject areas. These modules convey essential competencies for the professionalization of your work with the media. In the subject-specific modules, the master program M.A. International Marketing and Media Management conveys Marketing and Management Basics and then further focusses on Media Management as well as Marketing and Media Intelligence subjects. The program is taught in English at HMKW Berlin and taught in German at HMKW Cologne and HMKW Frankfurt.... [-]


MA Marketing and Innovation (Top up)

Stanmore School Of Business (SSB)
Online Full time 8 - 10 months August 2019 United Kingdom London UK Online + 1 more

Marketing and Innovation are a pair of gears that work together to move your entrepreneurial success engine forward. Ideally, innovation works itself into the entirety of your business culture, and as a result, it moves out into your marketing strategy. Marketing and Innovation is a great way to learn new techniques for innovative thinking in the business environment. It also will help participants learn how to drive innovation by generating creative solutions to the challenges. [+]

Course overview

Marketing and Innovation are a pair of gears that work together to move your entrepreneurial success engine forward. Ideally, innovation works itself into the entirety of your business culture, and as a result, it moves out into your marketing strategy. Marketing and Innovation is a great way to learn new techniques for innovative thinking in the business environment. It also will help participants learn how to drive innovation by generating creative solutions to the challenges.

Course Content

Research Methods for Business Management Dissertation Project

(successful completion of stage two leads to award of MA Degree from the university)

Reasons to study with us... [-]


MA Strategic Marketing (CIM)

Arden University
Online Full time Part time 18 - 60 months January 2019 United Kingdom Coventry + 1 more

Global management, international, digital and communications are some of the specialist subjects you will explore. Expanding your knowledge of these key areas, combined with developing the ability to critically analyse and apply existing marketing theories will result in you becoming a highly capable marketing professional. [+]

Global management, international, digital and communications are some of the specialist subjects you will explore. Expanding your knowledge of these key areas, combined with developing the ability to critically analyse and apply existing marketing theories will result in you becoming a highly capable marketing professional.

Course Requirements

A bachelor's degree or diploma equivalent to a UK honours degree at a minimum of second class (2.2). If you are not an English native speaker, you will be required to provide us with a proof of English language level equivalent to IELTS 6.5 or above

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