MA Programs in Marketing Studies

Compare 60 Masters of Arts in Marketing Studies

Marketing Studies

A Master of Arts (MA) is an advanced degree that many students pursue to gain specialized skills that will help them in the workplace. There are a variety of different programs that students can choose from. Most of the time, you will need to apply for a program that relates to your undergraduate degree.

What is an MA in Marketing Studies? This is an MA program for students who have backgrounds in study areas such as business, strategy, psychology, sociology, research, broadcasting, publication, publicity, distribution, ethics, service, and other subjects. The goal of this type of program is to build on your marketing knowledge. You will learn key concepts related to marketing including activation, effectiveness, segmentation, dominance, service, pricing, brand management, retail, and more. Also, when you pursue this course of study, you can specialize in an area that relates to your career goals. There are programs for social media, international marketing, publicity, sales management, interactive marketing, and more.

There are several benefits to receiving a Masters in a marketing field. The most obvious is advancement in your career. In addition, many graduates find that they perform better on the job because of the tools they learn while they are in school.

The cost of attending school varies depending on the program you choose. Potential students who want to know more about the price should research the admissions fees charged by the program they are interested in attending.

Upon graduation, you will be qualified to work in marketing jobs for different companies. It is common for marketing grads to work in high-level marketing positions. Some even move on to become Directors and Vice Presidents within their companies.

 

If you are interested in receiving your MA in Marketing Studies, it is important to research the different programs online. Once you find one that best meets your needs, you can apply. Search for your program below and contact directly the admission office of the school of your choice by filling in the lead form.

Read More

Master Marketing Management

IUBH Fernstudium
Online Full time Part time 4 - 8 semesters Open Enrollment Germany Bad Honnef + 1 more

The Marketing Management distance learning prepares you for strategic marketing and branding in the classical sense and in online marketing and social media nationally and internationally active company, offering you excellent prospects in numerous industries. Already after one year to the recognized degree in the 60 ECTS speed version! [+]

Master Marketing Management

The Marketing Management distance learning prepares you for strategic marketing and branding in the classical sense and in online marketing and social media nationally and internationally active company, offering you excellent prospects in numerous industries. Already after one year to the recognized degree in the 60 ECTS speed version!

We attach particular importance to a high flexibility, excellent quality, a strong practical orientation and an array of services and innovation that make you studying easier. Our tutors ensure that your questions are answered and your studies go around.

All students who enroll, will also receive an iPad Mini Retina *. Thus you have your scripts, instructional videos, and podcasts always. * Action dependent on the period, see www.iubh-fernstudium.de/iPad Facts about the distance learning Master (MA) Marketing Management Degree: Master of Arts (MA) Duration of study: In the 60 ECTS variant available in 2, 3 or 4 semesters and in the 120 ECTS version with optional 4, 6 or 8 semesters Language: German CREDITS: 60/120 ECTS TESTS: 2-3 exams each semester to store our study centers in Germany, Austria and Switzerland or worldwide through 130 Goethe Institutes. Even purely online based possible! SAMPLE PROGRAM: free 4 week trial EXTENSION: free of charge ADMISSION REQUIREMENTS A completed, first bachelor degree in economics with min. 180 ECTS by a state or state-recognized college / university and a final grade at least "satisfactory" is. Access options for the 60 ECTS variant (depending on qualifications): At 240 ECTS of first degree: direct... [-]

MA Digital Management Part Time Stockholm

Hyper Island
Campus Part time 15 months September 2018 Sweden Stockholm

The MA in Digital Management will give you the skills and knowledge you need to drive change in a digital world. You will study whilst working and apply the insights and learnings to develop disruptive business solutions. [+]

Part-Time MA Digital Management

Get the skills and knowledge you need to drive change in a digital world. Develop disruptive solutions to real business challenges.

Drive change

The MA in Digital Management will give you the skills and knowledge you need to drive change in a digital world. You will study while working and apply the insights and learnings to develop disruptive business solutions.

Learn how to kickstart digital innovation, build effective teams, manage complex tech-driven projects, and transform businesses.

This university accredited program is designed and delivered in close partnership with industry experts.

Enhance your skills

You'll learn how to apply design thinking to solve problems, how to harness emerging digital technologies, how to transform existing businesses, and how to manage innovation processes.... [-]


Master of Arts in International Management - Marketing Specialization

New European College
Campus Full time 4 semesters February 2019 Germany Munich

With a specialization in Marketing, you gain the understanding of how value is created and communicated to customers. [+]

The Master of Arts (MA) in International Management is a 4-semester program designed to build upon your existing undergraduate studies enabling you to pursue a broader range of careers in business. Consisting of courses in finance, international marketing, management accounting, operations, ethics, organizational behavior and human resources, the program prepares you to excel in an ever-evolving and international workplace.

All courses are taught in English, with a range of teaching methodologies which are reminiscent of undergraduate teachings such as presentations and group projects coupled with real-world examples and case studies. The program provides a scope for greater specialization, with a precise academic and theoretical framework designed to help you become an expert in international management. This allows you to apply to more specialized roles and offers better preparation for a Ph.D. program in the future.... [-]


Master in Global Sales and Marketing

University of Applied Sciences Upper Austria
Campus Full time 4 semesters October 2018 Austria Steyr

Are you interested in the cross-cultural challenges created by the globalisation of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods... [+]

Master of Global Sales and Marketing

Are you interested in the cross-cultural challenges created by the globalisation of the world economy? Are you interested in working in the export sector or would you even like to go abroad and live an international life at least for a few years? Austria’s export economy has succeeded in setting international standards in many fields, notably in industrial plants, machinery and technical goods. These global operations generate a high demand for suitably qualified sales and marketing personnel. The Master programme “Global Sales and Marketing” (GSM) trains you to DEVELOP and MANAGE the future Sales, Sales Management and Marketing activities for international companies.... [-]


MA in Business and Management (Marketing)

Bath Spa University
Campus Full time Part time 12 - 32 months September 2018 United Kingdom Bath + 1 more

Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business. [+]

Specialise in international business studying this Bath Business School MA.

Provides a solid foundation in business, combined with a named specialism in Marketing.

Equips you with commercial acumen, knowledge, business and professional skills necessary to succeed.

Prepares you to flourish in senior roles in the global business environment.

Become a business leader of the future with this career-enhancing postgraduate management qualification. This course is for individuals looking for a credible postgraduate Business and Management qualification with a specialism in international business.

Prior work experience and a first degree in Business and Management are not essential; we explore fundamental principles of business and management with a focus on your employability.... [-]


MA Branding and Identity

Nottingham Trent University: School of Art & Design
Campus Full time 1 year September 2018 United Kingdom Nottingham

This course gives you the opportunity to work at the center of the most dynamic, powerful and influential areas of professional design. [+]

This course gives you the opportunity to work at the center of the most dynamic, powerful and influential areas of professional design. You will learn how to plan and create brands that will speak with power and persuasion. At the start of the course, you'll work on short projects which are aimed at challenging conventions. You'll then focus on a subject of your choice through research and development. You will also build a Professional Journal which explores current thought and practice.

Key features Develop a project tailored to your own personal interests and career aspirations. Engage with industry by undertaking short internships and studio visits. Work in our dedicated Art and Design postgraduate studio. Benefit from regular lectures from leading figures in the design industry. Attend workshops covering typography, visual language, branding, storyboarding and life drawing sessions. Opt for an additionally advanced research module if you’re thinking of progressing to Ph.D. or Professional Doctorate study. Careers and employability ... [-]

M.A. International Marketing and Media Management

HMKW Hochschule für Medien, Kommunikation und Wirtschaft
Campus Full time Part time 4 - 6 semesters Open Enrollment Germany Berlin Cologne Frankfurt am Main + 3 more

The 2-year Master’s program International Marketing and Media Management targets new job profiles, which arise in our globalized and digitized word. [+]

The HMKW master program M.A. International Marketing and Media Management conveys analytical, producing and consultancy oriented competencies, which are needed urgently in our service and knowledge-based economic system, spurred by accelerating digital transformations and growing transnational interconnections. All master programs at HMKW offer interdisciplinary mandatory elective modules as a general foundation. Subject-specific modules to deepen and develop your career skills will be built upon these.

The interdisciplinary foundation is made up of modules in legal, technological and psychological subject areas. These modules convey essential competencies for the professionalization of your work with the media. In the subject-specific modules, the master program M.A. International Marketing and Media Management conveys Marketing and Management Basics and then further focusses on Media Management as well as Marketing and Media Intelligence subjects. The program is taught in English at HMKW Berlin and taught in German at HMKW Cologne and HMKW Frankfurt.... [-]


Master in Strategic Branding and Stakeholder Communication (MA)

Middlesex University London
Campus Full time Part time 1 - 2 years October 2018 United Kingdom London UK Online + 2 more

This course is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry. [+]

Looking at the multiple audiences that brands must address, this master's degree covers the core subjects of strategic brand management, stakeholder communication and theories, brand analytics, and e-marketing and digital strategies across fields as diverse as city, region and nation branding, corporate and organisational branding, innovation-driven marketing, and sonic branding.

It is designed for students who have just completed an undergraduate degree and who wish to specialise in branding, as well as professionals currently working in marketing, who want to further their careers in the industry.

Why study MA Strategic Branding and Stakeholder Communication at Middlesex University?... [-]


Master of Arts - Brand Strategy

Sup de Pub
Campus Full time September 2018 France Paris United Kingdom London USA Chicago + 3 more

This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course includes several agency visits and two competitions where both strategic thinking and creativity come into play. [+]

Master of Arts - Brand Strategy

This programme in Paris, London and Chicago is designed for future account executives, account planners and product managers who wish to benefit from an international experience in an English-speaking environment. The course includes several agency visits and two competitions where both strategic thinking and creativity come into play.

Curtis YOUNGMentor of the Brand Strategy Program

Curtis Young began his advertising career as a Copywriter for the Leo Burnett agency in Chicago, where he worked for many clients including Kellogg's, United Airlines and Dewar's Scotch Whiskey. He soon moved to Young & Rubicam in New York to spend most of his career writing award-winning ad campaigns for Eastern Airlines and General Foods products.... [-]


MA in Public Relations

University of Westminster - Westminster School of Media, Arts and Design
Campus Full time 1 year United Kingdom London

This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead. You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media. [+]

This course is designed to produce the future leaders of the Public Relations Industry. You will not only learn the practical skills required to embark on a career in PR but also the research and analysis skills that will help you get ahead. You will create campaigns, pitch to clients, stage a press conference and create videos and blogs, as well as write research reports, essays and a dissertation. You will also explore issues affecting the industry, such as professional ethics and the impact of digital media.

The course has close links to the London-based PR industry and is one of a select few chosen by the professional body PRCA for its University partnership initiative. These connections with leading PR practitioners help you gain the practical knowledge and understanding you need to work in PR.... [-]


MA in Digital Marketing and Data Analytics

Emerson College
Online Full time Part time 12 - 24 months September 2018 USA Boston + 1 more

Our expertly designed online curriculum empowers working professionals to advance their careers in the areas of digital marketing and data analytics. According to the U.S. Bureau of Labor Statistics, the demand for advertising and marketing managers will grow by 9% over a 10-year span. With a balanced curriculum of digital-centric marketing and omnichannel customer analytics courses, graduates of the program develop digital and analytic skills that are necessary to compete in today's dynamic insight-driven marketing environment. [+]

Program Details

Our expertly designed online curriculum empowers working professionals to advance their careers in the areas of digital marketing and data analytics. According to the U.S. Bureau of Labor Statistics, the demand for advertising and marketing managers will grow by 9% over a 10-year span. With a balanced curriculum of digital-centric marketing and omnichannel customer analytics courses, graduates of the program develop digital and analytic skills that are necessary to compete in today's dynamic insight-driven marketing environment.

You can complete our 32 credit program entirely online. The program curriculum is made up of four classes (16 credits) for Digital Marketing and four classes (16 credits) for Data Analytics. The online environment provides the flexibility to meet the needs of busy working professionals. Students can choose to take between 1-3 classes a semester and can complete the program in as little as 1-year with our accelerated option.... [-]


MA in Marketing and Innovation

London School of Planning and Management
Online Full time 36 months August 2018 United Kingdom London

The course is designed to help you gain theoretical inputs which can then be applied in to practice. The course develops your innovative and dynamic vision required in the real business environment. [+]

MA in Marketing and Innovation Course overview

The course is designed to help you gain theoretical inputs which can then be applied in to practice. The course develops your innovative and dynamic vision required in the real business environment.

You are introduced to the functions of the business organization, challenges faced in the actual business environment and key management skills required in business.

You gain insight into managing and leading people along with important business decision making.

5-day Immersion Tour to Asia

Experience new cultures, master new skills and accelerate your studies with LSPM's unique MBA with immersion tour to Asia. For any aspiring business leader today, it is important to experience Asia.... [-]


MA Public Relations and Strategic Communication

Leeds Beckett University
Campus Full time Part time 1 - 2 years September 2018 United Kingdom Leeds + 1 more

Gain the expertise to operate within a global economy and develop your writing and presentation skills to engage with audiences across the world on this accredited course. [+]

Course details

Gain the expertise to operate within a global economy and develop your writing and presentation skills to engage with audiences across the world on this accredited course.

The use of the internet, mobile technology and social media has had a huge impact on our lives and the way we communicate? information is quite literally available at our fingertips and word of mouth is spreading faster than ever before. This trend is leading to a greater demand for communications professionals who can plan strategic PR campaigns and implement social media and viral campaigns in order to drive businesses forward in the digital age.

You will be paired with an experienced mentor from industry, who will offer valuable advice on your future career and the latest developments in the field. You will also take on a live public relations consultancy project for a client.... [-]


MA in Marketing and Advertising: Communications & PR

Marbella International University Centre
Campus Full time 1 - 2 years October 2018 Spain Málaga

Develop effective marketing, brand, advertising and PR knowledge and enhance your future career in these fields. [+]

Develop effective marketing, brand, advertising and PR knowledge and enhance your future career in these fields.

Duration: 1 year / 2 years Language: English Programme Title: Marketing & Advertising: Communications & PR Degree Awarded: MA Communications The programme aims to create educated professionals who are able to think critically and know how to efficiently investigate, verify and market information, products and services and who are creative experts in the fields of Marketing, Advertising and Communications.

Key Disciplines Covered:

Communication Strategy Digital Marketing and Advertising Market Research Advertising on Internet Search Engines

The main purpose of this MA programme is to provide its students with a meaningful, high quality and contemporary education based on the acquisition of theoretical knowledge that is applied to practical examples, giving students the chance to either enhance their current career or to take the next academic step in their studies after finalising a BA in order to increase their employability.... [-]


Master in Marketing

London School Of Design And Marketing
Online Full time 12 months May 2018 United Kingdom London

Marketing plays a vital role in the business structure which finds itself to be increasingly demanding and competitive. The job market looks for highly qualified, creative and innovative professionals, gifted with effective strategies in international contexts. These professionals are expected to be able to successfully solve management and strategy problems in several business areas. London School of Design and Marketing's Master's degree in Marketing will broaden and develop new knowledge, skills, and effective methodologies so that marketing professionals become highly qualified experts and reach high career goals. [+]

We are a UK based provider of online education, accessible worldwide in 3 different languages.

Why a Master's degree in Marketing?

Marketing plays a vital role in the business structure which finds itself to be increasingly demanding and competitive. The job market looks for highly qualified, creative and innovative professionals, gifted with effective strategies in international contexts. These professionals are expected to be able to successfully solve management and strategy problems in several business areas.

London School of Design and Marketing's Master's degree in Marketing will broaden and develop new knowledge, skills, and effective methodologies so that marketing professionals become highly qualified experts and reach high career goals.... [-]