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MA Programs in Business Studies 2022 in Heidelberg in Germany

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A Master of Arts or MA is a graduate degree typically earned after a program of study of the fine arts, humanities, social sciences or other, similar concentrations. These programs tend to last one to two years.Business studies is an area of study in which students learn the skills necessary for running a business. Different topics may include advertising, marketing, managing money, communication,… Read more

A Master of Arts or MA is a graduate degree typically earned after a program of study of the fine arts, humanities, social sciences or other, similar concentrations. These programs tend to last one to two years.

Business studies is an area of study in which students learn the skills necessary for running a business. Different topics may include advertising, marketing, managing money, communication, administration, business plan writing, and the hiring and training of employees.

Heidelberg is a city in populated Rhine-Neckar Metropolitan Region in southwest Germany. The region has a central-European climate with makes it warm for most part of the year. It is home to some of the oldest universities and colleges in Germany.

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MA Digital Business Management & Strategy

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Fresenius University of Applied Sciences
Heidelberg, Germany

Go digital! - This is not only the success principle of Facebook, WhatsApp, various online shops or SmartHome concepts, but also a fundamental requirement of today's world tha ... +

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Go digital! - This is not only the success principle of Facebook, WhatsApp, various online shops or SmartHome concepts, but also a fundamental requirement of today's world that almost every company has to face. Whether it's about development, production, logistics, marketing and sales, service or planning and organization - almost all industries and areas nowadays require a competent handling of digitization. Accordingly, experts are sought who can strategically control, coordinate or develop these digitized processes. The hybrid study concept on which the Digital Business Management and Strategy (MA) course is based was evaluated by the Evaluation Agency Baden-Württemberg (evalag) for the Ministry of Science, Research and the Arts Baden-Württemberg and, due to its high degree of innovation, was evaluated Promotion awarded. -
MA
Full-time
4 semesters
German
Oct 2022
Online & Campus Combined
Campus
Online
 

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