In the course provided by KJU, you can master internationally competitive, modern, and up-to-date knowledge, so you will be able to analyze the activities of business organizations and solve their complex development tasks. With the skills, you master here – just like enterprise development, innovation theory, and methodology, business knowledge, leadership – you will be able to perform middle and top management tasks in different areas of domestic and international economic life. With us, you can learn how to create your own business and how to run it with up-to-date management knowledge.
Description of the program
The program’s qualification objectives are equivalent to the European Qualification Framework System level 7, and Hungarian National Qualification Framework system 7th level programs. They comply with the Hungarian subject benchmarks and are accredited by the Hungarian Higher Education Accreditation Committee, a member of ENQA.
The aim of the course is the education of economic professionals who are capable of understanding business enterprise and business administration processes, in general, and capable of internationalization for the global business environment.
By taking this course you will be capable of:
understanding principles and multilevel regional governance system of business enterprises, its trends and nature, challenges and risks.
understanding organization and management of the different types of organizations, who gained experience in leadership of the business processes, project management by using their economic knowledge, applying business knowledge and tools. The specialized knowledge makes them capable of understanding, planning, analyzing operative and functional business processes of the organizations and institutions.
organization and management of new creative, innovative, quality-oriented programs or project-based interventions for business services.
intercultural communication and interactions with business partners, customers for understanding and influencing choices and behaviors
continuing their studies at the Ph.D. level
Specialized focus area
International Marketing & PR
Overview of the classes
Global Future Trend Analysis
Responsible Strategic Leadership & Management
Digital Marketing & Social Media
Sustainable Business Model Innovation
The KJU MSc in Business Development Program’s position
The program is part of the KJU Budapest International Campus program and together with the Hungarian program is sustainably implemented.
The program is connected to KJU’s strategic aims for cooperative education including work-based learning (WBL)
The program is connected to KJU’s strategic aims for entrepreneurship education: to develop students for private, non-profit, or social entrepreneurship.
Interesting facts of the Business and Management Department
Our teachers are professionals who are also very active in the working field:
accounting and controlling is taught by an auditor with several years of experience
project management classes are taught by experts who are continuously working on managing several, currently running projects
business planning, strategic planning, and business consulting subjects are taught by a corporate coach