The M.A. Communication Design and Creative Strategies is a future-proof program. It provides key competencies expected from creative heads in management positions, focusing on aesthetic production in advertising, marketing and visual communication. The aim is to master the entire design-oriented process of value creation both in theory and practice.
Integration of theory and practice of design:
latest developments in research and analysis of design and creativity
practical work and art direction projects
The ability to carry out the roles and responsibilities associated with the position of Art Director and other management positions held by creative talents, within the framework of the ever-increasing convergence of print, online, broadcast and mobile media.
Full-time or part-time
Master of Arts (M.A.)
Berlin, Cologne, Frankfurt (Main)
German (Campus Cologne: M.A. Kommunikationsdesign und Kreative Strategien), English (Campus Berlin, Cologne and Frankfurt)
(Written work can be submitted in either language of choice)
Full-time: 670,- € monthly | Part-time: 449,- € monthly
Full-time: 4 semesters | Part-time: 6 semesters
Applicants: Graduates of creative study programs, especially those who majored in design or fine artsTarget jobs: Designer (self-employed or in employment), Art Director, Communications Designer, Creative Director
General modules: Media Law, Media Asset Management, Media Psychology, Intercultural Management
Specific modules e.g.: Critical & Creative Thinking, Design & Social Research, Creative Design Processes, Advertising Technology, Design Management, Creative Leadership
A good or very good degree in design, fine arts or equivalent degree (university or university of applied sciences)
plus internal assessment process
Please note: After your matriculation, we offer you a refund of the uni-assist fee in the amount of 75€ if you submit the original receipt to HMKW.