International Master in Media and Communication Management

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Introduction

Media & Communication industries are evolving and transforming: new technologies are enabling unprecedented means and channels of interaction with the markets, targets’ attention is so scarce that new and more engaging ways of communicating are necessary, and data about targets make it possible to develop hyper-personalized approaches to communication while making performance assessment more precise. Companies, media companies, media agencies and communication firms require new skills, fresh minds and innovative ideas at the intersection between creativity and analytical skills. With IMMCM you will uncover your potential and empower your skillset about media and communications. Key Facts Start date: October Format: Full-time Duration: 12 months Tuition fee: €18,500 Language: English Location: POLIMI Graduate School of Management (Milan, Italy) Admission requirements: 3-year bachelor’s degree; English proficiency Company partners: Rai Pubblicità, Sky, UNA - Aziende della Comunicazione unite Course The International Master in Media and Communication Management (IMMCM) is the 12-month programme offered by POLIMI Graduate School of Management which aims to uncover your potential and empower your skillset with the objective of taking on leading responsibilities in the media industry and reaching top management roles in Communication divisions. Entirely taught in English and delivered in partnership with several companies in the sector, the master offers a unique mix of action-based teaching methods, practical activities with some of the foremost players in the world of Media & Communication and professional consultants, useful for acquiring the right mindset to exploit the synergies between creativity and analysis and for foreseeing the impact of new technology as well as emerging trends in current and future markets. In addition to including highly customised career management services, the programme allows participants to specialise through two different concentrations – IMMCM Management and IMMCM Services – and enhance the learning experience by selecting the elective courses according to their interests and aspirations.

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About the School

POLIMI Graduate School of Management

At POLIMI Graduate School of Management, we create meaningful paths for future business leaders and the businesses they will lead, guided by the over-arching belief that we have a crucial role to play in shaping a better world for all. Based in Milan, Italy’s main business centre, our school was created over 40 years ago as MIP Politecnico di Milano and today it is a not-for-profit Consortia Limited Company composed of the University and a group of leading Italian and multinational companies. Read less

Milan , Nantes , Reims , Edinburgh , Madrid , Guangzhou , Barcelona , Brussels , Glasgow , Beijing , Munich , Milan + 11 More Less

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International Master in Media and Communication Management

General

Introduction

Admissions

Curriculum

Program Tuition Fees

Gallery

Accreditations

Ideal Students

Career Opportunities

About the School

POLIMI Graduate School of Management

POLIMI Graduate School of Management

Ask a Question

General Information

Program Dates

Tuition & Fees

Program Type & Duration

Study Place

Funding

How to Apply

Language

Other