Information and Knowledge Management (MSc in Business Administration)


Program Description

This Master’s specialization in Information & Knowledge Management focuses on the value of new organizational forms (online communities, virtual organizations, networked organizations) and emerging technologies (new e-business applications, social media, augmented reality, virtual worlds) in organizing and creating a business. The field of information and knowledge management is by definition multidisciplinary. It involves insights and practices from Management Studies, Information Systems, Strategy, HRM, Marketing, Innovation, Technology, Psychology, and Sociology. In the program, you will focus on a broad range of information and knowledge processes, both internal and external to the organization:

Information management
Organizations collect and process information on competitors, customers, and suppliers via channels such as websites, social media, mobile networks and physical stores. How can you use this information to support managers in making decisions and achieve the best business results?

Knowledge management and knowledge sharing
Organizations search for effective means to manage and supervise the creation, transfer, and application of knowledge within and between organizations. What factors influence knowledge sharing and collaboration in public and corporate settings?

E-business developments and new media
Social media and new e-business applications offer a variety of business opportunities. How can you use emerging information and communication technologies to optimize existing business, to develop new business or to create a competitive advantage?

Interactive marketing and networks
Web-based information technologies help us develop a more thorough understanding of customers and markets. New organizational forms help us to share knowledge with customers, employees, and partners. What kind of organizational forms are best suited to meeting the challenges posed by the modern economy and how can web-based information technologies help us meet these challenges?

Why VU University Amsterdam?

Practical relevance
The Information & Knowledge Management specialization teaches you how to conduct research and use academic findings to cope with managerial challenges. Most of the research is encapsulated in joint projects that are carried out together with companies. Recent projects have been completed with companies such as Philips, Rabobank, IBM, Ordina, KPMG, Secondlife, eBay, Marktplaats, Randstad and Planet Internet.

Dynamic teaching
Our teaching staff are young, enthusiastic and provide an ideal combination of scholarship and hands-on experience. Tuition generally takes place in small groups, which ensures that you receive personal attention and have the freedom to express your views.

Strategic location
Situated in Amsterdam’s Zuidas business district, VU University Amsterdam is strategically placed at the very hub of the business services sector. The area is home to large and medium-sized financial services and IT companies, as well as employment agencies, haulage contractors, and consultancy firms, all of which bring extra dynamism to the program.

Career prospects

The relevance of managing information and knowledge to improve organizational processes and develop business continues to grow. You will find yourself in the enviable position of being able to choose from a wide range of jobs at many kinds of companies. We have alumni working for organizations such as IBM, Accenture, KPMG, TNT, Deloitte, Quint Redwood Wellington, PWC, Ordina, CapGemini, LinkIT, ABN AMRO, Philips, and eBay. Our graduates have gone on to take advantage of a wide variety of career opportunities. Some have become business consultants, IT consultants, business analysts, strategy consultants, project managers, marketing consultants or knowledge managers. Others have successfully started their own businesses. A significant number of graduates have gone on to obtain a Ph.D. and embark on an academic career.

Admission requirements and application

Applicants with at least a Bachelor's degree from another accredited university are admissible if they have a specialization in Business Administration, witnessed by a thorough knowledge of the standard literature described below (or its equivalent):
Information Technology Baltzan, P., Phillips, A., & Haag, Stephen (2009). Business Driven Technology (3rd ed.), Boston, MA: McGraw-Hill
Boddy, D., Boonstra, A., & Kennedy, G. (2008). Managing Information Systems. Strategy and Organisation (3rd ed.), Harlow, UK: Prentice Hall
E-Business Turban, E., King, D., McKay, J., Marshall, P., Lee, J. & Viehland, D (2008), Electronic Commerce 2008: A Managerial Perspective, Prentice Hall, Upper Saddle River, New Jersey
Knowledge Management Hislop, D. (2004) Knowledge Management in Organizations, Oxford University Press
Strategy/Strategic Management G. Johnson & K. Scholes (2005), Exploring Corporate Strategy (7th ed.), Prentice-Hall
Management and Organisation H.L. Tosi, N.P. Mero & J.R. Rizzo (2000), Managing Organizational Behavior (4th ed.). Oxford: Blackwell
Statistics Berenson, M.L., D.M. Levine & T.C. Krehbiel (2009), Basic Business Statistics, Concepts and Applications (11th ed.). Prentice Hall Press, Upper Saddle River, New Jersey
Marketing/Methodology Kotler, P. & Armstrong (2009), Principles of Marketing, Prentice-Hall, Upper Saddle River, (13thh ed.)
Peter & Olson (2007), Consumer Behavior and Marketing Strategy. McGraw-Hill (8th ed.)
Yin, R.K. (2003) Case Study Research: Design and Methods, Applied Social Research Methods Series, vol. 5, Sage Publications, Thousand Oaks, CA
Last updated Jan 2018

About the School

VU University Amsterdam is a state-funded university with about 25,000 students and 2,000 academic staff. With more than 50 Bachelor's degree programmes, one of which is taught in English, and almost ... Read More

VU University Amsterdam is a state-funded university with about 25,000 students and 2,000 academic staff. With more than 50 Bachelor's degree programmes, one of which is taught in English, and almost 100 Master's degree programmes, of which over 70 are taught in English, VU University Amsterdam offers a wide choice of study options. The programmes are of a high quality, the atmosphere is very conducive to study and the teaching staff are easily accessible. The VU provides an inspirational educational setting in which students from the Netherlands and abroad can develop their potential to the full. The Faculty of Economics and Business Administration seeks to combine quality education with excellent research. The Faculty is the largest faculty of VU University Amsterdam. FEWEB accommodates approximately 4000 students, 1450 postgraduate students and 460 employees. The scientific staff consists of professors, lecturers, researchers and PhD’s, and is connected to the various departments. The supporting staff is accommodated at the Faculty Office. The Faculty Board leads the faculty. Reputation and ranking The Netherlands does not have a ranking system for universities, unlike many other countries. According to the Times Higher Education World University Rankings 2011-2012, the Netherlands is the third "knowledge country" in the world, with 4 and 12 Dutch universities in the top 100 and top 200 respectively. A range of studies has shown VU University Amsterdam to be one of the best universities in the country. At VU Amsterdam University, education and research are closely intertwined. High-quality teaching and cutting-edge research have given the university a great deal of recognition, enabling it to attract prominent lecturers from within the Netherlands and abroad. Researchers at VU University Amsterdam such as biopsychologist Dorret Boomsma, cancer expert Bob Pinedo and economist Peter Nijkamp have obtained prestigious prizes and subsidy incentives for their groundbreaking work. Amsterdam Amsterdam has the largest concentration of students and youth in the Netherlands. Studying or working at VU University Amsterdam offers the opportunity to explore the various cultural, sports and social activities of this city. The total number of inhabitants is about 750.000 and the city has a great deal to offer: a variety of residential areas, international schools, international social clubs, culture, (water)sports, golf courses and many other recreational facilities. Amsterdam is also one of Europe's leading financial centres, a city where almost everybody speaks English and the quality of life ranks among the best. It's no wonder more than 1,800 foreign companies have already chosen Amsterdam as their European base. The south part of Amsterdam, nearby the motorway A10 where VU University Amsterdam is located, called the 'Zuidas', will be the main business centre of Amsterdam in the nearby future. The headquarters of important Dutch companies like ABN AMRO, ING and the World Trade Centre is already situated there. For visitors, students and expatriates alike, it is easy to feel at home in a city with these proportions and so well geared to meeting the needs of its many foreign residents. 'Amsterdammers' are friendly, tolerant and at ease with other cultures and languages. As you will understand, this environment is a perfect base for an international Economic and Business Administration Faculty. Read less