Read the Official Description


The Executive Master in Organization of Events, Protocol

The training is also focused on mastering the concepts of protocol strategies, communication and public relations. Through this specialized program, students forge their capacity to support the development of tourism through its branch "Business Tourism".

Key words: specialization and development

The Executive Master Program in Organization of Events, Protocol


The Executive Master in Organization of Events, Protocol

At the end of your career, you will be managers with the following skills, abilities and values:

Knowledge of the MICE industry (Meeting, Incentives, Conferences

Global vision: through its doubly international and entrepreneurial scope, this Executive Master aims to train managers able to effectively manage projects related to the theme of the latter

Strategic Plan Development: Provide students with key tools for the development and operational application of national and international strategic plans within the MICE industry

Innovation and sustainable management: thanks to a training that is both global and specialized, you will be able to develop both your creativity and innovation, but also a sustainable management approach to the sector.

Managerial and personal skills: while maintaining its international orientation, this program will allow you to acquire the skills necessary to manage optimally, a team in a participative, serene and favorable

Benefits of the program

Ostelea Rabat designed its training program taking into account the reality and needs of the market.

That's not all ! Ostelea Rabat also relied on the Group's expertise in training to develop a program that is faithful to the school's promise: training that is largely oriented towards the reality of the sector from a practical point of view.

So, choose the Executive Master in Event Organization, Protocol

Learn how to manage your "personal brand": through learning job search techniques on the one hand, and mastering personal marketing or "personal branding" on the other hand, you will develop the skills necessary for management your own image in order to detect professional opportunities in Morocco and internationally

Development of "soft skills": students benefit from a cycle of coaching and personal development allowing them to improve their managerial capacities and their leadership.

Extensive program of visits to fairs and thematic events: during their course, students will participate and / or organize fairs, congresses, fairs and conferences

Networking: Through meetings with tourism business leaders and international experts in the field of tourism, students will be able to build their own network of professional relationships.

Strategic partnerships developed with industry players: academic, institutional and corporate

Training content

The Executive Master Program in Organization of Events, Protocol

  • Structure and financing of the international tourism sector
  • Talent
  • Management of companies specializing in business tourism and event organization, in a global environment
  • International marketing, event protocol and business tourism
  • Mandatory internship
  • Graduation thesis

The process of learning the various subjects will be concluded and will be synthesized by a final work that will consist in the development of an entrepreneurial project of organization of events and business tourism to allow to put in practice the application of the teaching received and the experience gained during the training. The work will be done in groups of maximum three persons and under the supervision of a tutor specialized in the field that the group will have chosen.

Career opportunities

Master 's degree in Event Organization, Protocol

Organization of cultural events commissioned by private or public companies.

Companies that use sponsorship or sponsorship as a means of communication and require qualified professionals to manage the organization of events, able to design profitable projects from the point of view of visibility and return on investment.

State, regional or municipal public institutions in charge of setting up cultural and artistic policies through the design, planning and management of events related to these areas.

Companies dedicated to the organization of fairs and other promotional events in the field of public relations.

Hotel establishments dedicated to hosting events such as congresses and conferences.

Program taught in:
This course is
Start Date
Oct. 2019
1 year
9,900 EUR
By locations
By date
Start Date
Oct. 2019
End Date
Application deadline

Oct. 2019

Application deadline
End Date