ESde Business School

Introduction

ESDE Business School, School of Management, is the School of Business at the International University of Valencia.

ESDE Business School offers undergraduate and postgraduate with methodology 100% online, thanks to the know-how in e-learning, International University of Valencia, a private university with an international online recognized by the Ministry of Education, Culture and Sport of Spain .

Our main objective is to train managers, business leaders and managers with a vision of sustainable and innovative management. To achieve through our programs we provide professionals and companies comprehensive training in all functional areas of an organization, always with the flexibility offered by our online methodology.

ESDE Business School's mission is to provide working professionals the opportunity to improve their training, completely eliminating barriers of distance, location or schedules, thanks to the use of Information Technology and participatory methodology and based on teacher quality .

The principles that drive us are:

  • Commitment to personal improvement and professional success of participants in our training programs.
  • Constant innovation and design programs according to criteria of employability update.
  • Prioritize collaborative work between students and student-teacher ratios in our methodology.
  • Deepen an international vision of our programs.
  • Constant innovation in the methodology of teaching and learning.

Methodology ESDE Business School

The methodology ESDE Business School is collaborative, international, online, training professionals working with a style less dependent on space and time, and to exploit the potential of the technology for teamwork. It is designed for interaction of several key components:

  • Program Directors, who design the program and select the cloister.
  • Cloister, enriching exchanges between students, provides updated content and selects the best success stories. This faculty is international, innovative and pioneering in the incorporation of technology in their professional field.
  • Program Managers, which control the development of the student.
  • Student, exceeding academic tests to certify their knowledge and ability to apply them.

Collaborative learning

In ESDE Business School we encourage collaborative work between teachers and students as learning opportunities multiply exponentially, as well as help to develop communication skills, teamwork, planning, time management, negotiation, influence and leadership.

Content and Activities

Content selection and planning of activities by the teachers, are a key factor in the methodology. These contents and activities may be debates, problem solving, case analysis, scenario comparison, research projects or simulators. Students in the programs are:

  • Thematic presentations of professors and experts.
  • Manuals, technical notes and recent reference books.
  • Business success stories and case studies that help us locate learning in the context of everyday life of organizations.
  • Research reports and economic analyzes prepared by ESDE Business School.

International vision

In a global environment like this, we need professionals who can think globally and to understand and exploit the unique characteristics of each market. The international context of the methodology ESDE Business School guarantees the diversity of references, previous experiences and ways of thinking and understanding business.

This school offers programs in:
  • Spanish (Spain)

View master programs »

Programs

This school also offers:

Master

MA In Human Resource Management (HR)

Online Full time 1 year November 2017 Spain Valencia

The management and administration of human resources can be approached from many perspectives, which is why the Master in Management and HR ESDE Business School is designed to raise awareness of different tools and techniques designed to provide an overview and give response to the needs and challenges of the market. [+]

INTRODUCTION AND OBJECTIVES The management and administration of human resources can be approached from many perspectives, why the Master in Management and HR ESDE Business School It is designed to raise awareness of different tools and techniques designed to provide an overview and respond to the needs and challenges of the market. The Director of Human Resources should be able to lead an interconnected apartment with all business activities, design strategies and policies to manage staff and run resource management, aligned with organizational strategic vision and continuous changes in the environment. At Master of Human Resource Management Business School ESDE the essential technical skills that must be mastered for optimum job performance, acquiring the necessary management skills that allow successfully manage a team of people develop. Know, understand and analyze the strategic vision of human resources. Implement key HR policies: recruitment, training, remuneration. Developing managerial skills and competencies needed to lead organizational change. Learn and master the techniques of internal communication adequate to maintain the cohesion and successfully transmit the strategic objectives. Some of the job opportunities to which obtan graduate students in the Master in Human Resources Management for Business School ESDE are: HR director. Equipment and personnel manager. Consultant in HR and talent development. Expert selection of people and team leadership. QUALIFICATIONS AND CURRICULUM The Human Resource Management program ESDE Business School has a duration of 12 months. It consists of 10 modules and a final project which will run along the Masters. Strategic Management of Human Resources The program will help you understand the importance of the design of the human resources strategy and linking, essential in any organization today. In this block you will learn to design, implement, measure and improve the key indicators that allow us to have a balanced scorecard of human capital. Values ​​and Organizational Culture In this block you will know the source of the values, the best way to define and to implement the key that will give us a balanced culture. Also, the mission and vision of the company, from its content and credibility. For this you know the different ways of understanding an organization and the benefits of having a defined culture. The new role of HR Director You reflexionarás on the role to be played by the director of human resources for the company's future. And you will learn to move towards a vision of leadership in human resources from such different perspectives as complementary as they are the strategic partner, promoter organizational transformations, discoverer and promoter of talent, facilitating effective competence training, defining indicators measurable value and analyzable financially. Competency Analysis for the Detection and retaining talent. Performance and Career Plan Competency management is a reality in most organizations. That's why in ESDE Business School learn to define the skills required for a job to identify and attract talent, to analyze skills across the organization, allowing you to detect potential and better target the training. All competence management system implies the need to develop a career plan and periodically assess performance. Selection and Human Resources 2.0 With the analysis and description of positions will identify work, you will understand, and documentarás will define the scope and actual impact of the posts in organizations. We try the opportunities offered by social networks for HR departments. We know how recruitment programs and training based on 2.0 technologies are developed. Management Training At present, companies are aware that their success depends to a large extent, have highly skilled and competitive in its sector professionals, in this environment, training and management through training schemes, they become a major management tools, so that your HR will not become obsolete. Competence Development Workshop The training is designed from a triple perspective: part of the technical assistance, personal support gives you as a participant and, in the end, reflexively raises individual and group challenges that are necessary to achieve the objectives set. Compensation and Benefits. Emotional Salary This course will show you how to focus today managing employee compensation, increasingly diversifying the compensation package, and also including key elements such as conciliation, performance management and recognition, and opportunities for career development and . Planning and Project Management Department of Human Resources This course will teach project management tools at the same time requiring the construction equipment from groups. HR Marketing and Communication Knowing the stakeholders of the organization through the traditional marketing tools allows the Director of Human Resources prepare messages, target audiences effectively and choose the most effective communication channels. This course allows you to develop a coherent plan of internal communication strategy and able to unite all stakeholders. Diversity, RSC and Coaching Corporate Social Responsibility (CSR) is configured as an integral element of the strategy of organizations, both corporate and business, including in their considerations to all stakeholders, diversity. This program offers an integrated view of CSR, their strategies and actions in organizations from different models implemented Final Master work: demonstration of a specific reality of an Enterprise As a final master project, put into practice all the knowledge acquired throughout the Master. We will develop from a cross-learning methodology to achieve the consolidation of practical skills acquired in the translation of a specific reality of the company. ENTRY REQUIREMENTS To access the master's teachings will be necessary to hold a university degree. They will be accessible to graduates from outside the European educational systems without the approval of their titles, after verification by the University. Admission requirements In the event that demand exceeds the supply of places, the Academic Committee will review the resumes of the candidates in order to decide whether it is relevant or not to grant the right to registration, in accordance with the income profiles and training requirements previous set. For such a case, the Commission shall establish a ranked list of merits of the candidates according to the following criteria: Academic record (50%) Professional experience (10%) additional training (30%) Knowledge of languages ​​other than the mother tongue (10%). Takes precedence in qualifying English over other languages. The Commission may also carry out a personal interview with the candidate, if it deems it necessary. [-]

Master's Degree In Project Management

Online Full time 1 year November 2017 Spain Valencia

The Masters in Project Management online ESDE Business School responds to the need to train business professionals specializing in Project Management with strong, able to manage and coordinate projects in any sector or industry management skills. [+]

INTRODUCTION AND OBJECTIVES The Master in Project Management online ESDE Business School responds to the need to train business professionals specializing in Project Management with strong, able to manage and coordinate projects in any sector or industry management skills. Proper management of a project, the guarantees of success, proper planning scope, time and cost, alignment and consistency with business objectives and the organization of people and stakeholders involved, leading to a search continuous quality and excellence of the remains at odds, being considered one of the most popular profiles on the company's twenty-first century. With this program 100% online ESDE, we started preparing for the certification exam managers as Project Manager Professional (PMP) from the Project Management Institute (PMI) an institution with greater international recognition in the field of project management. The main objective of the Master in Project Management ESDE Business School is to train professions able to use the methodologies, tools and guidelines and best management practices for coordination and project management according to international standards. Project Managers form experts able to achieve the objectives, increase profitability and enhance the quality of the project. Align the needs of the organization in project management based on the best market practices. Enhance decision-making as a project manager considering technical, economic, quality, environmental and risk exposure that encompass aspects. Know, select and use appropriate tools necessary for financial management of a project. Provide the management skills needed to manage a project team oriented success. Start preparing the certification exam as Project Manager Professional (PMP) from the Project Management Institute (PMI). Some of the professional opportunities for students to be eligible for the Master in Management Business School ESDE projects as Project Management Professional (PMP) are as follows: Project director. Director of the Project Management Office (PMO). Program manager. Manager portfolios. QUALIFICATIONS AND CURRICULUM The structure and length of Master in Project Management ESDE Business School allows you to ensure the achievement of the objectives of this program. Globalization, the emergence of new competitors, rapidly changing business strategies and other factors, make as Project Manager, in addition to having to have a very extensive knowledge in project management, also Debas have highly developed their personal skills and performance. Modules that work in this program are: Strategic Project Management and Business Framework for Project Management Project Scope Management Term Management Project Project Cost Management Risk Management Project Project Finance Program Management and Project Portfolio The Human Factor: People Management, Ethics and Project Manager Change Management: Communication, 'Stakeholders' and Training Procurement Management and Legal Aspects of Trade Sales Management Project Integration Management and Knowledge Traditional and innovative methodologies. Sector Management Project Final project In the final work of the Master in Project Management you will realize a project as a means to implement what they have learned during the course. ENTRY REQUIREMENTS To access the master's teachings will be necessary to hold a university degree. They will be accessible to graduates from outside the European educational systems without the approval of their titles, after verification by the University. Admission requirements In the event that demand exceeds the supply of places, the Academic Committee will review the resumes of the candidates in order to decide whether it is relevant or not to grant the right to registration, in accordance with the income profiles and training requirements previous set. For such a case, the Commission shall establish a ranked list of merits of the candidates according to the following criteria: Academic record (50%) Professional experience (10%) additional training (30%) Knowledge of languages ​​other than the mother tongue (10%). Takes precedence in qualifying English over other languages. The Commission may also carry out a personal interview with the candidate, if it deems it necessary. [-]

Master In Business Marketing And Management

Online Full time 1 year November 2017 Spain Valencia

The Master in Marketing and Business Management ESDE Business School offers a practical and management experience in its application, designed from a global perspective, which interrelates marketing with other business disciplines. The course allows the development of critical analysis to detect the best marketing strategy under changing and complex context, linked to organizational strategy. [+]

INTRODUCTION AND OBJECTIVES The evolution and the emergence of new consumer habits, trends and social behavior, and the methods of communication and exchange of information with the consumer, in terms of their experience and level of demand, have forced marketers and sales redefining concepts and tools to enhance their market competitiveness and reach business excellence. The Master in Marketing and Business Management Business School ESDE It offers a practical and management experience in its application, designed from a global perspective, which interrelates with other marketing business disciplines. The course allows the development of critical analysis to detect the best marketing strategy under changing and complex context, linked to organizational strategy. The main objective of Master in Marketing and Sales Management It is to train professionals who are trained in the skills required to serve as leaders at the forefront of the business of the company, achieving manage, coordinate and align all the functions of it, developing a role shaft consolidation and value creation the environment and competitiveness in the market. Apply the acquired knowledge in new and changing environments enhancing market competitiveness and value creation. Implement sales and marketing strategies in business activity. Organize the business of the organization based on the products and brands of the same and implement the required functions for management and implementation. Develop the right positioning strategy of strategic business units in the markets. Professional Opportunities Some of the students of Business School ESDE they can choose once completed the Master in Marketing and Sales Management are: Marketing Management Product Manager Responsible for Marketing Studies Responsible Trade Marketing Marketing Consultant Category Manager Commercial address Export Manager National Sales Manager Sales manager Key Account Manager or Key Account Director of Expansion Regional Director QUALIFICATIONS AND CURRICULUM The curriculum of the Master in Marketing and Business Management Business School develops ESDE for twelve months starting from the month of April or October of each year with an outline of ten modules that correspond to the subjects and more of a Business Game a Final Project that develops throughout the year. New Competitive Environment You'll see how technological innovation affects the competitive environment of organizations and their impact on the economy. You will perform an analysis of the environment, technology and sociology will treat as engines of change and will deepen in the digital society and knowledge. Marketing Management Marketing and customer intelligence 2.0 To identify business opportunities need reliable information that allows us to reduce uncertainty and help us make the best decisions for our business. To do this, you will know the process of market research, the keys and techniques of qualitative and quantitative research and sales forecasting models. Strategic Marketing: Analysis and formulation You learn to find, develop and meet current and future needs of your customers, as well as identify opportunities presented by the market. Operational Marketing: mix and tools Operational marketing mission is to implement the strategies defined in the different action plans. In this module you will study trade policy, the * marketing mix, key Trade Marketing, monitoring and control of marketing activities and key marketing strategies. Digital marketing The new digital ecosystem requires a specific bank activities essential to develop successful marketing actions. For this new competitive environment, you will study the new demand strategies and appropriate marketing actions and know in depth the new digital communication platforms and sale. Commercial address Trade Negotiations You will study the negotiation as a tool to persuade and resolve conflicts, from the point of view of a mix of personal skills and knowledge of both the caller and the product or service offered. Key Account Management You will study marketing branch focused on the management of major customers of the company, or Key Account Management. To do this you will know the role of Key Account Manager, creating lasting relationships with customers, strategies for each type of client and the negotiation of large accounts. Direction and management of the sales network The sales force is, in many cases, the visible face of the company and the main point of contact with many of the customers, which is very important to care for both their management and their training and motivation. You will study everything about managing a sales team. Transverse modules financial and budgetary management. Marketing and Sales The Department of Marketing and Business operates as a profit center whose ultimate goal is to generate sales. Therefore, management and budgetary control and deep knowledge of the key variables of an income statement is critical to achieve the objectives set by the department. Marketing and Sales Plan Action Marketing Plan will develop it throughout the program and will be supervised by our experts. Based on the current business reality appropriate analyzes are made and define the most appropriate strategies to achieve the objectives of the company. The final project must be in teams of three or four people maximum so it will be an opportunity to integrate and apply knowledge acquired over how to share work, delegate and take responsibility. ENTRY REQUIREMENTS To access the master's teachings will be necessary to hold a university degree. They will be accessible to graduates from outside the European educational systems without the approval of their titles, after verification by the University. Admission requirements In the event that demand exceeds the supply of places, the Academic Committee will review the resumes of the candidates in order to decide whether it is relevant or not to grant the right to registration, in accordance with the income profiles and training requirements previous set. For such a case, the Commission shall establish a ranked list of merits of the candidates according to the following criteria: Academic record (50%) Professional experience (10%) additional training (30%) Knowledge of languages ​​other than the mother tongue (10%) will have preference in qualifying English over other languages The Commission may also carry out a personal interview with the candidate, if it deems it necessary. [-]

Master In International Business

Online Full time 1 year November 2017 Spain Valencia

The online Master in International Business ESDE Business School is designed to train professionals internationally oriented, capable of managing companies in the process of internationalization or current operation abroad, which dominate financial and strategic environments for sound decision-making and organizational direction. [+]

INTRODUCTION AND OBJECTIVES The internationalization of companies and their establishment in foreign markets is a result that globalization has brought, due to increasingly segmented and competitive markets. It is essential to manage and direct the use of information technology, addressing the expansion of operations and implement an organizational culture change, to strengthen the strategy in emerging and global markets. The online Master in International Business ESDE Business School is designed to train professionals internationally oriented, capable of managing companies in the process of internationalization or current operation abroad, which dominate financial and strategic for sound decision-making and organizational management environments. The objective of the program is that the professional master the skills to successfully perform a task management, assessment and evaluation of organizations in international environments. Apply the acquired knowledge in new and changing environments enhancing competitiveness in international markets. Integrate knowledge and make judgments in the field of business management in international environments, from the information available. Generate reflections on the legal, economic, social and ethical responsibilities linked to the application of their knowledge and judgments. Career Outlook: Import and export companies. International banking. manufacturing and services. International shipping companies. Multinational companies. regulators. technology sector. International logistics management companies. International trading companies. Consulting firms. Infrastructure management. Small and medium businesses. multilateral institutions. Non-governmental organizations. QUALIFICATIONS AND CURRICULUM The materials that make up the curriculum of the Master in International Business Business School ESDE are distributed as follows: International Business Management Integration and international economic environment This course focuses on the analytical approach to global business environment. As a student actively learn through case studies, problem solving and applications of concepts. The course gives you the opportunity to develop skills and country comparative analysis; understanding of the most important macroeconomic indicators; evaluation of the main risks management and identification of business opportunities. E Innovation International Business In this module you will examine the factors that enable companies to obtain and maintain competitive advantages in the international environment, through the identification of opportunities, capacity building and development of new technologies and forms of organization. Global Marketing The subject of Global Marketing aims to offer an analytical and conceptual framework aimed at decision-making and the development and implementation of marketing programs worldwide. Issues such as the ability to internationalize, the selection of foreign markets, the development of global marketing program and implementation and control of global marketing program will be covered in the course. International Financial Management We provide a basic understanding of international finance and basic choices of the financial management of companies in global markets. You know the responsibilities of CFOs of multinationals or companies with multinational subsidiaries, suppliers or international product markets. Cross-Cultural Management The course is designed to develop as a global business leader. You will cover the main management issues for companies doing business internationally. International Trade Management Strategies Global E-Business Here is an overview of the management of e-business in a globalized world economy. Topics covered include technologies that support e-commerce; different models of e-commerce and applications; security issues; electronic payment systems; legal and ethical issues; global issues in the digital management; design and implementation issues and strategy for implementing e-business. Global Entrepreneurship You will learn the tools necessary for a complete understanding of the process of entrepreneurship in global markets. The course focuses on the recognition and the search for global business opportunities, evaluating the viability of new businesses and learn to handle growing business. International trade management Trade management is the key international activities, especially for small and medium enterprises (SMEs). This course covers the theory and practice of managing imports and exports. The main topics covered are business planning, management of intermediaries (including legal aspects) and risk and financial management. Global Supply Chain Management In this course you will develop the ability to conceptualize, design, and implement supply chain in line with the characteristics of the product, the market and customers. you assess how information technology, dynamic markets and globalization are impacting on the strategies and practices of the supply chain, including logistics, digital coordination of decisions and resources, risk management and inventory, procurement and contracting supplier, product design and processes and revenue management. international trade negotiations You will understand the theory of bargaining as practiced in a variety of strategic and international stages. The goal is to help you feel more comfortable and confident with the negotiation process. The course is designed to be relevant to the broad spectrum of negotiation problems that managers face, but used specific examples of international strategy, such as mergers and acquisitions and joint ventures. We will offer the opportunity to develop skills through experience and understanding trading on conceptual and analytical frameworks useful in the management of international trade. International Business Simulation The International Business Simulation is the subject of closure. We provide the opportunity to integrate the knowledge acquired during the course implementing international management, playing the role of a category manager for a major consumer products company. The simulation is done in English to add this language, which is essential in a competitive international business environment. Additional activities: "Trading with": The workshops "Trading with" address specific aspects of doing business or provide services in several regions of the world. Focus on the economic and cultural peculiarities of each society, cultures and subcultures and their impact on trade relations. The workshops also dealt with issues related protocols and business etiquette, as well as the ease of doing business in those regions. Specific topics covered are, regional trading blocs, the advantages and challenges of doing business in those countries, guidance for investors and entrepreneurs, case studies, etc. ENTRY REQUIREMENTS To access the master's teachings will be necessary to hold a university degree. They will be accessible to graduates from outside the European educational systems without the approval of their titles, after verification by the University. Admission requirements In the event that demand exceeds the supply of places, the Academic Committee will review the resumes of the candidates in order to decide whether it is relevant or not to grant the right to registration, in accordance with the income profiles and training requirements previous set. For such a case, the Commission shall establish a ranked list of merits of the candidates according to the following criteria: Academic record (50%) Professional experience (10%) additional training (30%) Knowledge of languages ​​other than the mother tongue (10%) will have preference in qualifying English over other languages. The Commission may also carry out a personal interview with the candidate, if it deems it necessary. [-]

Master In Management Of The Supply Chain And Logistics Management

Online Full time 1 year November 2017 Spain Valencia

The Master in Management of Supply Chain and Logistics Division online is designed to be innovative and able to design management and manage dynamic strategies that add value and competitive organizational advantages, and to develop and enhance their leadership skills and management . [+]

INTRODUCTION AND OBJECTIVES Supply chains daily face significant challenges due to changing and volatile environment in which factors such as economic globalization, rapid technological change and variability in demand now serve, involve a challenge to address, because of the complexity of management. The knowledge and application of tools to manage the increasing pressure on profit margins, such as optimization of spaces, shopping in international markets, comprehensive view of logistics, among others, are critical to the proper management of the supply chain. The Master in Operations Management and Logistics ESDE Business School responds to these needs, as it has been designed to train managers with clear competitive advantages, allowing creates value for the organization and the market. The Master in Management of Supply Chain and Logistics Division online It is designed to be innovative and capable executives to design and manage dynamic strategies that add value and competitive advantages to the organization and to develop and enhance their leadership skills and management. Develop skills and competencies that enable leading and managing multi-functional and multicultural teams of high performance. Develop a solid trading strategy, to collect the maximum consistent with organizational strategy and alignment with the objectives of each functional area. Design, manage and control critical business processes through the domain of continuous improvement techniques. Develop analytical and problem solving capabilities inherent in a supply chain. Develop effective negotiation skills with suppliers and customers. Some of the professional opportunities to eligible students in the program ESDE Business School: Director of operations. senior consultant Operations. Director of logistics operators or any other actor in the Supply Chain. Responsible for the distribution center. Responsible for stores. QUALIFICATIONS AND CURRICULUM The curriculum of the Master in Management of Supply Chain and Logistics Division of ESDE Business School is distributed in the following modules: Leading Operations Strategy and Decision Making in Logistics Integrated logistics to optimize our processes, improve service quality and reduce costs. To do this you will attend to multiple operational and able to consider comprehensively the supply chain in the strategic thinking of the business aspects. Planning and Managing effectively Demand A successful demand planning allows the rationalization of resources and optimization of costs linked from acquisition of raw materials to delivery of the final product or service. Despite this evidence it can lead to cost reduction policies which in turn imposes a limit on our ability to business. New Challenges in Management Purchasing, Sourcing and Procurement The procurement and supply logistics are becoming day by day in a sector of expertise on which they depend of the good business results. If in the context of large companies can be a department in itself small and medium enterprises is a growth scenario where the network and networks play an important role. Techniques and advanced management of Production and Quality In this module we talk about the business strategy of management indicators in industrial processes (KPIs), Lean Manufacturing, Just in Time, Jidoka, 5S, TPM, stabilization of a production system, the theory of constraints, meet Quick Response Manufacturing (QRM) and will treat the quality management. Existence in reaching distribution: storage, handling, transport and logistics Reverse Logistics is primarily a service that meets the needs of customers, when and how they want. A good service is given by our ability to meet the commitments in terms of time, place, form and quantity. Operations Management Game: Simulation Tools The course will enable you, using simulation and optimization models, logistics confront certain situations, analyze scenarios, develop strategies and contingency plans, and allow you to assess the quality of their decisions in the light of the results obtained. Competence Development Board Supply Chain Manager and managing talent as a competitive advantage To run a successful supply chain is required to pay special attention to the management of human resources. It is essential to know motivate, lead and manage teams under our responsibility. Optimization of Supply Chain Strategy and e-logistics Undoubtedly one of the keys to improving the value chain of companies has resulted from the improvement of Information Technology and Communication (ICT * *). In this respect there is a direct relationship between technological development and systems of a company and its logistics capacity. In this sense the design of information systems as a tool for the company and the need for open to change and adaptation to the changing needs of the environment is essential systems. Managing Global Supply Chain Logistics and International Markets This module is designed to have a cross-sectional view of international trade and, thus, reduce the risks inherent in the operations of international sales, always from a very practical point of view aportándote experience and capacity for analysis and decision. Trends and best practices in the supply chain: Innovation Management, Environmental Sustainability and Social Responsibility The aim of the course is, taking into account the global changes, present the main trends that will characterize the supply chain in the medium and long term. And identify how companies must transform their operations by making use of the two great levers of competitiveness: innovation and internationalization. Final work: Project Management Supply Chain The program comes together in the realization of a final project related to the management of the supply chain. It may be an improvement project, an innovation project or project management that provides proven solutions to problems. ENTRY REQUIREMENTS To access the master's teachings will be necessary to hold a university degree. They will be accessible to graduates from outside the European educational systems without the approval of their titles, after verification by the University. Admission requirements In the event that demand exceeds the supply of places, the Academic Committee will review the resumes of the candidates in order to decide whether it is relevant or not to grant the right to registration, in accordance with the income profiles and training requirements previous set. For such a case, the Commission shall establish a ranked list of merits of the candidates according to the following criteria: Academic record (50%) Professional experience (10%) additional training (30%) Knowledge of languages ​​other than the mother tongue (10%). Takes precedence in qualifying English over other languages. The Commission may also carry out a personal interview with the candidate, if it deems it necessary. [-]

Masters In Corporate Communications

Online Full time 1 year November 2017 Spain Valencia

In the online Masters in Corporate Communications of ESDE Business School, we train professionals with great communication methods useful in any business, from creating the brand and identity to reach the integrated communication, responding to a coordinated and coherent internal and external systems to articulate a communication strategy, capable of enhancing the image and the development of integration organizations. [+]

INTRODUCTION AND OBJECTIVES Because of the significant developments that have been presented business communication in recent years, organizations have identified the need to manage their intangible values ​​and new technologies with greater relevance in establishing its strategy and increase its competitive market value . In online master in Corporate Communications of ESDE Business SchoolWe want to train great professionals with communication methods useful in any business, from creating the brand and identity to reach the integrated communication, responding to a coordinated and coherent integration of internal and external systems to articulate a communication strategy, capable of enhancing the image and development of organizations. During the Master of Corporate Communications of ESDE Business School are disclosed various techniques of corporate communication, online and offline environments, concerning advertising and marketing and public relations, developing project management skills of communication at management level, prompting and enhancing the professional and career advancement. Understand the environment in which the communication strategy is developed. Supporting organizational strategic objectives, consolidating the positioning and competitive advantage of the product and brand. Build and manage an image and corporate reputation in synergy with the objectives organizations. Get the theoretical and practical knowledge of techniques and tools to successfully manage communication with a set of stakeholders. Develop management skills and management techniques crisis through public relations to build credibility and trust in different public, both internal and external. Train PR managers able to achieve reactive and proactive campaigns successfully aligned to the strategic implementation of organizational objectives. Professional outings Masters in Corporate Communications of ESDE Business School: Director of Communications for Large Enterprises and SMEs. Professional Communication in Advertising Agencies. Professional Communication Consultants Communication. Professional Communication Communication Agencies. Professional Communication for Marketing or Public Relations (PR) of large companies. QUALIFICATIONS AND CURRICULUM The Master in Corporate Communications ESDE Business School develops for twelve months, with an outline of ten modules that correspond to the subjects plus a Final Project that develops throughout the year. Challenges the Department of Communication The socio-economic changes influence the business environment changing relations organization - stakeholders. In this module you will revise the main trends and how they affect the communication strategy of organizations. Relationship Management of MMCC - Press Office The relationship with the Media is one of the main activities of the DirCom. In this module you will study how to manage relationships with reporters, the way they work and the different aspects to consider in this complex interaction. Internal communication Internal communication is the communication to the internal customer, ie the worker. Created in response to the changing needs of companies to motivate your team and retain the best in a business environment where change is getting faster. Its management is closely related to retention of talent in organizations. Communication in Digital Environments The new digital environment characterized by immediacy and the difficulty of controlling the message is a challenge for DirCom. In this module you will study the characteristics of this new environment, its challenges, and how to manage the main tools for monitoring and measuring. Financial Communication in Listed Companies The financial world is very sensitive, comprehensive and has its own codes of communication. Therefore their regulatory aspects and its complexity, as DirCom in listed companies need specific training in this area. Communication Skills and Influence In this module you will work from the techniques of public speaking, spokesperson training and interpersonal communication to analyzing and identifying those collateral aspects that make communication more fluid and can do even more effective. The development of these skills gives you a greater ability to influence. Marketing and Communication In some organizations the responsibilities of marketing and communications are often subsumed in the same department, with shared objectives related technical activities are different. In this module you will know the activities of a marketing department and its relationship with the communication strategy. Crisis Communication The organizations had never been exposed to outside scrutiny and it is expected to increase crisis affecting organizations. In this module you will study in the Action Plan to prevent and manage them. Communication plan Communication Plans are designed to define the basic criteria of communication in organizations. Finally the Master will apply all the concepts learned for the realization of a comprehensive communication plan. ENTRY REQUIREMENTS To access the master's teachings will be necessary to hold a university degree. They will be accessible to graduates from outside the European educational systems without the approval of their titles, after verification by the University. Admission requirements In the event that demand exceeds the supply of places, the Academic Committee will review the resumes of the candidates in order to decide whether it is relevant or not to grant the right to registration, in accordance with the income profiles and training requirements previous set. For such a case, the Commission shall establish a ranked list of merits of the candidates according to the following criteria: Academic record (50%) Professional experience (10%) additional training (30%) Knowledge of languages ​​other than the mother tongue (10%) will have preference in qualifying English over other languages The Commission may also carry out a personal interview with the candidate, if it deems it necessary. [-]