Entrepreneurship is concerned with creating economic or social value in the context of any type of organisation. Value is created through identifying opportunities and exploiting those opportunities through systematic innovation.
The Innovation and Entrepreneurship programme has been designed for managers who are driven to be champions of change and need a creative learning experience to realise their potential. It draws on the expertise of leading exponents of management development from the University of Ulster and Babson College- judged the number one university for entrepreneurship education in the USA.
The course may be available at other locations on the basis of demand.
Duration and Mode of Attendance The Postgraduate Diploma begins in January each year and comprises eight core modules delivered over an eighteen-month period. One module is delivered in Babson College. The Masters degree comprises the Diploma and an additional dissertation project completed over a six-month period. Overall the full programme can be completed in two years. Entry Conditions Managers should normally have a degree in any discipline or an equivalent accounting/professional qualification, and have at least three years work experience. They should also be in a position to influence business development through organisational change, market opportunities or technological exploitation. Managers who do not meet these requirements but have exceptional determination, experience and/or alternative qualifications are welcome to discuss their needs with the programme director. Structure and Content The programme consists of eight modules in the following fields: strategy, creativity, innovation, entrepreneurship, organisations, competitiveness, enterprise and marketing. A team of leading thinkers and practitioners present each module. Work based assignments are used to build powerful interventions for understanding and managing change in pre- determined development areas. A dissertation project enables managers to address a significant organisational challenge whilst developing an advanced capability in managing knowledge. Each module is delivered over three consecutive days (Tuesday - Thursday) and is non-residential. The Babson module lasts one week and is delivered in Boston - providing participants with a unique learning experience in the USA. This provides managers with the opportunity to study a specific management topic in depth whilst balancing work/life demands. Work-based assignments are completed between module seminars with the support of web based material and small support groups. A distinguishing feature of the programme is the opportunity to research and develop an entrepreneurial venture project as: an independent start-up, a spinout from an existing organisation or an internal corporate venture. Managers will have the active support of leading practitioners in the field of entrepreneurship to support their venture development. The benefits of the programme can be summarized as:
- A work-based focus that addresses key organisational opportunities
- Leading edge management tools and techniques that provide innovative solutions
- A three-day modular delivery that encourages focus and in depth analysis
- A one week residential in the USA
- Organisation visits to view best practice
- Small group size to allow effective sharing of ideas
- Web based support material for more efficient research