Master's Degree in Fashion Marketing in Sao Paulo in Brazil

See Masters Programs in Fashion Marketing 2017 in Sao Paulo in Brazil

Fashion Marketing

In order to successfully obtain a Masters qualification, you will need to obtain a number of credits by passing individual modules. Most taught Masters will have a number of core modules which you must take and pass in order to obtain the qualification. The assessment of research Masters is almost always entirely by a single dissertation module or project.

Studies in fashion marketing focus on business classes such as financial accounting and economics, as well as fashion courses like retail management and fashion merchandising. Many programs also include projects and internships in the fashion industry.

In Brazil, there are three types of degree: Bachelors - takes between four to six years to complete and students can work as teachers after finishing four years of research. Masters - takes one to two years to achieve; Doctoral/PhD - the highest degree you can study and takes three to four years to achieve. These three degrees loosely correspond to the three cycles of the Bologna Process - the European system of higher education. This means that if you have achieved an undergraduate degree at a European university, you should be qualified to achieve a Masters in Brazil.

It’s the largest city in Brazil, and this has seen a system of numerous public and private higher education learning centres. Some of the globally recognized universities such as University of Sao Paulo, Pontifical Catholic University of Sao Paulo and Sao Paulo State University are located here.

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Postgraduate Degree In Fashion Marketing And Communication

IED – Istituto Europeo di Design Sao Paulo
Campus Full time 18 months March 2017 Brazil São Paulo

The course is structured in disciplines (360h) and the end of the program, the student must submit a term paper, project or thesis, according to the modality chosen for that class (40h), totaling 400h. [+]

Masters in Fashion Marketing in Sao Paulo in Brazil. THIS PROGRAM IS IN PORTUGUESE Taught Postgraduate degree in Fashion Marketing and Communication. Start Date: September Days: Mondays and Wednesdays (10 meetings) Hours: 19h30 to 22h45 Duration: 18 months Hours: 400 hours Registration until: September The graduate programs offered by the Faculty of Technology of the Istituto Europeo di Design are in legal compliance and meet the Resolutions CNE / CES No 1 of April 3, 2001 and paragraph 1, of June 8, 2007 the MEC - Ministry Education. The course is structured in disciplines (360h) and the end of the program, the student must submit a term paper, project or thesis, according to the modality chosen for that class (40h), totaling 400h. Goals: Fashion is creativity of expression, desire and image, but also need to be treated as a business, incorporating knowledge management, strategy and planning. The Master in Fashion Marketing and Communication offers training in marketing management and communication specific to the fashion business. The program features marketing areas applied to fashion, behavioral tendencies, branding, communication and retail management, information technology use and new distribution channels providing tools for the professional is prepared to act in marketing under the bias of fashion with knowledge of the industry and able to carry out fashion marketing plans, manage the planning of available resources and also use efficient management practices. The universe of the fashion industry has undergone several changes in recent years. Competition between brands is fierce and takes global dimensions. The distribution channels and retail products require a new level of strategic planning. Faced with this challenge, marketing and fashion communication take a new proportion as hardening tool for the fashion business and professional area needs expertise and skills to build a marketing strategy consistent with the brand identity and market needs. The post in Fashion Marketing and Communication proposes an analysis of this new fashion scene and promotes a learning experience geared to the market, with classes and reference professional lectures in the middle of fashion. The course structure is aligned to the international FDI teaching method. The course covers three fundamental aspects to the formation of professional with specific subjects in the area of ​​marketing and fashion communication, translating the core of the course. It also covers the fashion industry characteristics, with own subjects to the fashion system. In addition, it also offers an overview of management and retail that brings students from market reality by fostering knowledge through the exchange of experiences and networking, and strengthening the competitive potential of students with tools that promote leadership skills, strategic planning and creative thinking. So that the graduate is able to meet market expectations. Methodology: The course is divided into three phases: - Phase I - Interdisciplinary Center for Grounds. - Phase II - the Fashion Marketing & Communication Specialties. - Phase III - Professional Practice. Public: The Master in Fashion Marketing and Communication aims to train professionals in fashion management, able to face the new challenges of the area and, in particular, able to read and interpret the macro economic scenario. Thus, the professional can anticipate and analyze changes that characterize the "Fashion System", evaluate the points of strength and weakness of competitors, to segment and monitor the market, know the products and the realization of dynamic and yet, the processes distribution and sale. The course allows the insertion of the professional in management positions in the fashion industry. Completion of course work - TCC (40h) Draft Final Guidance: Work Completion of course - CBT is a necessary step and required to receive certification of the course. Through partnerships with companies or theme proposed by the institution, the student will develop a final project, methodologies, guidance, formatting and presentation as separate regulation and will be submitted to a public banking evaluation. Project Methodology Submit projects in a clear, organized and objective manner is a professional competence expected by the market. The course covers the various methodological strategies used in development projects in various market segments, reflecting on how the social behavior, innovation and new technologies imply in this process. So that the student is able to apply new tools in the development and management of projects strategically and appropriately to market reality. Coordination Maria José Orione a degree in Mechanical Engineering from the Faculty of Textile Industrial-FEI Engineering, with specialization in Textile Machinery by Scuola Superiore Macanotessile and Tessile of Podenone, Italy. Postgraduate degree in Industrial Administration from Vanzolini -USP, an MBA in Business Management from Getulio Vargas Foundation-FG and attended Digital Marketing and Mentoring Program Coaching and Consulting Certification in Marketing from Madia Marketing School. Professional with over 20 years experience Maria José Orione accumulates in your resume the role in development of materials and products in Santaconstancia and Zoomp, and management of Marketing South America in Tavex Brazil. Since September 2013, it took the strategic planning board in Capricorn Textile, one of the five largest denim producers in the country. Andreia Schmidt Steps is assistant coordinator and operates in the fashion and communications business for over 15 years, working as a consultant in the area of ​​creation, collection development and research and also developing content trendy area. She graduated in journalism from the Federal University of Santa Catarina and a postgraduate degree in fashion from the State University of Santa Catarina. He deepened his fashion studies at the renowned Central Saint Martins in London. Currently, research sociology and fashion culture from USP is also responsible for management and creative direction of their own brand, Vish, with campaigns Awards WGSN and curated in international fashion book. [-]