Masters Programs in Communication Design

Compare 50 Masters Programs in Communication Design

Communication Design

A masters degree in communication design seeks to provide essential knowledge to students enrolled in the program in the field of design and how best to communicate via the designs of your products. The program is market oriented and is focused on enabling the graduates to face the job market and to efficiently communicate their ideas. As the global economy is becoming more competitive, the need to gain an upper hand in the markets has never been more imperative. There is no better masters program that is focused on helping one achieve that upper hand in the product market than this masters program. A master in communication design is equipped with knowledge in design applications, new technologies, theory and global business practice and how these factors relate to the design industry. The program focuses on strategic, critical, and the innovative problem solving skills. It also provides the student with knowledge to be able to lead in the design industry. Graduates are equipped with skills to enable them to explore blends in management, design issues and processing. They are also expected to gain the know-how to be able to adapt to the ever changing global economy. The program is beneficial to people dealing in projects; ranging from those who just contribute, those who manage to the designers. Career opportunities for graduates include jobs in the following fields: public relations, communications, advertising and publishing. A masters program in communication design enhances the competitive advantage in practical business situations and helps support professional practice.

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Master In Business Design

Domus Academy
Campus Full time 12 months September 2017 Italy Milan

The Master in Business Design is the result of the "Cultural Project", which meets and feeds managerial skills. The purpose of the Master is to train designers capable of designing strategic plans for companies, communities and start ups, able to fuse design to marketing and communications. [+]

Masters in Communication Design. Discover. Coordinates. Mind the details. The Master in Business Design is the result of the "Cultural Project", which meets and feeds managerial skills. The purpose of the Master is to train designers capable of designing strategic plans for companies, communities and start ups, able to fuse design to marketing and communications. The student in Business Design analyzes the problems, designing and verifying the solutions, to create successful strategies and to design work in a global perspective. In fact the primary purpose of the Master is to bring quality in the territory, services, and social businesses, maintaining the high profile of a comprehensive vision that enhances the brand, the market and the industry. Educational and interdisciplinary, the Design in Business Studies program creates new relationships between the business world and the world of design, powered by the constant exchange of information and collaboration with the world of entrepreneurs and professionals. Who is The course is open to graduates in economics, humanities or design, that are interested in acquiring organizational and management skills with a multidisciplinary approach. Professional Opportunities Students who will face the path of the Master will take both managerial career paths covering business roles of a specialized nature, both transversal roles in architecture studios, communication agencies and marketing or consulting and services. Program The Master in Business Design at Domus Academy provides the knowledge and the strengthening of the processes of the Made in Italy, to speed them up, make them larger and optimize them, and a business management based on the research and development of meanings that conceives the work with a view to a global project, capable of enhancing the brand, the market and the sector. The course in Business Design is a continuing process that aims to develop new ideas, in order to pack them and launch them into new markets. The Master in Business Design is based on a workshop, supported by workshops, tutorials, lectures, field exercises and projects followed by professional experts, through a pro-active relationship with the Course Leader and Project Leader. The program is organized into four main modules lasting eight weeks each including courses and workshops, followed by a period of internship of eight weeks and a final presentation of the portfolio. The workshops are projects assigned to students who give a specific knowledge according to the syllabus of the Master's degree. The workshop begins with the presentation of the brief defined by the faculty in collaboration with external partners and companies professionals. Students will be supported by the time classes to expand their knowledge on the subject-specific, involving designers, researchers, stakeholders and business representatives. Each workshop culminates in an open presentation. Product Strategy and Entrepreneurship Through Design are the Core of the Master in Business Design Workshop. In addition, students supplement their curriculum by choosing from Elective Workshops - Experience Design, Identity Design, Advanced Design & Process - and the free choice of an optional workshop. The courses, combined with lectures, exercises and exercises, providing students with the proper tools and experiences for the development of their professional career. They include both the key themes - Design Culture, Entrepreneurship and Business for Design - both topics related to the development of each individual work style - Research & Design Methods and Tools, Personal Branding. Internship The internship at certain companies in the sector is a significant part of the training program that allows you to test, deepen and implement what has been learned in the workshops and seminars. Also it is a great opportunity to start creating a network of contacts and knowledge, useful for their professional future. The Master offers two types of internship: - work experience at a company in their field of interest, - intensive workshops in collaboration with a company at the Domus Academy Campus. Companies A network of professionals and leaders in different areas of interest collaborates and interacts constantly and profitably with the Master in Business Design at Domus Academy, actively participating in educational programming, workshops and international competitions organized by the department. The Master has worked with 3M, Other forms, Rest Houses, Barilla, BTicino, Co.Import, Comieco, DB Apparel, eBay Italy, Helix, Fondation Interieur, Italy Independent, MDF Italy, Moreschi, Pininfarina, Piquadro, Procter & Gamble, Rilastil, Royal Rose, Sevengrams, Slowear, Sunstar, The Coca Cola Company, Unieuro, Unilever, Veuve Clicquot, Wega. Accreditation After successfully completing the program, students will receive a Master Diploma of Domus Academy. Students who meet the requirements of NABA will receive the achievement of the studies the title of Academic Master 1 level (60 ECTS) which is recognized by the Italian Ministry of University and Research (MIUR) through NABA - Nuova Accademia di Belle Arti Milano. [-]

Master Design (MDes) Social Innovation

Ravensbourne
Campus Full time Part time 1 - 2 years August 2017 United Kingdom London + 1 more

The Master of Design in Social Innovation applies the lens of design thinking to address some of society’s most intractable social, environmental and economic challenges. [+]

The Master of Design in Social Innovation applies the lens of design thinking to address some of society’s most intractable social, environmental and economic challenges. Its focus is on the organisational models, methods and approaches needed to shape positive social change, sustainable growth and new business models. In the face of the promise of untold growth we are now confronted by a harsh reality: that in the second decade of the 21st century the traditional model of ‘business as usual’ is no longer viable. In applying a range of approaches to designing and prototyping social ventures and models of organisation, the MDes in Social Innovation will equip you with a practice-based approach to embedding innovation in the area of sustainability, community resilience, corporate social responsibility, venture philanthropy and organisational agility. Working with a cross- disciplinary team of professionals, the course will allow you to learn about radical ideas, evolve these ideas and test them in a ‘lived’ organisational environment. The MDes Social Innovation will demonstrate that many of the most successful designs, innovations and innovators have learned to operate across the boundaries between disciplines, sectors, organisations and traditional services. At its heart lie three design principles: an holistic approach - the need to approach innovation from a ‘holistic’ point of view, drawing on its potential impact in terms of people, technology, the environment, psychological and emotional meaning and long-term sustainability a core intent - the potential to develop a ‘core intent’ and value proposition to organisational models to stimulate commercial and brand value through interaction, social value, collaboration and ideas generation participatory and inclusive - the importance of developing social and environmental solutions ‘with’ and ‘by’ key stakeholders, customers/markets etc. and not simply ‘to’ and ‘for’ people. The course will develop your ideas and skills in people-centred and organisational leadership as a way of transforming the way that public, private and not-for-profit services are shaped using design thinking methodologies. Entry requirements Home/EU First or upper second class honours degree (or equivalent non-UK qualifications) in a relevant subject, or an equivalent professional qualification in a related subject area. If you are applying directly from an undergraduate degree course without experience or professional practice you must be able to demonstrate a good knowledge of your chosen subject area. International In order to be eligible for a course, you will need to be a competent speaker and writer of English. This also applies if you are from the European Union, or if you're from a country outside the EU. You will need a level of IELTS 6.5, with a minimum of 6.0 in each section. Course structure Course aims To understand the role of social innovation as a business discipline balancing both leadership roles in terms of innovation, the creation of vision and future directions and management roles in terms of using specific tools, methods and techniques. To approach leadership, organisational and enterprise development from the perspective of design thinking and creative innovation. Study units Stage One Developing a knowledge base and new reference points - introduces you to a range of theories and practices in the strategic use of design and innovation, with a particular focus on the method of design thinking in the global context and how it relates to social and environmental change and sustainability. Stage Two Putting new learning into a professional context – develops the practical application of design thinking with a focus on innovation and industry-oriented professional practice based on design management. It also extends your innovation and leadership toolkit. The Studio Practice unit gives you the opportunity to take on a work placement or design research project which will inform your major project. Unit 4 Professional Practice in Management and Consulting Unit 5 Strategic Design and Innovation Unit 6 Studio Practice Stage Three Evaluating and advancing existing knowledge - Unit 7 Major Project [-]

Master of Design (MDes) International Design and Business Management

HK PolyU School of Design
Campus Full time 1 year September 2017 Hong Kong Kowloon

ID&BM is a multidisciplinary specialism based on an integrative design thinking management approach, pulling together professional knowledge in the areas of design, business and technological fields to achieve "managing design as a competitive strategy" in an international business setting. [+]

Masters in Communication Design. ID&BM is a multidisciplinary specialism based on an integrative design thinking management approach, pulling together professional knowledge in the areas of design, business and technological fields to achieve "managing design as a competitive strategy" in an international business setting. Globalisation in business and education has rapidly diminished boundaries between countries, cultures, and economies. ID&BM will provide a ‘meeting point’ for students and faculties amongst the collaborative institutes from different regions of the world, which enables cross-cultural and -disciplinary project teams to solve and manage real-life design, business and technical problems. ID&BM is targeting intakes distributed across Hong Kong, mainland Chinese and international students, and across design, business and technological fields. Aims ID&BM aims to nurture "T-shaped professionals" with high-level competencies to better understand and manage global business dynamic and to function in and contribute to design-sensitive and technological-intensive business environments. These competences enable students to lead the transformation of their respective local enterprises and to challenge existing mindset in technological innovations, product and service designs from an integrative design thinking management approach. Ultimately, ID&BM aims to create an impact at the regional and global levels by meeting future talents demand of well balanced business developers, entrepreneurs, products and services innovators. Objectives Students, irrespective of their disciplinary background, learn together to nurture a new mindset and attitude where cross-disciplinary stimulation is the foundation of innovation. They will: Apply theories and concepts of the three domains underpinning this specialism Evaluate cultural differences and their implications for leadership and effective management of design and business activities Identify and evaluate the means by which value creation may be managed - Participate effectively in the design, implementation and comprehensive evaluation of projects involving multidisciplinary and multicultural teams Demonstrate the ability to view, frame and resolve design issues by adopting multiple perspectives Understand and perform the integrative design thinking roles of a T-shaped professional in business environment Entrance Requirement A Bachelor’s degree in Design, or Business, or Technological fields, or the equivalent in a related discipline preferably with 2 years relevant professional experience. Candidates with other tertiary qualifications complemented with substantial relevant professional experience will be considered on a case-by-case basis. Scholarships Scholarships for Graduates of QS Top Design Schools (2017) To off-set 10% or 15% (holder of a First Class bachelor’s degree) of tuition, regardless of which MDes programmes students are admitted to – applicable to graduates of QS world’s top universities for art & design - 2016. Scholarships (offered by MDes full-time specialisms) On a competitive basis, to off-set 25%–50% of tuition – applicable to all non-local students and PolyU Design alumni who accepted an admission offer. Admission Dates for September 2017 Entry Application Period Starts: 22 Nov 2016 First Round Review: 20 Jan 2017 Application Deadline: 28 Apr 2017 Interview: Mid Feb to May 2017 Announcement of result: 2 weeks after interview [-]

Master of Science in Strategic Design and Management (Global Executive)

Parsons School of Design at The New School
Online & Campus Combined Part time 18 months July 2017 USA Greenwich Village France Paris China Shanghai + 4 more

The New School's Parsons School of Design, one of the world’s leading design institutes, has created an alternative management program for emerging leaders seeking to be at the forefront of innovation in their organizations. This program provides an accessible, rigorous pathway for working professionals to lead change and apply real-world, 21st-century best business practices that have immediate and future impact on today's global economy. [+]

The New School's Parsons School of Design, one of the world’s leading design institutes, has created an alternative management program for emerging leaders seeking to be at the forefront of innovation in their organizations. This program provides an accessible, rigorous pathway for working professionals to lead change and apply real-world, 21st-century best business practices that have immediate and future impact on today's global economy. In a complex global economy characterized by rapidly evolving standards for the production and management of information, services, and experiences, leaders must exhibit flexibility and a capacity for innovation. Academically rigorous and industry focused, the Global Executive M.S. is specially designed for working professionals, preparing them to confidently create, manage, and lead design process–driven organizations. As one of our fellows, over the course of about 18 months you will join a select group of approximately 25 peers in a series of three-day seminars held at Parsons Paris, combined with online learning, hands-on studios, and global experiences in New York and Shanghai. Through this program, requiring only about 18 days away from the office, you will gain in-depth practical knowledge of Design thinking and its power to create positive change globally Sustainable business models Key principles of the evolving global economy Design innovation and leadership Management skills for creative projects and teams Governance, regulations, and how both are transforming today’s global economy In addition, you will build lifelong professional and personal relationships with your classmates, program faculty, and industry leaders. Program Details The Evolving New Global Creative Economy The Global Executive Master of Science in Strategic Design and Management responds to the major restructuring of developed and emerging economies worldwide. Unlike traditional master's degrees in design and management, this program incorporates design thinking, service design, and sustainability frameworks. As a Strategic Design and Management graduate student, you focus on the evolving global economy and are exposed to sophisticated real-world perspectives on business, operations, sustainability, management, leadership, entrepreneurship, design innovation, and design research. Design and Management Online and on the Global Campus A 36-credit program, the Global Executive Master of Science in Strategic Design and Management combines business, management, and leadership coursework with design-centered studio work. The program is a uniquely global and modern experience, combining weekend intensives at our Parsons Paris campus and convenient, flexible online learning modules that continue for seven weeks after each intensive. Classes are taken one at a time — allowing you to easily balance school, work, and life. Coursework is complemented by weeklong studio intensives based in Paris, New York City, and Shanghai, giving you firsthand access to today’s accelerating global economy in some of its premier hubs. New Business Models Coursework incorporates cutting-edge analyses of the digital information-based economy, which help students develop new business models and organizational designs for the creative industries. Many classes are structured to replicate real-world industry scenarios. These classes provide hands-on experience in designing, managing, and improving design-intensive and creative firms — and help students develop their capacity to inspire and lead creative teams. Industry Focus The Global Executive Master of Science in Strategic Design and Management program seeks students who will be the game changers of the new economy and its new actors — digital firms, social information networks, and co-producing individuals. It is well suited for early- to mid-career professionals interested in advancing in their chosen fields and companies, positioning themselves as leaders of sustainable industry. This program is custom designed for today’s high-potential emerging leaders and career changers seeking to complement their design and business skills with professional application. Students are exposed to new industry contexts and practices, both within and outside of design-intensive industries. Designed for Working Professionals This program is specially crafted to suit the needs of working professionals by working from a “cohort model,” in which all students start the program at the same time, take the same courses in the same order — one course at a time — and graduate together. In addition, the blended format of online and on-campus intensive learning is specially designed to allow for maximum flexibility in balancing class, work, and life. Connection to The New School The program's connections with industry are matched by its place in the intellectual communities of Parsons, Parsons Paris, and The New School. Modeled on the highly successful MS-SDM program at Parsons, the Global Executive Master's draws on The New School’s strengths as a leader in global and online education, offering weeklong integrated studio sections in Paris, New York, and Shanghai, paired with six three-day intensives that kick off each course and continue online from the convenience of your own home — on your own schedule. Scholarships are not available. U.S. citizens may qualify for federal financial aid. [-]

Master in Design Management

University of Bridgeport
Campus Full time 2 years September 2017 USA Bridgeport

Encompassing courses in design thinking and business management, the Master of Professional Studies in Design Management (M.P.S.) degree at the Shintaro Akatsu School of Design (SASD) prepares design managers to lead creative teams in a variety of design-based industries. The outstanding faculty – both resident and visiting – help develop disruptive thinking using design as the fulcrum for increasing customer delight. [+]

Masters in Communication Design. Encompassing courses in design thinking and business management, the Master of Professional Studies in Design Management (M.P.S.) degree at the Shintaro Akatsu School of Design (SASD) prepares design managers to lead creative teams in a variety of design-based industries. The outstanding faculty – both resident and visiting – help develop disruptive thinking using design as the fulcrum for increasing customer delight. Design represents a valuable strategic asset – the tools and the processes to problem-solve and innovate. The management of that asset, the ability to understand, optimize, and steer that energy is becoming vital to an organization’s internal and external success. Category-leading companies like Apple, GE, Johnson & Johnson, Bose, and Schick know this to be a marketable truth. The MPS in Design Management program at SASD is a two-year intensive program for design professionals of all disciplines. Courses are specifically tailored to real-world issues facing designers and are taught by leading design management professionals. The team-based assignments focus on practical and actionable problem solving, preparing students to immediately use the information and skills they learn. Design Managers who graduate from SASD leave with the core skills and tools to apply design thinking to solve the most pressing business issues of our time: sustainability, social responsibility, and profitability. About the program Design Management uses right brain processes to solve left brain problems. This is a screen grab of the top results of an online search for “design management.” There are more report-like documents than pretty designs, suggesting the outcome of a Design Management project is a report rather than an object. Design Management incorporates design thinking, service design, and sustainability. It produces and manages information, services, and experiences. DM advocates and promotes design as a key differentiator and driver of organizational success. Rethink expertise. It’s very easy to think that you are the expert on your own product. But that’s a myth: the true experts are your customers. Jamie Wong (Vayable) Design Management incorporates design thinking, service design, and sustainability. It produces and manages information, services, and experiences. DM advocates and promotes design as a key differentiator and driver of organizational success. DM links design, innovation, technology, management, and customers to provide a competitive advantage across the “triple bottom line”: social/cultural, environmental, and economic. Who are design managers? Design managers lead design firms and design teams in creative industries. Design managers are brand managers, creative directors, design directors, heads of design, design strategists, design researchers, and managers and executives responsible for making decisions on how design is used throughout an organization. Design department managers, brand managers, creative directors, design directors, heads of design, design strategists, design researchers, and managers and executives responsible for making decisions on how design is used in an organization. The importance of accurately perceiving and assessing quality Design managers work with and lead others to develop superior business solutions. To be an effective leader, it is necessary to have two things: a refined and elevated sense of excellence, and a refined and elevated sense of mediocrity (average, unremarkable). The best way to learn relative quality is to compare your work to others’ in your immediate environment, that is, comparing it to your classmates’ work. Our students learn about assessment, responsibility, and comparative, relative quality. By these means, you will be most able to improve the quality of your own thinking. [-]

Master Program in Creative Advertising

NABA - Nuova Accademia di Belle Arti, Milano
Campus Full time 1 - 1 year October 2017 Italy Milan

Based in Milan, the Master in Creative Advertising is a joint initiative between NABA Nuova Accademia di Belle Arti Milano and Media Design School, New Zealand. Students enrolling in the Master in Creative Advertising, will develop core skills in copywriting, story telling and art direction, to create advertising campaigns across different types of media. [+]

Based in Milan, the Master in Creative Advertising is a joint initiative between NABA Nuova Accademia di Belle Arti Milano and Media Design School, New Zealand. Students enrolling in the Master in Creative Advertising, will develop core skills in copywriting, story telling and art direction, to create advertising campaigns across different types of media. APPROACH The Master course kicks off with an introduction to the basics of creative advertising, from terminology all the way to best practices. Students will then be challenged by leading companies and experts with workshop briefs designed to give them a working knowledge of the advertising context. In the last month of the course, students will work on a final project, which culminates in an open presentation delivered to all course staff, external examiners and invited critics. During the master course students will also have the chance to conduct an internship. A dedicated career office will support them in identifying their best employment opportunities. PROGRAM CURRICULUM: Advertising, Sociology of Cultural Processes, Project Design, Art Direction, Audiovisual Documentation Techniques, Digital Technologies and Applications, Integrated new media CAREER OPPORTUNITIES Graduates will have the skills to develop careers in art direction and copy writing in creative agencies worldwide. This includes advertising companies, communication agencies and design studios requiring creative directors, storytellers, brand consultants, media planners, copywriters and art directors. ABOUT MEDIA DESIGN SCHOOL Media Design School is New Zealand's most-awarded private higher education institute for the creative industries. The Auckland-based school offers specialist degrees for emerging creative industries including a bachelor degrees in the fields of 3D Animation, Media Design, Visual Effects, Game Art and Game Programming. Media Design School alumni have gone on to work with companies such as DreamWorks, Pixar, BBDO and Saatchi & Saatchi, as well as working on major productions such as The Hobbit and Avatar. In addition to the Media Design School Certificate of Recognition, eligible graduates will also receive an Academic Master Degree awarded by NABA Nuova Accademia di Belle Arti, recognised by the Italian Ministry of Education. [-]

Master in Communication Design

Designskolen Kolding
Campus Full time 2 years September 2017 Denmark Kolding

The objective of communication is to influence the knowledge, behaviour and attitudes of people. Therefore, we hack into city spaces, we create computer games for alcoholics, we change the way patients percevie waiting time, we design way-finding by use of sound, or we design posters for dyslexics. [+]

Masters in Communication Design. Communication Design connects not only with the school’s key values (social inclusion, sustainability, and cultural diversity), but also with its mission to create sustainable futures. All communication requires at least two people. In traditional media theory described as sender and receiver. During your study the main subjects are: how to inform in an objective way – to improve communication by strategy – to bring awareness or change behavior, or how to deliver an holistic service or experience by interaction. To load design effectively with value, the programme focuses on the post concept phase: strategy, validation and framing. That’s of course, beside the well known pre-concept phase: research, analysing/synthesising and idea generation. During the BA study you will explore: drawing, sketching, notation, writing, storyboarding, coding, prototyping, amongst others. The analogue, ánd the digital. Conventional, time based, and new media. If the bachelor is to broaden, the master is to deepen in either Social Design (including Welfare Design), Sustainability & Design, Play & Design, or Management & Design (in collaboration with the University of Southern Denmark). We are aware of the blurring boundaries between design disciplines and are encouraging cross disciplinary research. Since Communication Design is a global collaborative workshop, we position you at the centre, and encourage each of you to develop distinctive profiles by exploring specific individual competences. We expect you to be curious, empathic, and communicative. [-]

Master's In Community Service Design

IED – Istituto Europeo di Design Rome
Campus Full time 12 months March 2017 Italy Rome

Master designer form, managers, editors, communicators, able to design services for the collective and manage ethical and sustainable transformation processes, especially when these affect the public sphere and in the production of common goods. Professionals who look to the community with a procedural approach, interdisciplinary and inclusive, with attention to the proactive participation of the viewer, sustainable innovation and customization: temporary and permanent activities that fit into the productive political, cultural, youth, social and territorial, as economy in the reference markets. Community Service are all services that cater to communities, networks, groups, families, etc. (In the public and private sectors) and are created with and for the collective, according to a community-based planning approach. [+]

Who should attend Access to master is open to students holding a permit valid for at least three years (Academic Diploma or Bachelor ') from architecture, urban planning, engineering management, services marketing, tourism, visual and performing arts, history of' art, literature, communication and new media, environmental science, sociology, urban anthropology, cultural and territorial management, political science and international cooperation, educational sciences and social services. Required curriculum / portfolio and motivation letter. A theoretical and practical course that involves students in the concrete business co-design through the community-based approach. The Master provides simulations and site-specific projects, where to apply theoretical principles, techniques, tools and methodologies learned. The teaching makes use of Co-Creation Methodology, developed by Artway of thinking to speed up the learning process and co-creation. It is part of a vision that favors the interdisciplinary teamwork and cross-cultural, as a contemporary response to the reading of complex systems and innovative production. The methodology is summarized in a process chart. Its Tools-Box contains 130 instruments, many of which will be applied during the Masters. The general approach of teaching resumes the two macro-dimensions of Co-Creation Methodology or the self and environment and their inter-relationships, which become knowledge needed to become professionals to co-design; because it is essential that those who work in the world of relationships, for and with each other, must know himself and know how to relate with others, have a basic knowledge of behavioral patterns, relational dynamics, influence of environment . The Master is organized into four modules that address many areas of knowledge. Each module consists of lectures and practical experiences and makes use of the following educational tools: Teaching Learning by Doing Each teacher is asked to teach their discipline is through lectures / lectures, activating both moments of experimentation, practical application of the information given. Projects Peer-to-Peer At the end of each form of Co-Design Methods, the students, divided into groups of 3/5 people, will realize a first project where to apply the information received. Mini-Stage Mini-internship at the Master of partners will enable individual students to develop research on issues of interest to them, specific projects and / or its case. Online Community An online platform where students and teachers will continue the exchange of information and insights. mentoring There will be a mentor to each student, and through one-on-one meetings (including online) will accompany him in the various stages of formation and implementation of the final thesis project. Camp The Master ends with 10 days full immersion in a predetermined environment (at one of the partners of the Master). The project partners that will host the Camp, will serve as the principal bearer of a need, a design objective. During the Camp the group of students held design addressing all its highlights and delivering a concrete answer. [-]

Marketing And Creative Design (ms Mdc)

Audencia Business School
Campus Full time 12 - 15 months September 2017 France Nantes

The Master spécialisé® Marketing, Design and Creation together managers, designers and engineers. It teaches them to work hand in hand to the company's services through design thinking. Students also learn to work in a cross with other departments, while occupying strategic management functions. [+]

Masters in Communication Design. The Master spécialisé® Marketing, Design and Creation together managers, designers and engineers. It teaches them to work hand in hand to the company's services through design thinking. Students also learn to work in a cross with other departments, while occupying strategic management functions. The program's strengths A program that has almost 10 years experience 3 prestigious schools met: Audencia Nantes, Nantes and the Central School of Design The first training associate managers, engineers and designers to learn to work together at company service Students from various backgrounds (training, professional experience or nationality) An annual educational partnership with customized Groupe SEB leading to the realization of a concrete project with the collaboration of marketing managers, R & D and design Familiarization with the most advanced technical and technological tools on the market: CAD / CAM, rapid prototyping, virtual immersion ... An important alumni network for better professional integration Exploration 360 design The Spécialisé® Master program in Marketing, Design and Creation harmonizes throughout the curriculum to balance theory and applied transversal projects. The purpose of the company (30%) Being able to analyze the business environment and to deduce recommendations in terms of positioning and brand design marketing. Strategic Marketing of creation Design oriented marketing theory Consumer behavior Representations and commission the product stage The interaction of the components (20%) Understand the terms of innovation management and design teams. Knowing develop and protect intellectual capital of the company. Know the design market and its actors Design Practices Project Management Product Development Creativity methods Industrial protection and filing of trademarks and designs The company's design (50%) Knowing how to analyze the interactions of a customer with a product or service, and value attributes. Understanding and using the tools of creation and development. Ergonomics and functionalism Theory of Forms Graphics, CAD, CAD Materials, processes and lifecycles Virtual reality State of the art of NTI Sensory design Create with new technologies 4 to 6 months corporate internship The field studies Ongoing Marketing, Design and Creation are applied and cross-annual basis during missions to two companies: SEB, a strategic partner of the training, and a company that differs each year, selected according to criteria of innovation strategy severe.   Students are encouraged to interact strongly with the company and offer a realistic prototype: Dorel project with the theme of the bath: ethnographic study, market research, creation of user scenarios, recommendations, prototyping and mockups New product development for Philips in line with the business strategy The professional thesis: a guarantee of expertise for employers The graduation of Master Spécialisé® assumes defense of a professional thesis. This is an in-depth personal work of analysis and reflection on a problem related to international news and constructed from concrete information collected. Each will focus this study in relation to its own path and its interests. Finally, it relies on the mission of 6 months in business that is in the logic of the professional project. This expertise significantly enhances the industry knowledge of each student and greatly facilitates the integration of graduates into the workforce.   Some examples of professional thesis:     Sound design in retail: motor brake or team performance The evolution of the energy sector and its impact on service stations The design-thinking the rescue of the Weberian bureaucracy: the case of the reform of support to armed Ethno-Marketing: proactive study of consumer insights at the service of product innovation. Case of application: food nomadism The market for boutique hotels: effective and sustainable response to the weariness of hotel standards? Sensory marketing at the time of digital: the screen to the senses Consumption and food preparation in a Chinese nursing home Some skills covered Market analysis Definition needs Mastering of strategic and operational tools design Encouragement of creation Strategic positioning of the company Adapting design tools based on objectives Anticipation of market developments Strategic Decision Making Repositioning corporate branding Customer retention Acquisition of new knowledge and new skills within the company (technology, marketing ...) Some examples of job opportunities Design Manager Product Manager Project manager Innovation Manager Art director Innovation Project Manager [-]

Master in Photography for Communication

IAAD Istituto D'Arte Applicata e Design
Campus Full time 9 months March 2017 Italy Turin

The main purpose of the Master’s Module is to develop a new generation of professionals who are able to imagine, design, build and spread their vision with all the necessary tools to deal with the fluidity of the market. [+]

Despite it’s relatively recent discovery, photography has gone through different evolutions changing itself and the world around it. On one side, it has helped us to better understand the many manifestations of reality. On the other side, photography has unhinged our certainties to reveal a metaphysical inner world. With the advent of digital photography, the photographer’s work- from pioneering alchemy in its infancy, to advanced computing today – has undergone a process of democratization that has broadened the basic skill base and raised the level of expectation at the top. To be an exceptional professional photographer today not only requires having technical expertise at shooting and printing but also a broader awareness of the entire creative and production processes. Familiarity with all technological aspects (shooting, editing, post production, presentation, distribution), the different areas and related parties involved are not enough to meet the market’s needs. Creativity and content design are the difference between the role of a person who merely does the work and of a potential creative director. A holistic approach is therefore essential to establish oneself as a leading professional in the industry. CONTENT AND OBJECTIVES The main purpose of the Master’s Module is to develop a new generation of professionals who are able to imagine, design, build and spread their vision with all the necessary tools to deal with the fluidity of the market. More experienced photographers are hired not only as technical experts, but as real creative directors. In this light, it is clear that a multi-disciplinary approach is the main goal. The ability to understand and control the different aspects of a production. Likewise, the main objective of the course is to develop the creative professional who is able to express their vision while being in line with the needs of the customer, thus resolving the dichotomy between the artist and the technical expert. REQUIREMENTS AND ADMISSION PROCEDURES // Preliminary Module Candidates who are highly motivated, already have an understanding of photographic equipment and their own vision but are keen to increase critical awareness of themselves and knowledge of photographic tools, may access the Module Preliminary. // Master Module In order to access to Master’s Module from Preliminary, all exam in the latter must be passed and 60 ECTS must be achieved in the manner described above. Direct access to the Master’s Module is possible only with the approval of the Co-ordinator of the course based on the evaluation of academic qualifications, professional curriculum and portfolio. [-]

Design - Innovation, Strategy and Product - 1st Level Master Degree

IED – Istituto Europeo di Design Milan
Campus Full time 1 year January 2017 Italy Milan

The Italian and International business models require practitioners able to tackle the project not only from a technical and productive perspective but, above all, from a strategic and structural point of view. The Master in Design aims to prepare a new generation of designers ready to consider any design variable as a design problem, either through an analysis of the market and the needs of contemporary users, either imagining future scenarios, in favor of innovative solutions. Design has become an instrument capable of innovating the strategic objectives of companies. The traditional user-centered (UCD) approach modifies the concept from "designing for" to "designing with" people, adapting today's socio-economic and production system in evolution. [+]

Masters in Communication Design. Entry requirements: The Master in Design must include an Honours Degree in the fields of architecture, engineering, design, economics or humanities both for Italian and foreigner students. Methodology and structure: Based on cross-disciplinary working team, the Master applies creativity development of the best design agencies and think tanks, and stimulates the collective thinking, in order to share know-how and empower all related skills. The philosophy of the course, project and client based, offers to participants the opportunity to experiment and put into practice mindset and methodological processes (design thinking) by carrying out real projects, through a process based on team work and learning by doing. All projects are followed by Leader Advisors who are also practitioners, selected for their expertise on the different project topics. Conferences and seminars offer the opportunity for debates with specialists and agencies, distinguished personalities from a range of design disciplines as well as others including entrepreneurship, technology and economy. High-profile Italian and international businesses and social enterprises enrich the Masters programme by disclosing their skills through projects, case studies and strategies. The preliminary stages of this Master introduce students to the culture of design thinking and related methodologies through lectures, workshops and laboratory works. Subsequently, participants face different project phases, experimental and interactive courses (with different purpose, complexity and goals) based on learning by doing. At the same time students can attend nurture courses to get involved in the strategic, technological and expressive area of design, bringing ideas and insights in order to feed the personal and professional growth of the whole team. Students are called on to take a proactive and professional role with the clients in order to overcome the academic reality. They will benefit from a practical experience, where team work change according to the brief and the proposed teaching strategy. The Master in Design enables students to meet with different production systems, which keep stimulating and take them to develop their own project methodology, allowing them to produce unique concepts. This process gives concrete answers to the needs of the market by the use contemporary languages and signs. The course culminates in an exhibition where students present their dissertations and internships to a committee made by other candidates and experts. The course is recognised by MIUR (Ministry for Education, University and Research) as an Academic Master Level I. [-]

Graduate In Editorial Design And Infographics

IED – Istituto Europeo di Design Sao Paulo
Campus Full time 400 hours March 2017 Brazil São Paulo

The Postgraduate degree in Editorial Design aims to present professional deepening of content, both in traditional media and in the new digital media and multiplatform. With strong strategic emphasis, the program includes the approach to the publishing market, providing along the disciplines essential multidisciplinary experiences. [+]

THIS PROGRAM IS IN PORTUGUESE Taught Next classes: September The graduate programs offered by the Faculty of Technology of the Istituto Europeo di Design are in legal compliance and meet the Resolutions CNE / CES No 1 of April 3, 2001 and paragraph 1, of June 8, 2007 the MEC - Ministry Education. The course is structured in disciplines (360h) and the end of the program, the student must submit a term paper, project or thesis, according to the modality chosen for that class (40h), totaling 400h. Goals: The Postgraduate degree in Editorial Design aims to present professional deepening of content, both in traditional media and in the new digital media and multiplatform. With strong strategic emphasis, the program includes the approach to the publishing market, providing along the disciplines essential multidisciplinary experiences. Public: This program is targeted to professionals who deal with content information aiming to expand and improve their knowledge in the field of publishing, language and viewing. Professionals in the graphic design area, Advertising, Digital Media, Journalism, Manufacturers Graphics, Management and Development of Editorial Processes, among other areas who work in publishing will find this course the possibility of reflection of professional practice and the search for new paths to a market constantly updated. Methodology: The course is divided in three phases: Phase I - Research Phase II - Design: Language, Communication and Cognition Phase III - Integrated Communication Strategy Delivery: The Editorial Information must master the implementation of content for various media - magazines, books, newspapers, websites, tablets, mobile phones etc. Infographics and Datavizualização are important resources and that will be explored in the program. In the face of changes in the publishing market and the new challenges presented, the course focuses on the preparation of a professional who knows how to think visually and be able to work the traditional media and new media, alone or integrated manner, promoting the organization of information in syntactic and semantic fields, integrating form and content. The creation and production of innovative publishing products and services are among the key post of approaches. Coordination: Fabio Silveira Designer and teacher. A graduate of the University Center Fine Arts of São Paulo. Postgraduate in Branding and Specialist in Education for Higher education. Master's degree in Education from the Universidad del Salvador in Buenos Aires, Argentina. He served for 15 years at Editora Abril with implementation of several Digital Photography processes and flows Editorials for several magazines of Grupo Abril such as National Geographic, Superinteressante, Claudia, New - Cosmopolitan, Casa Claudia, Student Guide, Playboy, you SA, among other publications. For over 10 years is lecturer in design universities and in the corporate market has developed courses in company in companies such as Bradesco, Porto Seguro, Volkswagen, Shopping Jardim Sul, Buscapé, Nespresso. He was a founding partner of the office OcaBrasil Design developing brands and editorial projects for various clients such as Editora Abril, Vogue, CSN, SENAI, Nike, TAM, Volkswagen, Folha de S. Paulo, Ministry of Industry and Trade, among others. It was a finalist in the IF Design Award in Hannover in Germany and finalist Abril Journalism Award in the Graphic Design with Revista Casa Claudiatualmente develops projects of Editorial Design and innovation processes. [-]

Masters In Advertising Design And Innovation In Brand Communication

Escuela Superior de Diseño de Barcelona
Online Full time 12 months November 2017 Spain Barcelona

With this program you'll be a communicator with an open and creative mind, and get a view of the cross-sectional design. [+]

Masters in Communication Design. Society as we knew a few years ago no longer exists. The influence of technological progress is so great that no one dares to make long-term predictions about where we are headed. Any race, especially those related to communication and branding requires a constant questioning of its own parameters and rationale. What it was 10 years ago, it is history. What matters is how we adapt our way of working to the constant digital and social progress. Communicators today must understand the deep relationship between technology, personal values ​​and human relations to apply to branding. Otherwise, they will not get generate relevant messages for brands and products. This reflection is born this Masters in Advertising Design and Innovation in brand communication. And also the fact that, fortunately, always a known starting point will be necessary: ​​Creativity. An idea, a story to tell, an App that connects with people, a tweet to mobilize thousands of people. In short, creativity, in its broadest definition, it becomes more than ever the benchmark for any communicator. At the starting point and also the very purpose of brand management. Today communicators must be genuine knowledge sponges. Only becoming aware of the way in which people interact and express decided may arise thoughts, suggestions, ideas, products or relevant actions. It is no longer enough to persuade. Now we have to move. Advertising, like other disciplines of commercial communication, must step forward and evolve at least at the same speed as society. And in this Master we propose to train professionals and prepare them to take charge of this new and exciting environment. GOALS The main objectives of this program are: Living with vertigo. The feeling that you can not control everything has been put in place to stay. Long gone are the campaigns that did not take into account the social component and adapting them in real time depending on consumer reactions. This feeling must be understood and accept it as another parameter. To train professionals with an open and creative mind. To value creativity. Claim it as a lifestyle, a way of thinking, rather than as a tool that can help us to get notoriety at a particular time. Zoom and publicize the latest trends in social behavior. Only deep knowledge of the social and individual behavior, will a take valid decisions. Family structures, consumption patterns, new priorities and needs, more than ever ... are the starting points for marks. Addressing the different types of consumers from an emotional and technologically. A much more humane and sensitive to purchasing motivations and behaviors new perspective. Exercising the ability to generate relevant content through many proposed and supervised by top-level professionals practical exercises. Offer designers and communication professionals a vision of the cross-sectional design. Digital media and physical media to be found in the design and creativity coherence and continuity of messages. Give students a sufficiently broad of new technologies and emerging knowledge, and how they affect the relationship between people and brands. Acquiring the ability to find points of contact that can connect consumers and brands / products. Learning to tell stories around brands that generate sustainable, relevant and return emotional ties. Analyze the role of brands in society from the point of view of the consumer. What is expected of brands and what they have to offer in exchange for a commercial transaction. Understand the purpose of the different social networks and their specific function as a vehicle to convey emotionality and share information. Knowing how to drive the speech of the same brand leveraging the characteristics of each Technical Characteristics. CURRICULUM The Masters in Advertising Design and Innovation in Communication Trademark structure from the following subject areas are integrated into a cross-project developed over 10 subjects: Keep Calm and Be Creative Creativity is not a tool, but a way of understanding the world. Only minds more creative they develop new solutions to recurrent problems arise. This module not only understand the mechanisms of a creative mind, but also the way to bring to the forefront of our lives. We allow addressing creativity from a broader perspective to then implement it in the field of communication, through case studies and exercises. Target: An approach from the excitement and technology How is a housewife in 2015? What about a single? And a teenager? Understanding what motivates them, how they have been immersed in the digital world and how they communicate and interact, they are aspects that this module brings to the table. This course will delve into more consumer groups used in marketing, usually grouped by age and socio-economic level from a perspective that combine the emotional and psychological part with the way we use technology throughout the day looking for solutions. Soul Brands: Brands with soul Already far behind the time when brands launched unidirectionally messages. Today there is no brand that does not have the ultimate purpose of establishing a lasting relationship with its customers from a very human perspective. Contribute something to society, become one more in conversations around issues of concern or illusions that move. A social role that can not be fictitious or to the gallery. Brands must learn to perspire that reality and honesty to connect permanently. Storytelling & Branded Content Why are brands that have nothing to say? Who cares if a factory was opened in 1952? What are some brands crawling on Facebook as late forties in nightclubs? Why a brand of shampoo want me happy Monday? Brands and products must find its own rationale, why they are in this world, beyond selling cookies or sneakers. This module will give the keys to finding the connection points between a brand and a specific audience and make their own history involving the consumer. Technology Never before has technology had gotten much influence in our lives. Recent advances in neuromarketing, the Internet of things, 3D printing, augmented reality, artificial intelligence, Big Data ... All he does move society from a technological point of view is likely to become a new way to interact with the consumer. This module will review all the technology is exploding right now and presumably will have an important role in the coming years. This is not to become technology experts, but know their potential from the perspective of brands. Social Trends How to buy, things we eat, where we find the couple, the management of our time, the way we move, the relationship with our environment ... everything is changing. This module will discover a reality composed of many small changes as well as delve into the reasons is at the bottom of all these changes move. Design Transversal You might think that a good designer or communicator must be able to synthesize a design or an idea of ​​the scale that is needed at any time, either half page vertical or App, through a TV spot or sweatshirt. This module wants to go a little further. It aims to deepen the visual dimension of the brands to be able to understand how to build brand image through it. How to synthesize the values ​​and purposes of the mark, far beyond the logo or corporate identity. Social media This module explores the role of brands in social networks. And in the role of social networks in the lives of consumers. Each social network has its own language and way of expression. And today is almost more important to know how not to use them otherwise. students will be guided through a tour of the different social networks in order to get a mental map through practical exercises and real examples we reveal the best way to use these social networks with the aim always to establish connections and complicity with our consumers. Mobile Devices human appendages Tablets and smartphones have been established in the pockets and homes around the world and no longer conceive our life without their invaluable help. They have become a revolving door for circulating information and content at a breakneck speed. Everything is taken quickly and without looking back. We understand the dynamics of this relationship and understand the way into the lives of our consumers in a noninvasive way. Master Thesis They propose a project that allows applying the highest number of knowledge acquired during the Masters. The final number of students will determine the format and focus of the project, so that both the teacher and the student is a useful and inspiring tool. The curriculum is divided into four modules. The materials that make up the curriculum are distributed as follows: SUBJECTS ECTS Keep Calm and Be Creative 6 Target: An approach from the excitement and technology 6 Soul Brands: Brands with soul 6 Storytelling & Branded Content 6 Technology 5 Social Trends 5 Design Transversal 6 Social media 6 Mobile devices. human appendages 4 Master Thesis 10 TOTAL ECTS 60 Requirements  Recommended profile This program is aimed at people who have the following profile: Graduates in Design Graduates in Communication and Advertising Fine Arts graduates Graduates in Audiovisual Communication Graduates in Marketing Accredited professionals in the field of design experience, advertising or communications departments of companies with experience creditable academic curriculum and / or portfolio. Creative Directors and Directors of Strategic Planning of Advertising Agencies to feel interest in advertising and communication, having the feeling of being overwhelmed by the constant evolution of communication tools, the digital world and new consumer behavior; and / or they need to be recycled or update their knowledge in a pragmatic and applicable to their projects. In cases where the student proves previous higher education to a process of accreditation of university degree, the Academic Committee will evaluate the candidate's CV and portfolio and completed the curriculum, which must maintain a reasonable equivalence with existing studies degree the same area. Degree People who pass the program evaluation will obtain a double degree: Course at ESdesign - Superior School of Design Barcelona Course at the International University of Valencia, who credited them as professionals in the specialty studied. Career prospects Students who take this program can develop their career in the following areas: Creative departments of advertising agencies. Strategic planning departments agencies or advertisers. Marketing departments and communication enterprises. Accounts departments of advertising agencies. Corporate branding and graphics studios, media agencies. Free-lance professionals, entrepreneurs, startups, startups ... [-]

Master of Arts in New Media - Sound in New Media

Aalto University
Campus Full time 2 years August 2017 Finland Espoo

Are you passionate about discovering and widening the scope of sound design in the digital era? Welcome to study Sound in New Media Major Subject. The education is project-oriented, joining practice with theory. It combines art, design and media driven aspects of sound, covering a wide range of disciplines from concept design to live performance and from storytelling to programming. [+]

Are you passionate about discovering and widening the scope of sound design in the digital era? Welcome to study Sound in New Media Major Subject. The education is project-oriented, joining practice with theory. It combines art, design and media driven aspects of sound, covering a wide range of disciplines from concept design to live performance and from storytelling to programming. Teaching is fully in English, and students can write their Master's thesis in Finnish, Swedish or English. Learning Outcomes The general learning objectives of Sound in New Media are the following core competences, which the students will develop during their studies: project management skills, design skills, transdisciplinary and teamwork skills, musical competence and creative use of software The studies at Media Lab emphasise interdisciplinary and collaborative work, while individual skills are studied in workshops and through tutored studio work according to a personal study plan. You will also learn the theory related to sound design and music culture. Academic communication and writing are a part of the studies, and more research courses can be chosen if you are planning to become a researcher. Students are encouraged to network internationally and have an option to spend a part of their studies abroad. The curriculum contains some essential software and programming courses, but in general we expect students to be either proficient in using the tools of the trade, or willing to set aside time for self-study. For this, we provide a library of tutorials, as well as one-on-one coaching. We work in close collaboration with the best units and faculties in various universities in the Helsinki region, for example Centre for Music and Technology in the Sibelius Academy, as well as the Department of Computer Science and the Department of Acoustics and Signal Processing in Aalto University. The curriculum is designed in co-operation with other academic institutions and the industry, which supports the students' career planning. Career opportunities During your studies, you can specialise according to your personal skills and motivation. Your future careers can relate to the various fields of sound and music design both in private industries and public sector (academia, museums etc.), including game audio and music, sonic interaction design, sound design for animation and sound in media art. Aalto University supports entrepreneurship in various ways, and many graduates work as entrepreneurs. Across the wide range of positions, Sound in New Media graduates are independent professionals who have the capacity to lead and manage the development of their field internationally. Admission procedure and criteria The programme is targeted for students who have completed their BA, BSc or similar degree in sound design or music, or have gained basic sound design skills through other kind of activities. The selection process is aiming at a diverse and well-balanced group of students with different backgrounds, i.e. the chances to get selected depend also on other applicants' profiles. The selection to the MA in New Media, Major in Sound in New Media happens in the ARTS Aalto master's students admission process. The criteria includes strong professional interest towards sound design and/or music in the context of new media insight into new media design and/or new media production and/or related research some proven musical competence and talent fluent oral and written English language skills Deciding factors are demonstrated talent and suitability within the field of study. The selection is based on application documents, the applicant's personal aims and motivation as a student, an interview and possible entrance test assignments, prepared in advance, as well as work presented during the interview. [-]

Communication Design Labs

IED – Istituto Europeo di Design Madrid
Campus Full time 11 months January 2017 Spain Madrid

The Master of Communication Design Labs offers the keys to managing the complexity of the interconnected disciplines that are explored during the creative process. Students will learn to master linguistic resources and applications, to lead interdisciplinary teams in communication projects. The Master aims to raise the professional profile of students so that they can be part of new business structures, where concepts and language are ever closer. The near constant exchange between students and teachers (active professionals with wide experience in the field of communication) enhances the processes of innovation and creativity that characterise this master. [+]

Masters in Communication Design. THIS PROGRAM IS TAUGHT IN ENGLISH What is the Master of Communication Design Labs? The role of creative / communicator in a company is undergoing a process of transformation that demands a new profile. Companies in all sectors are starting to need a different kind of creative director, a person who is able to coordinate and deal with several specialists in the same environment and manage the processes that drive creativity and business strategies. The Master of Communication Design Labs creates favourable conditions to achieve, over a year of learning and experience, the following objectives: - Conceptualize, develop and communicate innovative ideas. - Lead multidisciplinary teams. - Build and communicate timeless concepts. - Establish personal contacts with a range of professionals from the creative environment. - “De-specialise” and unlearn to gain a broader view. The contents covered in the course are organized into modules: - Foundation (critical historical analysis, methodology, sustainability, visual communication...) - Specific (audiovisual language and production, anthropology, storytelling, copywriting, new communication strategies, briefing, advertising copywriting, branding, global trends, content marketing strategies, commercial communication projects…) - Transverse (design culture, applied creativity, team building, design research, design thinking, job placement…) - Thesis / research project (concept, idea, development, production, prototyping, display...) Why study the Master of Communication Design Labs? - Because we learn by doing: only then is it possible to really learn. - Because we foster research and delve into the boundary between design, strategy and communication. - Because the multicultural environment between students and professionals from different places enriches their personal experience. - Because we offer the chance to network with companies and professionals of national and international renown. - Because the programme is based on an innovative and transverse learning methodology. - Because travel and visits enrich the knowledge areas. - Because the cultural activity during the course is intense and helps to complement the experience. - Because it takes place in Madrid, a European capital that is home to major institutions and companies, with intense cultural activity and highly accessible and multicultural. How do students learn in the Master of Communication Design Labs? Project culture is the basis of the work dynamic and students learn by conceptualizing, developing, producing and communicating. The course is methodologically developed on the basis of: - Creative workshops - Activities and workshops during international trips to institutions, firms and companies. Previous editions have included visits to such diverse destinations as San Francisco, Silicon Valley, China, Milan, London, Denmark, Portugal, Barcelona and Paris-Boisbuchet. - Seminars and lectures - Case Studies - Conferences - Activities and cultural events - Tutorials for the development of specific projects - Thesis research carried out throughout the master's program At whom is the Master of Communication Design Labs aimed? Professionals and graduates in any of the disciplines of the world of commercial communication, from traditional to interactive advertising, public relations, marketing, graphic design and product design. This programme has been devised with a multidisciplinary and international approach, set in the border between design and production. [-]