Master's Degree in Business in Madrid in Spain

Compare Masters Programs in Business 2017 in Madrid in Spain

Business

A masters is earned after students complete an undergraduate degree program. To obtain a masters, you usually need to complete 12 to 18 college courses that often involve completing comprehensive tests and/or a thesis.

Master in Business programs provide students with a foundational understanding of business principles that prepare them for careers in small business, multinational corporations, or government organizations.

Spain (Spanish: España) is a diverse country sharing the Iberian Peninsula with Portugal at the western end of the Mediterranean Sea. Spain is considered an exotic country in Europe due to its friendly inhabitants and relaxed lifestyle. The normal duration for University courses in Spain is 4 years, except Medicine and the double degrees, which are 6. Madrid and Barcelona are well known cities around world for its cuisine, vibrant nightlife, and world-famous folklore and festivities.

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

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Master in Business Innovation (English)

University of Deusto: Deusto Business School
Campus Part time 9 months September 2017 Spain Bilbao

The MBI is an Executive Master, taught in collaboration with Cambridge Judge Business School and Orkestra (Basque Institute of Competitiveness). The programme is unique in its field, integrating theory and practice and reinforcing the idea of innovation through action. It allows participants to discover new business opportunities, enhance the development and implementation of strategic ideas, create a culture that encourages innovation, facilitate the integration of R+D+I, develop an innovation project for their company and convert themselves into leaders who can drive innovation in their companies. The course consists of 6 intensive week-long modules in various locations. [+]

Masters in Business in Madrid in Spain. Program Description The MBI is an Executive Master, taught in collaboration with Cambridge Judge Business School and Orkestra (Basque Institute of Competitiveness). The programme is unique in its field, integrating theory and practice and reinforcing the idea of innovation through action. It allows participants to discover new business opportunities, enhance the development and implementation of strategic ideas, create a culture that encourages innovation, facilitate the integration of R+D+I, develop an innovation project for their company and convert themselves into leaders who can drive innovation in their companies. The course consists of 6 intensive week-long modules in various locations. 
Programme Module 1- Strategic Analysis for Innovation - Bilbao, 9th-14th May 2016 Understand the key concepts and techniques to shape companies’ innovation strategy. Module 2- Innovation Management- Florence, 27th June- 1st July 2016 Identify the key stages, methods and critical elements of innovation processes and routines. Module 3- Leadership for Innovation- San Sebastian, 26th September-1 st October 2016 Learn from history how to lead yourself and your organization going forward. Module 4- Building the Innovative Organisation- Madrid, 21st -26th November 2016 The alignment of the key functional areas to facilitate innovation. Module 5- Leveraging Innovation: Intra/entrepreneurship- Cambridge, 23rd-27th January 2017 The role of innovation in the entrepreneurial process and in firm creation. Module 6- Global Innovation Hot Spots- Bilbao, 20th-25th March 2017 Learn about distinctive innovation models from around the globe – where do you see your organization next? Admission Requirements Professional Experience: Candidates will have at least five years of professional experience in positions of responsibility. Academic Record: A University degree from a recognised institution of higher education. English Proficiency: Ability to participate effectively in a programme conducted in English. English Test: A recently completed official test (TOEFL; Cambridge, TOEIC or IELTS) or an internal language test conducted by the University of Deusto.

 Business Innovation Project - Innovation in practice Throughout the MBI programme, participants will develop a Business applied project relevant to each participant´s organisation or personal interest based on cutting-edge issues in the field of business innovation, with the support of experienced tutors. The development of this project is an integrative learning experience that ties together all of the various threads of the Programme and facilitates their real world application. Individual Development Programme The Master offers the possibility to take part in individual sessions with an executive coach, to work through the participant´s skills and capabilities in order to improve their own professional development and effectiveness. The sessions could help… Develop self-awareness on capabilities of achieving and where to make changes and improvements. Keep focused when facing challenges and difficulties. Identify and maximise business ideas and opportunities. Duration & Price

 This course is campus based Start date: May 2016
 Duration: 9 months
 Price: EUR 19,500
 Deadline: May 10th, 2016
 Place: Spain / San Sebastian, Bilbao, Madrid Great Britain/Cambridge, Italy/Florence
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Master In Digital Business

The Valley Digital Business School
Campus Full time 9 months October 2017 Spain Madrid

The MDB + trains professionals in all areas of digital business and ensures the acquisition of knowledge and skills needed to work in the digital sector. A large faculty professors, specialists active, and an updated agenda ensure the application of knowledge to the reality of companies. [+]

Master in Digital Business In Spain, 88.3% of the population is connected to the Internet and six million people are permanent digital communicators. The Seventh Annual Study of Mobile Marketing IAB, places us as the first country in the European Union in penetration of smartphone, as it is the main device to access the Internet, 85%, leaving computers secondly, with 67%, and tablets in third with 45%. The digital world has, every day, more weight in the results of companies, which have to modify internal processes to adapt to the new socially connected consumer, rapid technological change and new legal regulations. In this context, the MDB + The Valley Digital Business School, directed by Juan Luis Moreno, Chief Strategy & Operations Officer at The Valley Digital Business School launches its next edition with the aim of preparing professionals companies to understand and address most relevant aspects of digital transformation and innovation applied to the field of business. Backed by the recognition of the more than 400 teachers are there The Valley DBS, both in the field of medium and large enterprises and entrepreneurship, the program trains students in practical ways in the various activities related to the digital world, while putting them up on the latest trends from a strategic and business oriented perspective. To whom it May concern? Professionals with at least five years experience in any area of ​​an organization, as it provides specific knowledge of digital change, which must originate in all departments and in different sectors. It will also offer students the opportunity to contact professionals reference in the digital ecosystem. participatory approach based on real cases The own training methodology The Valley DBS combines theory and practice, teachers illustrate classes with real success stories. When the discipline imparted permits practical examples thereof will be made. The combination of theory and practice, with examples of organizations that are already digitally transformed, as well as start-ups that are breaking in the new competitive environment, will the perfect combination for you to learn efficiently throughout the program . Program Details Duration: 400 hours (350 h + 50 h trunk Digital Specialization to choose *) Dates: Two editions per year: from October to March to July and February. Schedule: October: on Friday from 16:00 hours to 22:00 pm Saturdays from 9:00 to 14:00 h. March: from Monday, Tuesday, Wednesday and Thursday from 19:00 to 22:00 h. On rare occasions, there may be school days scheduled on dates other than those established, which will always be alerted in advance. Where is taught: The Valley Digital Business School - Barcelona Aulas: Foment Formació. Avenida de Francesc Cambo, 10 Barcelona, ​​ES 08003 Admission requirements: To make the MDB + in The Valley DBS you must meet the following requirements: Undergraduate education, engineering degree or Five years of professional experience High level of Spanish and oral and written English High learning ability and effort Agenda 1.Transformación and digital ecosystem Professional future digital business Consumer and target digital strategy Business Models Judicial and legal aspects of Internet Basic technology Advanced technology 2. Design + Lean Thinking Design innovation and research Design Thinking Creativity Lean startup Intraemprendimiento 3. Digital Product Design and Usability Content strategy + product management continuous interactive prototyping + user testing Principles UX Project Management: Agile Project Management and Kanban -Scrum Graphic design principles and style Continuous optimization of product Content strategy + product management Workshop WORKSHOPS Wordpress workshop 4. Marketing and Digital Communication 4.1 Fundamentals of Digital Marketing Basic principles of online marketing Search Engine Marketing: SEO Search Engine Marketing: SEM Basic principles of digital analytics Email marketing and affiliate Inbound Marketing WORKSHOPS Workshop Google Adwords 4.2 Social Media Social Media Strategy Reputation and Communication 2.0 Video social networks LinkedIn Facebook Twitter Tools and Metrics in Social Media Social Media Plan WORKSHOPS Workshop Facebook Ads 4.3 Advertising and digital creativity Models of digital advertising and media plan Market data for media planning (comScore) Creativity and Branded Content Adserving and formats Advertising Programmatic and RTB Data applied to Advertising Programmatic How to plan a campaign advertising program 4.4 Marketing Plan and budget execution performance marketing How to build branding in digital media Acquisition and retention: e-CRM to Social CRM Planning and Implementation budgetary Marketing plan from the point of view of the advertiser: Ikea Case Workshop WORKSHOPS marketing plan workshop 5. Digital Analytics Deepening digital analytics Objectives, KPIs and metrics Basic analytical practice Reporting: Dashboards Advertising Analytics: Adserving Business Case 1: Case Contents Business Case 2: Case eCommerce Big Data Big Data and its impact on business Workshop WORKSHOPS Workshop Google Analytics Analytics Workshop in RRSS 6. eCommerce eCommerce strategic plan: how to make a winning eCommerce. The road to success and profitability Growth Model: how to get a model scalable and profitable growth Catchment Plan: how to develop a recruitment plan online sales: What to do to maximize sales online Technology: technological decisions not technologists. Operations: fullfilment sale online Workshop 7. Mobile Mobile technology Business Models Marketing and mobility trends SoLoMo Advertising mobile Payment methods Design and usability Promotion Apps and Aso Metrics and measurement Mobile is death WORKSHOPS Mobile workshop 8. Innovation IoT ecosystem Devices and sensors virtual reality and immersive experiences Project Breaking the ice Efficient presentations Workshop Ideas Business Plan (*) Specialties (50h) -A choose from: eCommerce digital analytics RTB, Advertising and Programmatic Data EPIoT (* 80 hours. Additional cost of 1,500 euros. The student will receive the additional qualification of Executive Program). [-]

Master Web Analytics And Big Data

Spain Business School
Online Part time 10 months February 2017 Spain Madrid

The digital analyst and scientific data are two of the most demanded today and the next few years profiles. This master is aimed at both management level profiles, as middle managers, technical profiles, independent professionals, businessmen, entrepreneurs, etc. In short, any professional who wants to be a leader in the digital business ... [+]

Masters in Business in Madrid in Spain. Who should attend: The digital analyst and scientific data are two of the most demanded today and the next few years profiles. This master is aimed at both management level profiles, as middle managers, technical profiles, independent professionals, businessmen, entrepreneurs, etc. In short, any professional who wants to be a leader in the digital business. Objectives: Know, understand and apply the fundamentals of any company, but from the perspective of the new market, digital. Learn to interpret the behaviors that users are on the network and especially on our site in order to adapt your products, services and business to what users are demanding. Mastering the most important tools like Google Analytics. Also, make contact with the reality of Big Data is an unstoppable reality that affects both businesses and individuals. Being able to build your own project and get funding for it. In addition, a number of global targets to all programs consisting of: efficiently lead teams, learn to make strategic decisions, develop a global and inclusive vision, master change management and capture management skills. agenda: Module 1: Fundamentals Session 1: technological and legal environment. Session 2: Introduction to laanalítica. Session 3: Objectives and strategy of a website. Module 2: Analyst Session 1: Google Analytics I. Session 2: Google Analytics II. Session 3: Analytics Adobe / Omniture. Session 4: Comscore. Session 5: Excel for analysts. Module 3: Statistical and analytical method Session 1: Social Media Analytics. Session 2: Analytical in e-commerce. Session 3: Qualitative analysis. Session 4: Quantitative analysis. Module 4: Big Data Session 1: Big Data environment. Session 2: Architecture Big Data. Session 3: Analysis of information and knowledge. Session 4: Fundamentals R language and SQL. Module 5: Digital Management Skills Session 1: Public Speaking. Session 2: Emotional Intelligence. Session 3: Communication for leadership. Session 4: Effective presentations. MASTER THESIS PROJECT. Always accompanied by your expert, your project tutor and the head teacher. Additional Information: Those students who wish have the possibility of internships in major companies. This training can be funded by the Tripartite Foundation Reviews of students: Francisco Oviedo • What is the best course? Time flexibility when organizing the study, the implementation of practices to learn the knowledge and the ability to combine it with other activities. Teacher training, with great experience, proximity and speed in resolving doubts. • What can be improved? Some classes over face / webinars doing practical exercises. • Would you recommend the Master or Expert you're doing? Yes I recommend, for the contents, by professionals and flexibility (which is very important). Inma Bonilla • What is the best course? Professional Output • What can be improved? Communication with some teachers more agile • Would you recommend the Master or Expert you're doing? Although I just started, yes. Desiree Lopez • What is the best course? The content of the master and follow-up by the teachers • What can be improved? Creating notifications when a partner shares something in the forums • Would you recommend the Master or Expert you're doing? I think it is highly recommended, although have little time. David Bello • "My name is David and I would recommend the Master in Web Analytics and Big Data Business School of Spain. The master is very complete and has both specific and public speaking courses and leadership courses, which are absolutely necessary for any professional today. Also, I really like the methodology of case study because it allows deeper knowledge of a dynamic and entertaining way. But undoubtedly the most interesting part is the live classes you can see the screen of your teacher as he works with the analytical tool, because it is the best way to learn how to use it. Also, you can see her again after the virtual campus if you have any questions. Last but not least, I would highlight the close relationship of all school staff that will guide you throughout the learning process. Do not think twice, join Spain Business School! " Salido Ernesto Galan "The MAWBD, combining two fields of huge professional projection as Web Analytics and Big Data, presented in a unique training range, enabling you to solve, through the successful formation obtained after the same, various solutions Business Intelligence any possible professional challenge which you must meet. Of the many highlights of the Master, would highlight its innovative character, with a generation of academics and professionals in the sector, which will facilitate direct and immediate access to pointers work environments, balancing training both theoretical and practical, all linked a generalized own demand quality and brand teaches the school. Teacher quality, connected through management positions in digital training environments, helps you to cope from day to possible real situations in your professional field. " [-]

Master In Digital Business

Spain Business School
Online & Campus Combined Part time 12 months February 2017 Spain Madrid

All professionals have to run businesses, either themselves or for others, digital or to be converted to digital theirs. The Master in Digital Business enables you to be a master in all disciplines of new businesses, technological and legal foundations applied to Internet products, digital consumer and e-commerce, marketing in all its forms (digital, mobile, social networking, loyalty client), online content management, web analytics, advertising, digital management skills and much more ... [+]

Who should attend: All professionals have to run businesses, either themselves or for others, digital or to be converted to digital theirs. The Master in Digital Business enables you to be a master in all disciplines of new businesses, technological and legal foundations applied to Internet products, digital consumer and e-commerce, marketing in all its forms (digital, mobile, social networking, loyalty client), online content management, web analytics, advertising, digital management skills and much more ... Business School in Spain we are experts in training existing and future digital leaders. Objectives: Know, understand and apply the fundamentals of any company, but from the perspective of the new market: the digital. Acquire basic knowledge of sales, marketing, finance and human resources, but mastering the new techniques of Digital Marketing, Social Networks, Electronic Commerce, Directives 2.0 Skills and Web Analytics. Ability to measure and achieve results on the actions that are launched. Become an expert in achieving the best ROI. Being able to build your own project and get funding for it In addition, a number of global targets to all programs consisting of: efficiently lead teams, learn to make strategic decisions, develop a global and inclusive vision, master change management and capture management skills. agenda: Module 1: Fundamentals Session 1: Technological environment. Session 2: Legal environment. Session 3: Basics of Marketing. Module 2: Digital Home Session 1: Digital Product Session 2: Digital Consumer Session 3: E-commerce Session 4: Keys to building a successful e-commerce Session 5: CRM. Customer Management Module 3: Operational digital Session 1: Digital Marketing Session 2: Mobile Marketing Session 3: Social Media Marketing Session 4: Search Strategy Session 5: Email Marketing and affiliation Session 6: Creativity and Advertising online Session 7: General Law on advertising and Session 8: Commercial Law Module 4: Strategy and digital content Session 1: Strategic Marketing Plan Session 2: Strategies Loyalty Session 3: Social Media Strategy Session 4: Managing Content Session 5: Monetization of online media Module 5: Metrics and Monitoring Session 1: Web Analytics Session 2: Managing online reputation Session 3: Digital Media Advertising Module 6: Leadership and Management Session 1: Management enterprising Session 2: Act venture Session 3: Finance for non-financial Session 4: Leadership Session 5: Effective presentations Session 6: Team motivation Session 7: The art of public speaking Session 8: Time Management Session 9: Stress Management END OF MASTERS. You will work in teams, which will enable an active and practical networking face your future experiences. Always accompanied by your expert, your project tutor and the head teacher. Additional Information: Those students who wish have the possibility of internships in major companies. This training can be funded by the Tripartite Foundation Reviews of students: Juan José Polo (2014) "Entrepreneurship and digital marketing are two disciplines in which I would like to become expert. To advance this goal, it needed to expand and reinforce what they learned during my previous professional and educational experience, immersing myself fully in a graduate program 100% focused on digital business reality. In this sense, having enrolled in the Master in Digital Business of Spain Business School has been a success. The teaching team consists of experienced professionals in the digital world, materials do a tour in detail the areas that make up any online business and also has courses that help you complete your training, acquiring knowledge on issues such as strategy, leadership or effective project management. But above all, I would like to emphasize the human factor responsible for the master. A nearby school, attentive to their students and offering the best possible quality during the time we shared the training experience. We have lived very good moments in the classroom materclass. Among the best without doubt, also have made new friends and professional contacts among peers. Finally, I would like to highlight the online platform. Through it we contacted teachers, access the educational content that is distributed in modules and discussed with colleagues in discussion forums. It is a participatory medium that adds value and makes the process of studying the master simple. " Alvaro Carmona (2014) • What is the best course? very interesting classes, with talks by professionals highly productive sector. effective monitoring. Proper functioning of the platform. Wide variety of subjects and content certainly very full. In general, good teachers involved in their teaching • What it is the worst of the course? Some teachers are delayed in corrections. • Would you recommend it? I've already done it. I mentioned it to friends and colleagues Alfonso Zurera (2014) • What is the best course? I am very happy with the Master in Digital Business, and I'm glad to be part of the first class, both for good (we will be the first trained in this subject) and for bad (some errors have been resolved along of course, and I'm glad to have participated in improvement). • What is the worst of the course? Just a note regarding the platform: that students could individually make the theme colors for the sessions, to mark in red to go running and avoid having to look if we have completed or not. • Would you recommend it? Everyone who asks me. I inform you about the master and tell them where they can find information. I am a good ambassador for SBS and especially the master "Digital Business". Alvaro Lopez Izquierdo (2015) • What is the best course? The possibility of the Master so online is very positive for those who are working, in addition, there is time to work topics and exercises are convenient and practical. • What is the worst of the course? I'll wait to finish it. • Would you recommend it? Yes, certainly, the moment the course is very complete, there are great professionals and many concepts are learned. [-]

Master in Fashion And Communication

IED – Istituto Europeo di Design Madrid
Campus Full time 9 months October 2017 Spain Madrid

The Master of Communication and Fashion trains people able to manage the communication in the fashion industry, to understand the importance of its function to create an image of consistent brand, to use skillfully the tools and to develop the strategies necessary to communicate in dynamic, creative and innovative terms that define the nature of fashion. [+]

Masters in Business in Madrid in Spain. THIS PROGRAM IS TAUGHT IN SPANISH The Master of Communication and Fashion trains people able to manage the communication in the fashion industry, to understand the importance of its function to create an image of consistent brand, to use skillfully the tools and to develop the strategies necessary to communicate in dynamic, creative and innovative terms that define the nature of fashion. Communication encompasses all those actions aimed at publishing, establishing and positioning the brand image in the complex current situation and makes necessary to rely on highly skilled professionals who design specific strategies adapted to the new trends that break into the market every year. In the Master of Communication and Fashion students acquire a complete and professional view of the fashion industry and its close relationship with communication. This Master trains professionals of the Communication and Marketing specialized in fashion industry: people able to create communication, to understand the importance of its function and to use skillfully the traditional and new tools to communicate in dynamic, creative and innovative terms that define the nature of fashion. [-]

MBS - Master in Business Studies

United International Business Schools
Campus Full time Part time 1 - 2 years September 2017 Spain Barcelona + 1 more

The MBS - Master in Business Studies program consists of 60 European credits and take 1 academic year of 9 months of full-time studies to complete (up to 3 quarters). Total contact hours ... [+]

MBS - Master in Business Studies (without optional specialization) Total 60 credits Electives 52 credits/26 courses Thesis 8 credits MBS - Master in Business Studies (with optional specialization) Total 60 credits Courses (core) 24 credits/12 courses Courses (specialization) 6 credits/3 courses Electives 22 credits/11 courses Thesis 8 credits Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who wish to earn a Master degree and who are required to complete the full Pre-Master program will need to earn 30 + 60 credits. CAREER PERSPECTIVES Our study programs and courses are career-oriented in nature and provide students with a high level of flexibility throughout their graduate studies. Focusing on a broad range of specialized subject matters, students are equipped with the necessary skills and knowledge to be successful in today’s global economy, and are prepared for a wide variety of professional development and career opportunities. Graduate programs are an excellent choice for recent college and university graduates who would like to see their employability in today's job market increase by engaging in rigorous and academically challenging graduate studies to obtain a relevant academic qualification in the field of business and management. Upon graduation, students mainly start or advance their careers with mid to upper-level management positions in national and multinational companies and organizations in various economic sectors. Others decide to launch a new business venture or join an existing family business. Students can also choose to continue their studies without interruption in almost any of our other graduate and postgraduate programs to further enhance their career prospects. [-]

Master In SMEs

EFEM
Online Full time 1085 hours Open Enrollment Spain Madrid

SMEs are the predominant business model in the Spanish economy. Is a very important in the current economic and financial world link. [+]

Masters in Business in Madrid in Spain. SMEs are the predominant business model in the Spanish economy. Is a very important in the current economic and financial world link. Thanks to this Master, you can become a professional director of a company, you'll learn concepts from different areas of the economy, such as marketing, accounting and negotiation, among others, that allow you to manage in the business world. In addition, this Master will allow you to deepen various aspects, such as communication skills, self-financing and external financing, strategy selection, and more. Objectives: In less than a year, our students will be credited with the Diploma of Master in SMEs, and will be able by themselves: perfectly know the areas of Management and Administration of SMEs and specific models for each management. Overpower background, without any doubt, any situation with regard to decision-making, can occur in a company. Designing a marketing plan tailored to the needs of your company. Know the keys to business success and when to apply them. Be familiar with the Business Taxation, Accounting for Managers, Finance, Information Technology, etc. Dominate all legal and tax aspects of an SME. recipients: The Master in Management is aimed at SMEs: Directors and Managers of Small and Medium Enterprises Consultants. economists People who intend to create in the future an SME, or assume a position of responsibility in one of them. And in general, all those interested in the world of the Directorate of Small and Medium Enterprises. agenda: Volume I. Business Organization Volume II. Management skills Volume III. Financial Accounting 1 Volume IV. Financial Accounting 2 Volume V. Financial Accounting 3 Volume VI. Financial statement analysis Volume VII. Management Accounting and Cost Volume VIII. Finance and Business Valuation Volume IX. Marketing Management 1 Volume X. Management Marketing 2 Volume XI. Commercial and Technical Services 1 Volume XII. Commercial and Sales Techniques 2 Volume XIII. Management and human resources management Volume XIV. Prevention of occupational hazards Volume XV. labor 1 Volume XVI. labor 2 Volume XVII. Tax System 1 Volume XVIII. Tax System 2 Volume XIX. Tax System 3 Volume XX. Commercial law Terms You will receive the access codes within 24 hours of registration. In case of delayed payment, the second installment is payable within 30 days of enrollment, and the third at 60. [-]

MA In Data Science And Big Data

Afi Escuela de Finanzas
Campus Full time 10 months September 2017 Spain Madrid

Data Science is the basis of everything. Try to use the power of Big Data without techniques Data Science is like trying to harness the power of Internet search engine [+]

Why a Master in Data Science and Big Data? The information available in the world grows exponentially. More than 90% of the currently existing data has been created in the last two years. The business datificación reduces transaction costs and causes the appearance of new competitors initially outside the sector. Processing all this information available will be key to the Spanish and global companies to compete with each other and with new entrants. In addition, the use of Big Data can help companies create new products or services in and out of your business 72% of large companies believe that Big Data has a very important potential in creating competitive advantages Main analysts (McKinsey, Gartner) provide a huge demand for data scientist profiles in the coming years. In recent years, large companies have been demanding profiles that combine knowledge of data analysis techniques with business knowledge. Today this process is deepening coming to generate a bottleneck to the shortage of such professionals. Very few international institutions offer a program with a mix of knowledge in data science and big data as offered by Afi. In Spain, no. Companies are looking for specialized professionals who are able to apply analytical techniques to specific business problems, to offer innovative solutions that create value and determine the business strategy for the coming years, helping to address decision making by translating the data into useful information Data Science is the basis of everything. Try to use the power of Big Data without techniques Data Science is like trying to harness the power of Internet search engine Other Master in Data Science and Big Data: Master in Data Science and Big Data in Finance MDSF (Full time) Executive Master in Data Science and Big Data MEDS Executive Master in Data Science and Big Data in Finance Medsf [-]

Executive Master In Big Data And Analytics In Madrid

Madrid School of Marketing
Campus Full time 400 hours February 2017 Spain Madrid

The Executive Master in Big Data and Analytics of MSMK - Madrid School of Marketing allows you to acquire the knowledge and skills necessary to identify, analyze, control and manage effective and agile information from the company, the market and customers, with the support of advanced technology and tools like SAS , Qlick View, Microtrategy BI, SAP Business Objects and Reports, in an environment of mobility and Cloud. [+]

Masters in Business in Madrid in Spain. PRESENTATION The Executive Master in Big Data and Analytics of MSMK - Madrid School of Marketing allows you to acquire the knowledge and skills necessary to identify, analyze, control and manage effective and agile information from the company, the market and customers, with the support of advanced technology and tools like SAS , Qlick View, Microtrategy BI, SAP Business Objects and Reports, in an environment of mobility and Cloud. Once the Master finished you will have potentiated your skills and abilities in making decisions about modeling, in order to obtain useful information and marketing company, which allows you to manage decision making and aggregation same business strategy and business in general. During the program students will work to develop the role of Business Intelligence, management and data management: data warehouse and big data, analysis and strategic planning, strategic marketing and marketing intelligence, digital marketing, social media and mobility linked to information systems, advanced customer management (customer value), the management planning cycles, the management of CRM and Business Intelligence tools, balanced scorecard, reporting and project management and technical teams Working in Business Intelligence / Big Data. Madrid School of Marketing in addition to pursue highly specialized in Big Data and Analytics program will take you to get the "Certification of SAS Enterprise Miner" and a Lifetime Employment Exchange specializing in the sector. PROGRAM STRUCTURE 01.FUNDAMENTOS BUSINESS INTELLIGENCE AND DATA MANAGEMENT Main concepts of Business Intelligence (data quality, ETL, DWH). The data warehouse and data processing - Big Data. Relational model - transactional model. Data models: model "star" model in "snowflake". Differences between a data warehouse and OLTP system. A data warehouse architectures. Differences between a data warehouse and data mart. Design Diagram Entity - Relationship. Creating tables Dimensions - Acts. Data transformation. Data loading from flat files. Design, Development and Implementation of consultations on models. Data loading from flat files. Design, Development and Implementation of consultations on models. 02.PROCESOS ETL: THE DATA TO INFORMATION Resource identification. Extraction Process Development. Data Quality: cleaning and data enrichment. Charging and maintenance: Initial Refreshment and Incremental. Technological environments / Main tools. 03.BIG DATA INSIGHT Introduction to Big Data. The new era of information. The V's of Big Data. Manage the Lifecycle. The architecture. Hadoop. Tools. Working with R. Geolocation. Semantic analysis. Making and selling a Big Data project. Major projects. Trends and future needs. 04.MOVILIDAD IN BUSINESS INTELLIGENCE Analytics platforms, technological trends and management platforms. Enterprise Mobility. Mobility in Business Intelligence. Mobility in the business process. Mobility management in Sales Force and Marketing. BUSINESS ANALYTICS ANALYTICS 05.BUSINESS Statistics as a facilitator for decision-making. Facilitate understanding of statistical concepts, applied to the company, and the acquisition of useful skills for working with data. Acquaint students with inductive reasoning, using as the sole source of information, provided by the sample data. Development of role models and show their practical application in campaign management. 06.DESARROLLO STRATEGIC BUSINESS The impact of Business Intelligence in strategic marketing: definition of strategic plans. Planning and definition of campaigns. Consumer behavior in digital media. Formats, strategies, details and tools for digital marketing actions. Digital marketing actions (planning campaigns). Measurement results. Social networks as a source of information for the general information system and CRM. Social Media Monitoring. Trends and future scenarios. Cases of strategic analysis. Development of a Strategic Plan of Social Media Marketing. 07.CUSTOMER ANALYTICS Learn to generate and use knowledge to facilitate decision-making and the definition of the best strategy to carry out (customer acquisition, customer loyalty, customer retention). Deepen the impact of customer value management strategies. Using customer information in real cases for different management strategies. Conducting case studies of customer acquisition, customer loyalty, customer retention. Customer Value Calculation leaning fraud detection, other. Customer segmentation. Real case studies application of customer analytics for business development (Insurance Sector, Automotive Sector, Retail Sector, Financial Sector). 08.CORPORATE PERFORMANCE MANAGEMENT Know the development of the planning and budgeting cycles of businesses. Deepening the importance of management indicators (Balanced Scorecard, Dashboards, Reports) and become familiar with the use of CPM tools. Acquisition of basic concepts of financial planning for the use of business simulation environments. Development Strategy Maps. Scorecard (according to Kaplan and Norton methodology) - Balanced Score Card. Development Indicators (Reporting). Case Study: Analysis and processing of information with business simulation tools. [-]

Masters In Social Media Business

IMF Business School
Online Full time Part time 12 months Open Enrollment Spain Madrid + 1 more

The ways to connect, retain and communicate with our customers are in a process of constant change, as well as tools and resources available to meet their needs and demands. In this new ecosystem [+]

The ways to connect, retain and communicate with our customers are in a process of constant change, as well as tools and resources available to meet their needs and demands. In this new digital ecosystem, companies need professionals with expertise in creating new business models in the application of technology to business innovation and the management and use of the tools of the digital environment for value creation and monetization services, products and content. Therefore, social media is the essential starting point in this new revolution. The direction and management of social media, with penetration capability, individual metering and analysis of potential users, customers and buyers of our services, opens up new possibilities while providing us with challenges hitherto imagined. This program designed by IMF Business School in collaboration with the University Camilo José Cela, rests on three pillars for structuring: 1. Social Media Strategist: Strategic planning of social media, data collection, reporting, metrics and KPIs that allow us to analyze and monitor our business and reputation objectives. 2. Social Digital Content Management: Creating content taking into account the unique nature of social media and use their display windows and engagement. All supported in the use of technology that makes managing content and messages in a fully quantifiable and individualized. 3. Social Media Marketing: Social, media networks and platforms such as channel and marketing tool, communication and marketing. The creativity, interactivity, developing strategies based on the customer and their implementation through specific plans appropriate. [-]

Master In Business Analytics And Big Data

CIFF Centro Internacional de Formación Financiera
Campus Part time 8 months November 2017 Spain Madrid

The Master in Business Analytics and Big Data is the answer to the need for a new professional who is able to extract useful knowledge from data in the context of proliferation of production data in organizations and on the Internet in general [+]

Masters in Business in Madrid in Spain. The Master in Business Analytics and Big Data is the answer to the need for a new professional who is able to extract useful knowledge from data in the context of proliferation of production data in organizations and on the Internet generally. This program seeks to address the needs of data analysis in business. These new professionals sometimes called "data scientists" are called to play an essential role in the new competitive context that dominates decision-making based on the analysis of large volumes of data. Must be able to identify, collect, process, analyze, process and interpret the data in the context of specific business objectives. The program develops skills and integrative skills and areas of knowledge of business problems with quantitative and predictive techniques for making reliable and robust models. It also develops the skills and knowledge necessary to understand and manage the technology related to parallelism and associated mining processes to big data and data management and processing in cloud services. The program is aimed at graduates and young professionals looking to specialize in the area of ​​study or prepare for project management and big data analytics. The design of the program features: - A teaching faculty consists of practicing professionals and researchers in the area with specialists in different areas. - A comprehensive program covering the needs of information professionals from the business case to the parallelization of data processing. - A teaching method that combines contextualized practices in business problems and the case method. [-]

Master in Family Business and SME Management, Madrid (in Spanish)

ESERP Business School
Campus 9 months October 2017 Spain Madrid

The Masters of ESERP put special emphasis on skills development, always based on updated knowledge that allow students [+]

The Masters educational content are adapted to the requirements of the European Higher Education Area, offering 60 credits, thus ensuring a constant effort to improve management skills and optimal development of attitudes such as initiative, teamwork or critical capacity. The Masters of ESERP put special emphasis on skills development, always based on updated knowledge that allow students to practice applying the most innovative techniques and tools strategically. To achieve this we rely on a compound Faculty by specialized professionals in the classroom introducing the real problems of the current business organization. For the integration of students in the business world and in the process of decision-making, applying a dynamic education system and active, used as a teaching tool, among others, the case method and simulation. Admission requirements Must meet and certify one of the following requirements: University degree Spanish or EU students must submit a photocopy of the official university seal University original source, or a notarized photocopy of the original degree. In the event that your degree is being processed, provisionally may submit an original certificate of completion of studies and academic record your qualifications, both documents signed and sealed by the educational institution. In the event that the title is issued in a language other than Spanish, English, Portuguese or French, must present a certified translation into Spanish duly notarized. EU students will must present a photocopy of the degree to which they have applied previously Apostille (seal is stamped in the consulate or embassy own Spanish) legal stamp or equivalent, in the event that your country does not subscribe to Hague Convention (will inform the University where they studied). 3 years of professional experience In the case of having no university degree required, ESERP can enroll in Masters programs if it is established at least 3 years of professional experience, by submitting a Certificate made ​​by the Company and signed by the relevant Manager (and sealed by Company), stating the period in which work was performed and a brief description of their functions. The student may submit multiple certificates from different companies provided the total compute a minimum of 3 years experience. All certificates must be original. To obtain the degree of the Universidad Rey Juan Carlos, you must present official University Degree or Certificate that has 5 years of professional experience. [-]

Master in Quality Management and Business Excellence EOI - Aenor

EOI Spain’s School of Industrial Organisation
Campus Spain Madrid

The programme aims to train experts in optimising the management of organisations, so that they confidently walk towards excellence. It combines theory with practical application and the experience of [+]

Master in Quality Management and Business Excellence EOI - Aenor

The programme aims to train experts in optimising the management of organisations, so that they confidently walk towards excellence. It combines theory with practical application and the experience of professionals in the teaching staff, fostering management skills to ensure the professional success of participants. And all this with the pledge of this master's advisory council: a guarantee of a job in the sector.

Fundamentals for corporate action

    •    Environmental analysis and business management fundamentals

Throughout this module, participants analyse the main relationships between economic, political and social variables, which are the basis for decision making in business management. Basic concepts for management activity are also examined to introduce general knowledge of the financial management of a company. Business strategy is also discussed, which is basic and introductory in nature, where, starting from the origins of the management function and its historical evolution, applying the concepts of the systemic approach to management in the light of change are considered and the principles of vision, mission and strategy are defined. Finally, the basics of Marketing are introduced to provide the participant with a comprehensive view of the subject and its fields of action.    •    Innovation management and sustainability in the company... [-]


International Business Program - Loyola University Maryland - Madrid

CIFF Centro Internacional de Formación Financiera
Campus Full time 5 months January 2017 Spain Madrid

This program is designed to not only respond to the educational needs of undergraduate students from Loyola University in Maryland (USA) who must complete a stay in a non-American University, yet also satisfy the needs of university students that wish to [+]

This program is designed to not only respond to the educational needs of undergraduate students from Loyola University in Maryland (USA) who must complete a stay in a non-American University, yet also satisfy the needs of university students that wish to complete studies in Business following the North-American method of study. In this sense, those successfully completing the program will receive a Certificate from the Universidad de Alcalá, issued in collaboration with Loyola University in Maryland. The program will be taught primarily in English, following the teaching methodology from a North-American University. The program is designed to offer students insight into international business management through giving them a multicultural perspective. In addition the program aims to improve their professional competencies that prepare them for the incorporation into the business world. Another objective of this intensive program is that the participants obtain a fluent grasp of English, using correct grammar and a vocabulary adequate for the corporate world, with special attention given to pronunciation and oral skills. This course provides the skills needed to communicate in all aspects of daily occurrence in business life. By the end of the course, the student should be able to speak English confidently and effectively in public. Duration and Schedule The Program will last 5 months (200 school hours). Sessions are generally held at the CIFF Alcalá facilities from Monday to Thursday, 9:30h to 14:00h. The schedule may be subject to change, and you will be notified of any changes. We recommend that students dedicate the appropriate amount of time to class preparation and to developing their English for the Business world. [-]