Master's Degree in Business Studies in Madrid in Spain

Compare Masters Programs in Business Studies 2017 in Madrid in Spain

Business Studies

A Masters degree gives you the opportunity to either further your understanding of a particular question or take off in a completely different way using skills you have gained from your previous undergraduate degree.

Business studies is an academic program that is designed for students wanting to learn more about how businesses are run. Courses may include more general topics or more specific ones to help prepare students for a particular career.

Spain, officially the Kingdom of Spain, is a sovereign state and a member state of the European Union. It is located on the Iberian Peninsula in southwestern Europe. Spanish universities regulate access to their own degrees and they fix the academic fees. They can also offer unofficial postgraduate degrees. The capital city Madrid has possibly the largest number of bars per capita of any European city and a very active nightlife.

Madrid City is the capital of Spain. It is a metropolitan area with over 3 million residents. It has an arena called Las Ventas that hosts the annual bullfighting event. The city has many public and private universities.

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Master of International Business (MIB) Spain

EAE Business School
Campus Full time 1 year September 2017 Spain Madrid

The MIB is a general programme of educational training in international business management, which focuses on all aspects of corporate administration. The programme integrates ... [+]

Masters in Business Studies in Madrid in Spain. MIB Barcelona / Madrid The Master of International Business is a general program of educational training in international business management, which focuses on all aspects of corporate administration. The program integrates studies in all the areas of business activity in an effort to develop the most reliable policies and strategies that successfully achieve the objectives of a company in an international environment. The world of business requires experienced professionals with advanced knowledge in various fields of effective management, while at the same time demands personal skills such as flexibility, adaptability, reflection, resolution and creativity. The MIB is based around the four fundamental elements of a successful international business education: functional methods and techniques, personal development, the importance of strategic information decision-making, and aspects corresponding to creativity and innovation. They are all crucial to establish roles in today's multinational and multicultural firms engaged in the constantly evolving world of global business. The main objectives of the Master in International Business in Barcelona or Madrid are: Train leaders able to evolve within the heart of complex international markets, and capable of inducing and managing flexibility and changes in reaction to new technologies, the appearance of new markets and social evolution. Create leaders who are open-minded and receptive, capable of communicating and being creative. Program Business communication skills E-Business strategy Global Economics Leadership and Management Skills Financial Management Corporate Internationalization Cross Cultural Management International Marketing Managing Risk in International Finance International Taxation International Project Management International Business Law International Human Resource Management Strategic Management Methodology Experience-based learning and skills development: constant evaluation of competences acquired by students and analysis of actual cases to tackle real situations. Resources: themed presentations by teachers and experts, digital library collection, case studies related to success in business, macroeconomic analyses from the Strategic Research Centre and Academic databases of business content. Virtual campus: it is designed to give students access to academic resources and all the latest course information as academic notes, evaluations, materials and the digital library from any device. It also notifies them of activities, events and conferences organized by the institution. Pedagogical innovation: EAE promotes the use and exchange of new teaching approaches, and works in constant updating of teaching methodologies in the program courses. Research: With a Research Group formed by a select group of teachers, EAE promotes and channel the School’s scientific output, whether through influential publications or national and international congresses. Dissemination: EAE has its own Business Case Study Creation Centre, which strives to promote the development and dissemination of research by EAE's teachers and students. Requirements The main objective of the admissions process is to ensure the suitability of the candidates for the program, by looking at their professional experience and their academic CV. In order to start the admissions process, it is necessary to fill in the form so that EAE Academic Committee can consider their application. If the decision issued by the Academic Committee for the program requested is positive, the candidate can complete his or her registration for the program. [-]

Master In Exchanges And Markets

Instituto Europeo de Posgrado - España
Online Part time 14 months September 2017 Spain Madrid

The Master in Stock Exchange and Financial Markets form high-level specialists in financial and economic area, addressing practically necessary for proper analysis and financial asset management tools. The aim is to provide the knowledge and tools necessary to achieve a theoretical and practical knowledge of financial markets and ... [+]

Bags and Master in Financial Markets The Master in Stock Exchange and Financial Markets form high-level specialists in financial and economic area, addressing practically necessary for proper analysis and financial asset management tools. The aim is to provide the knowledge and tools necessary to achieve a theoretical and practical knowledge of financial markets and specifically the stock market. Double Degree Universidad Rey Juan Carlos With the agreement of the European Graduate Institute with the King Juan Carlos University in Madrid, the Online Master in Financial Markets is offered with dual degree from both institutions of high prestige in Spain and internationally. Why Choose Us? The online learning methodology is based on the "case method", video classes, virtual sessions and interactive exercises, ensuring practical training and student participation, focused on solving problems and not just in the knowledge acquisition. The faculty is formed by professors and professionals in the company with extensive experience in the subjects taught and recognized prestige. Customized training of the European Institute Graduate, allows daily monitoring of the student and ongoing support from tutors through a weekly schedule of activities. Proximity and customization The contact of students, teachers and tutors, is continuous through the virtual platform for the development of the program. Students will have: Total material availability 24 hours a day, 7 days a week Posing questions at any time of day Continuous communication through discussion forums Evaluation system The program evaluation is essentially practical, and is based on four aspects: Practical exercises scheduled Individual and group work Participation in activities Master Thesis Project Admission process For each call the following admission process is performed, based on a selection of students for the limited places offered: The IEP business advisors inform the candidate on all issues relating to the program and the process and admission requirements (Conditions of Funding, Scholarships, etc.). The candidate must complete the "application form" which will be sent, and send it to IEP along with the following documents: Curriculum vitae Titulación Universitaria Upon receipt of documentation, the candidate for a telephone interview will be convened to complete the assessment process. The Admissions Committee will consider the record and within approximately one week will receive your certificate of admission, when capable, which gives the place to study the program. Upon receipt of the certificate of admission, students will formalize their enrollment. Study Grants / Scholarships The Institute has a grant program of up to 35% of the cost of tuition. For each call a limited number of scholarships based on the personal, professional and economic situation of the candidates are offered. For adjudication, a rigorous follow-served basis. Funding There are also special financing conditions, promoted by both institutions, in order to help students to assume the cost of the course through a system of deferred payments by monthly installments comfortable and tailored to the needs of students. [-]

Master of International Management (MIM) MADRID

Schiller International University - Florida, Heidelberg, Madrid, Paris
Campus Full time 10 - 12 months Open Enrollment Spain Madrid

The Master's of International Management MIM program has been designed to prepare students who have already completed a course of study in a non-business-related field. The 36-credit MIM degree... [+]

Master's of International Management (MIM)

 

The Master's of International Management MIM program has been designed to prepare students who have already completed a course of study in a non-business-related field. The 36-credit MIM degree program can be completed within one academic year (consisting of two semesters). The coursework encompasses a variety of topics in business administration and economics, qualifying students for a future in business administration and public relations.

 

Many international business positions are available within the United States, but opportunities for working and traveling abroad are in abundance. In addition to basic business principles, students will become familiar with the linguistic, social, economic and political conditions and business practices of several countries. Principles in business administration as well as the application of economics and the psychology of marketing are covered.... [-]


Master in Business Innovation (English)

University of Deusto: Deusto Business School
Campus Part time 9 months September 2017 Spain Madrid

The MBI is an Executive Master, taught in collaboration with Cambridge Judge Business School and Orkestra (Basque Institute of Competitiveness). The programme is unique in its field, integrating theory and practice and reinforcing the idea of innovation through action. It allows participants to discover new business opportunities, enhance the development and implementation of strategic ideas, create a culture that encourages innovation, facilitate the integration of R+D+I, develop an innovation project for their company and convert themselves into leaders who can drive innovation in their companies. The course consists of 6 intensive week-long modules in various locations. [+]

Program Description The MBI is an Executive Master, taught in collaboration with Cambridge Judge Business School and Orkestra (Basque Institute of Competitiveness). The programme is unique in its field, integrating theory and practice and reinforcing the idea of innovation through action. It allows participants to discover new business opportunities, enhance the development and implementation of strategic ideas, create a culture that encourages innovation, facilitate the integration of R+D+I, develop an innovation project for their company and convert themselves into leaders who can drive innovation in their companies. The course consists of 6 intensive week-long modules in various locations. 
Programme Module 1- Strategic Analysis for Innovation - Bilbao, 9th-14th May 2016 Understand the key concepts and techniques to shape companies’ innovation strategy. Module 2- Innovation Management- Florence, 27th June- 1st July 2016 Identify the key stages, methods and critical elements of innovation processes and routines. Module 3- Leadership for Innovation- San Sebastian, 26th September-1 st October 2016 Learn from history how to lead yourself and your organization going forward. Module 4- Building the Innovative Organisation- Madrid, 21st -26th November 2016 The alignment of the key functional areas to facilitate innovation. Module 5- Leveraging Innovation: Intra/entrepreneurship- Cambridge, 23rd-27th January 2017 The role of innovation in the entrepreneurial process and in firm creation. Module 6- Global Innovation Hot Spots- Bilbao, 20th-25th March 2017 Learn about distinctive innovation models from around the globe – where do you see your organization next? Admission Requirements Professional Experience: Candidates will have at least five years of professional experience in positions of responsibility. Academic Record: A University degree from a recognised institution of higher education. English Proficiency: Ability to participate effectively in a programme conducted in English. English Test: A recently completed official test (TOEFL; Cambridge, TOEIC or IELTS) or an internal language test conducted by the University of Deusto.

 Business Innovation Project - Innovation in practice Throughout the MBI programme, participants will develop a Business applied project relevant to each participant´s organisation or personal interest based on cutting-edge issues in the field of business innovation, with the support of experienced tutors. The development of this project is an integrative learning experience that ties together all of the various threads of the Programme and facilitates their real world application. Individual Development Programme The Master offers the possibility to take part in individual sessions with an executive coach, to work through the participant´s skills and capabilities in order to improve their own professional development and effectiveness. The sessions could help… Develop self-awareness on capabilities of achieving and where to make changes and improvements. Keep focused when facing challenges and difficulties. Identify and maximise business ideas and opportunities. Duration & Price

 This course is campus based Start date: May 2016
 Duration: 9 months
 Price: EUR 19,500
 Deadline: May 10th, 2016
 Place: Spain / San Sebastian, Bilbao, Madrid Great Britain/Cambridge, Italy/Florence
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Master In Business Management And Marketing

ESEM
Campus Full time September 2017 Spain Madrid

A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Managers or Sales ... [+]

Masters in Business Studies in Madrid in Spain. A program for professionals at international level. Aimed at people who hold or are called to occupy the positions and functions of Commercial Marketing Director or Sales ESEM, with 47 years of activity and development, is the business school specializing in business areas of Sales and Marketing, with recognition in national and international companies. By our classrooms and programs it has been more than 20,000 students on five continents. Target Provide the necessary tools for business development. These tools serve the dual function of Sales and Marketing Management. With the theoretical methodology - ESEM practice, the student will be provided the adptación to new technologies, as necessary and requested today for a post of Sales, Marketing and Sales Manager. The practical content of the program, new technologies, quality of teachers and the exchange of experiences of students, makes this program meets the goal of being High Business Quality. "The philosophy of this Post Grade is learning by doing" Programme structure The program takes place over one academic year and a total of six modules. After the titling it will be obtained Master in Business Management and Marketing. Evaluation Students should develop practical work on the topics covered in the modules, routing and structuring your thesis. The work will be developed within the school hours of each module and evaluated by teachers. If necessary they will receive tutoring to amend those aspects of the work presented that were not according to the requirements of ESEM in each area. The purpose of the program is to ensure that students understand and master the concepts taught. The philosophy of the program is learning by doing. Attendance: 100% for all classes End of Studies Thesis: At the end of each program, as a synthesis of lessons learned and the work done, teams develop a marketing plan with projection to two years Marketing Plan constitute the doctoral thesis and will be directed and evaluated by tutors designated for this purpose. General Services ESEM On-site ESEM, the student apart from the close relationship with faculty and ESEM equipment, available free from: Job Practices in companies Computer room Study Rooms Special Services non-EU students In addition to general services, non-EU students have in ESEM of: Guidance and information for enrollment in the program. necessary documentation requested by the Spanish consulates for processing and obtaining the Visa Studies. Practices in Spanish companies. Incorporation from the sixth month of the start of classes. TIE processing in Madrid. Insurance recruitment in Madrid MAPFRE SEGUROS repatriation and comprehensive health care, by the student for a year. Addressed to University graduates with professional experience. university graduates with professional experience. Commercial department Marketing department managers Thematic content Marketing: Fundamentals of Marketing Market Analysis and Consumer Product & Pricing CRM: Customer Loyalty Social Networks: Application Comunity Manager: Roles and Responsibilities Communication: Advertising Communication plan sales: Commercial negotiation Sales Team Management Sales Forecast Distribution and Sales Management: merchandising Distribution logistics Marketing planning: Marketing Audit Marketing plan Marketing budgets Marketing Plan Development Qualification: Master in Business Management and Marketing [-]

Master In Digital Marketing And E-commerce

Spain Business School
Online Part time 10  February 2017 Spain Madrid

It addresses all those who want to create an Internet business and want to reach potential buyers, wherever they are, and know how to do it from different devices in the world. Also for those who need to define and plan the strategy that will lead to success in any trading company ... [+]

Who should attend: It addresses all those who want to create an Internet business and want to reach potential buyers, wherever they are, and know how to do it from different devices in the world. Also for those who need to define and plan the strategy that will lead to success in any trading company. Objectives: Know, understand and apply the fundamentals of any company on the Internet dedicated to trade, but from the perspective of the new market, digital. Acquire full knowledge from attracting customers, their loyalty, the strategy of e-commerce to the analysis of the results. Ability to measure and achieve results on the actions that are launched. Become an expert in achieving the best ROI. Being able to build your own project and get funding for it. In addition, a number of global targets to all programs consisting of: efficiently lead teams, learn to make strategic decisions, develop a global and inclusive vision, master change management and capture management skills. agenda: Module 1: Fundamentals Session 1: technological and legal environment. Session 2: Fundamentals of marketing. Session 3: Introduction to e-commerce. Module 2: Client Session 1: Digital Consumer. Session 2: CRM. Customer Management. Module 3: Digital Marketing Session 1: Digital Marketing. Session 2: Mobile Marketing. Session 3: Social Networks. Session 4: Email Marketing. Session 5: Search Engines: SEO-SEM. Session 6: Google Analytics I. Session 7: Google Adwords I. Session 8: Design and campaign management Module 4: E-commerce Session 1: Strategy in e-commerce. Session 2: Social e-commerce. Session 3: Logistics e-commerce. Session 4: Prestashop. Session 5: Magento. Module 5: Digital Management Skills Session 1: Time management. Session 2: Stress Management. Session 3: Public speaking. Session 4: Effective presentations. END OF MASTERS. Always accompanied by your expert, your project tutor and the head teacher. Additional Information: Those students who wish have the possibility of internships in major companies. This training can be funded by the Tripartite Foundation [-]

Masters Intensive Management In Digital Marketing & Business

IED – Istituto Europeo di Design Madrid
Online & Campus Combined Full time February 2017 Spain Madrid

The Intensive Master of Management in Marketing & Digital Business equip students with the knowledge and skills to start a career in business management 360, from strategy to change management in order to prepare professionals be the business leaders of tomorrow. [+]

Masters in Business Studies in Madrid in Spain. THIS PROGRAM IS IN SPANISH Taught The Intensive Master of Management in Marketing & Digital Business equip students with the knowledge and skills to start a career in business management 360, from strategy to change management in order to prepare professionals to be the business leaders of tomorrow. With this master, students work thought and strategic planning through the development of a Business Plan including within it your marketing plan. Transversely will address throughout the course the fundamental concepts of Social Business to acquaint students within the environment both technological and digital, then move to the operational part where students learn how to use and measure existing tools to optimize business and increase its turnover, whether for companies aimed at the end consumer (B2C) and to resellers or distributors (B2B). The Intensive Master of Management in Marketing & Digital Business created with the aim of providing students with all the tools and knowledge necessary for the management of traditional businesses that need to migrate to the digital environment, launch a new business unit within the digital environment or open a newly created company. Among the main objectives of the master we include: - Acquiring strategic thinking and planning. - To introduce in both technological and digital environment. - Learn to develop a Business Plan including their global and digital marketing in this. - Managing the Digital Enterprise: finance, marketing, social business, big data and e-commerce. - Use creativity and innovation in the digitization process. - Plan, manage and measure the new digital media. - Create an online store. - Know the legal aspects of a digital company. The Intensive Masters are designed based on a methodological structure is divided into: A online content at the beginning and end of the program through e-learning platform IED Madrid. A face part, which focuses on a period of three months and whose purpose is to develop together with various professional educational program keys, combining projects, concepts and expertise. Duration: Online module: can be accessed between February and April. Face part: April to July. Development and presentation of online thesis: July to December. Hours: Party face: Monday to Friday from 9:30 to 13:30 and 15:00 to 18:00 h. [-]

Master's Degree In Public Management High

Instituto Universitario de Investigación Ortega Y Gasset
Campus or Online Full time 600 hours October 2017 Spain Madrid

This program provides access to the title of University Masters in Senior Public Management International University Menéndez Pelayo, organized in collaboration with the University Institute of Investigation Ortega y Gasset. Credits taken in the Master will be recognized automatically for access to doctoral studies in any university in the European Higher Education. [+]

This program provides access to the title of University Masters in Senior Public Management International University Menéndez Pelayo, organized in collaboration with the University Institute of Investigation Ortega y Gasset. Credits taken in the Master will be recognized automatically for access to doctoral studies in any university in the European Higher Education. This Master's degree is based on history and the Master in Public Management which have been held XXIV editions. GOALS Any country that wants to progress it needs political leadership, but it is also true that need efficiency and fairness in the administration, which requires a competent and honest civil service. And, indeed, it is essential that these two areas are combined to political ideals become realities that provide welfare to citizens, without loss of freedom. Well, this is only possible if an intermediate instrument to enable both types of actors-politicians and public servants, employees working in the same direction is introduced. That instrument is the professionalized management function. In her professional public managers, who are the lubricant that enables communication between the political universe and administrative, who pass political decisions in language understandable to employees and who expose political views of the bureaucracy, they must be present so that they can understand and share them if need be. Without them, the clash of values ​​and priorities may be inevitable. Thanks to them the work of both levels -political and administrative-roles can achieve synergies and positive results for the community. Master in Senior Public Management is designed to provide training for action (policy applied) to public managers. The contents of the academic plan intended to enhance the values, knowledge and skills of the participants to act effectively in: Public sector management, particularly in the areas of public policy, human resources, budgeting and economic and financial management. Decision-making and problem solving in the formulation, implementation and evaluation of public policies and programs. Strategic planning, organizational design and public marketing. Program The Master consists of 60 credits that will be studied throughout a school year from September to June. Master's academic background includes: Subject 1. STRATEGIC DIRECTION FOR PUBLIC ORGANIZATIONS (6 credits - Mandatory - 1st Semester.) strategic direction and generation of public value. Interdependencies analysis and environmental management: environmental changes and their impact on public organizations. The need for new approaches to public action: the strategic approach and technical management in the public sector. Strategic management techniques Analysis and design of strategic plans. Utility, design and implementation of the balanced scorecard. Subject 2. ORGANIZATION AND QUALITY MANAGEMENT I (3 credits - Mandatory - 1st Semester.) The organization of institutions. Analysis and design of organizational structures. Organization functions and processes. The quality of public institutions. Methods for quality management. 3. MARKETING PUBLIC subject (6 credits - Mandatory - 1st Semester.) Introduction to public marketing. The generation of intelligence. Market segmentation. The program management. The service distribution strategies. The price determination. Effective government communication. Subject 4. LEGAL-SOCIAL PROBLEMS OF ADMINISTRATIVE ACTION (6 credits - Mandatory - 1st Semester.) The organization and dysfunctions of the General State Administration and guidelines for reform within its field of competence and relations with the European Union. The autonomic system, financing and the impact thereof on the part of its current powers regime impact on ways of delivering large public network services. Analysis of the local organization and the expectations of its evolution after having taken a bundle of skills that is increasingly difficult to sustain but being the only administration that manage these matters. The current problem of duplication of powers. Changing forms of administrative action with specific impact on the formation and implementation of policies Subject 5. ANALYSIS AND PUBLIC POLICY intergovernmental management (6 credits - Mandatory - 1st Semester.) Policy analysis as a tool for management. Public problems: tools and techniques for identifying public issues. The management of the public agenda as skill directive. The prospective analysis and anticipation: the executive management of public policies. The design and formulation of public policy: techniques for effective decision-making. The ability to solve public problems. The design and management of the implementation of public policies: the implementation phase as crucial to solving public problems. The evaluation of public policies: techniques and instruments. Knowledge management for generating public value. Management of public policies and programs in complex intergovernmental contexts. Subject 6 ORGANISATION AND QUALITY MANAGEMENT II (3 credits - Compulsory - 2nd Semester). Management systems for quality. Certification. ISO 9001: 2000 The process of implementing a quality management system. Total quality. The model of excellence Subject 7 ECONOMIC RESOURCES: BUDGETING AND BUDGET MANAGEMENT (6 credits - Compulsory - 2nd Semester). The role of the public sector in a market economy. Collective choice and behavior of the public sector. Budget preparation techniques. The cost-benefit analysis as a tool for collective decision. The main policies of spending and income in the welfare state. Budgeting in Spain. The execution of public spending. The control of public spending. The financial control. Financial reforms and expenditure management review of the public sector's role in modern market economies. . Course 8 STRATEGIC HUMAN RESOURCE MANAGEMENT AND PUBLIC ETHICS (6 credits - Compulsory - 2nd Semester) The changes in society and new trends in strategic human resource management. The human resources system and its subcomponents in the theory and practice of Administrations. Human resource planning: definition techniques of quantitative and qualitative needs. Management skills and their application to the public sector. Functional analysis. Public employee motivation and motivational techniques of management. Performance evaluation instruments, challenges and potentials. The management and operation of high performance teams. Transformational leadership and adaptive leadership. Organizational culture as a factor for leadership. Public ethics and the ethics of public servants: conflicts of values. Ethics infrastructure frameworks integrity: how to promote integrity and prevent corruption in the public sector. Subject 9 skills and competencies (3 credits - Compulsory - 2nd Semester). Effective oral communication skills in public and to the media. Skills for writing texts and development of effective presentations. Techniques for interpersonal conflict resolution. Techniques for the development of emotional intelligence. Techniques for the delegation and the "empowerment". Techniques for organization and management. Management stress management. The labor mobbing. Subject 10 INNOVATION AND OPEN GOVERNMENT (6 credits - Compulsory - 2nd Semester). Modernization of Public Administration: new trends in network management. Advances in new technologies applied to the administration: e-government. Participatory Democracy and its application to the Public Administration: citizen participation and open government. Transparency in administration. Right of access to public information. Reuse and share data on line: good governance as open government. Master's thesis work (9 credits - Mandatory - 2nd Semester) Permanent Seminar on Public Economics and Management, monographic, involving personalities from politics, government and the scientific community (complementary activity - 16 hours) [-]

Masters Degree In Business Management And Marketing

EALDE BUSINESS SCHOOL
Online Part time 12 months November 2017 Spain Madrid

In an increasingly globalized system in which access to technology and resources is almost universal, flooded the market similar products, we recognize that one of the key factors of differentiation and competitiveness of organizations lies in the ability to manage customer relations. Innovation, awakened spirit, early vision of social change, knowledge of new tools, creating brand value. These are some of the competitive advantages of companies and the foundations of future marketing today. [+]

Masters in Business Studies in Madrid in Spain. Master in Business Management and Marketing In an increasingly globalized system in which access to technology and resources is almost universal, flooded the market similar products, we recognize that one of the key factors of differentiation and competitiveness of organizations lies in the ability to manage customer relations. Innovation, awakened spirit, early vision of social change, knowledge of new tools, creating brand value. These are some of the competitive advantages of companies and the foundations of future marketing today. "Marketing for a digital world" Is it possible today to make a clear distinction between conventional marketing and digital marketing? On and off are no longer a bipolar divergent marketing options, but tactical tools that converge on the same goal: to strengthen relations with the consumer. No conventional marketing and other digital. There, as a publicist said recently famous, "one marketing for a world that is digital." Therefore, in our MCM strategies and digital tools are integrated naturally along all its modules and materials. Sometimes, as specific materials, as in the workshop "Social media and brand reputation"; on other occasions, as part perfectly integrated into broader issues, such as "Creativity that creates response" Marketing with vocation directors Directorates Commercial or Marketing of a company are not autonomous units, but functions that are subordinated to a higher strategic level, the business plan of the company. Consequently, the formation of Sales and Marketing managers must consider the three dimensions of its managerial vocation. Up, improving their understanding of the interrelationships between your area and general management. Transversally as the marketing function -such as understood in modernas- organizations, it extends and shares to other departments of the company. And finally, down as developing the necessary skills to develop market policies. Marketing on live The new Marketing is not born from the tables of the offices, but of life. Marketing is street trade, vis-à-vis the consumer, eager to know the drivers that drive society. Therefore, together with the methodology based on the case that is distinctive of Ealde, the MCM incorporates two own methodological elements of this vitalistic vision of Marketing Function: A standing invitation to "go out" in both classroom activities and digital, is analyzing category management of a supermarket, make a price observatory or actively participate in a fan page. Emphasis on collaborative learning through shared professional experiences and documentation wiki repositories. Program Objectives The objectives of the MCM EALDE Program are: Develop critical concern and curiosity about the changes occurring in society and new trends in the behavior of individuals, markets and technology. Deepening the concepts that are the foundation of Marketing. Acquiring skills for practical application of the policies of the marketing mix, both in consumer markets as well as industrial and service companies. Meet the new technology-based tools that provide better metrics marketing activity and greater opportunities for customer relations and market access. Preparing for decision-making by the judgment of opportunities and risks based on both quantitative and qualitative factors. Develop sufficient management skills to act collaboratively within any organization in order to achieve more just and effective realities. Induce changes in the mentality of the participants to enable them mature level of performance, safe and serene necessary for integration into work teams in a cooperative, respectful and competitive. Integrate thought and action, initiative and prudence concept and technique so that they can exercise government positions spirit of service and social usefulness in complex and uncertain situations. Create a collaborative learning environment that promotes the exchange of information and experiences among participants to the Master. Structure and content marketing today Introductory session as immersion in social, economic and technological challenges facing marketers and businesses. A first week for reflection, surprise and exchange initial views. Principles for marketing action Fundamentals of Strategic Marketing Finance Marketing Research for useful knowledge Providing value for the future The brand value Product innovation Social media and brand reputation Distribution: adding value to the relationship Media Strategies overview of a communication plan Communication in conventional media Metric means Creativity that creates response The action plan SEO, SEM, online advertising and Web positioning Distribution: allies or competitors? Category management and trade marketing e-commerce Relationship for loyalty Relational marketing Commercial management and sales Internet metrics Vision and commitment to the future competitive strategies and business intelligence Marketing Services About four screens Corporate social responsibility Capstone Project Methodology How will I be evaluated? Evaluation is ongoing through participation in class (forum): their number, exhibition quality, logical attributes, ability to convince, respect for other opinions and use of outside interventions. written tests and actual practical work complement the elements to assess the ability of each participant and to inject elements of improvement. The work that each participant performs in preparing the final draft has more weight in the overall assessment that the program other materials. Admission process Persons interested in a Master program in EALDE must make a selection and admission process. This requires providing this documentation: academic record and photocopy of the titles. Motivation letter to the Master. Photocopy of identity card or passport. Passport size photograph in jpg format. Additional documents that the applicant wishes to include in order to provide more complete information: Courses and seminars, Level Language Certificates, etc. Applications are reviewed by our admissions committee, which draws up a list of persons who pass to the next stage, the interview with a member of the board of EALDE. Then it communicates with the decision of the committee. In if favorable will be guided to the registration process. Grants and funding EALDE born with the purpose of training graduate business management without economic resources pose an insurmountable obstacle accessible. Thus the social character encourages EALDE Business School to provide necessary assistance to those who do not have sufficient means to pay for the Master and have demonstrated skills and interest in implementing the program. For this purpose scholarships based on merit and need of the applicant are granted. The number of scholarships is limited depending on the country of origin and the overall number of scholarships and grants available. The grant can cover 40% of the total cost of the program. EALDE also allows making payments of their programs fractionally. To apply for a scholarship, check the appropriate box on the Application Form. We encourage you to contact us to guide you in the process of grant application (becas@ealde.edu.es). [-]

Máster En Dirección De Negocios Internacionales

UDIMA - Universidad a Distancia de Madrid
Online Part time 12 months Spain Madrid

Objectives of the Professional Master of International Business Management: To train highly qualified professionals in the field of leadership and management of organizations in international environments, providing them with a practical and competitive edge ... [+]

The Master's Degree in International Business from the UDIMA aims the acquisition by the student advanced training, specialized nature, aimed at professional specialization in the field of leadership and management of organizations in international environments. In designing the curriculum, they have taken account of the main areas of work in order to set up a practical, real and adapted to the demands of the labor market education. For this, they have taken into account the knowledge, skills and abilities that professionals value most important in a society that demands some characteristic profiles adapted to the technologies in this sector. The Master in International Business is an official title whose curriculum is published in the Official Gazette number 75 of 28 March 2012. Objectives of the Professional Master of International Business Management Train highly qualified professionals in the field of leadership and management of organizations in international environments, providing them with a practical and competitive profile. This training program is designed for students to master all the necessary knowledge to enable it to perform properly and guarantee successful work management, assessment and evaluation of organizations in international environments, both in the global scope of the organization as in any of its functional areas: production, financing, marketing, investment, management, ... making it easy to turn integration into a single European labor market. Addressed to Graduates, entrepreneurs, export managers, sales managers, teachers, consultants, as well as all those who wish to develop an international business. Recognition Official degree Students who meet the requirements of the Open University of Madrid (UDIMA) will be awarded the title of Master in International Business taught by UDIMA, besides the title of Professional Master issued by the Center for Financial Studies. REQUIREMENTS: Accreditation of university degree. Making all assessment tests and final exam UDIMA. Methodology Internships Internships are reserved for participants who lack professional experience, want to perform and have sufficient time in Spain (minimum 6 months). Face and online In instrumented site classes is as follows: The meetings follow a model exhibition begins with the identification of objectives; then the corresponding theoretical approaches are taught, supported by appropriate teaching aids, and ends with the analysis of cases or case studies, both individually and in groups. We are committed to each student to acquire and enhance the knowledge and skills necessary for the exercise of the professional role it wants to play. This is achieved both through the development of interactive training and participation in working groups, and in which, depending on the contents to be taught, are used in each case the most appropriate methodologies. A good theoretical basis is the best support for proper development of a large number of case studies that bring students to business reality. In classes online, you can begin training in October and February each year. [-]

MBS - Master in Business Studies

United International Business Schools
Campus Full time Part time 1 - 2 years September 2017 Spain Barcelona + 1 more

The MBS - Master in Business Studies program consists of 60 European credits and take 1 academic year of 9 months of full-time studies to complete (up to 3 quarters). Total contact hours ... [+]

Masters in Business Studies in Madrid in Spain. MBS - Master in Business Studies (without optional specialization) Total 60 credits Electives 52 credits/26 courses Thesis 8 credits MBS - Master in Business Studies (with optional specialization) Total 60 credits Courses (core) 24 credits/12 courses Courses (specialization) 6 credits/3 courses Electives 22 credits/11 courses Thesis 8 credits Admission requirements proficiency in the English language (refer to the admission section for further details) Bachelor degree (or equivalent) No distinction is made between academic or professional Bachelor degrees. Degrees with 180 European credits or 120 American semester credits are considered equivalent. Students who do not hold a business-related Bachelor degree or equivalent may be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in leveling courses from the Pre-Master program in order to be fully prepared for our graduate programs. Students who do not hold a Bachelor degree or equivalent should apply for a Bachelor degree program, or for the Undergraduate Diploma top-up program. Refer to the undergraduate admissions catalog for further details. Students who have 15 or more years of relevant work experience may apply directly for the Pre-Master program and will be required to complete an inbound assessment test prior to starting the graduate program, and, depending on the results, earn an additional number of credits in specific undergraduate courses. e.g. Students who wish to earn a Master degree and who are required to complete the full Pre-Master program will need to earn 30 + 60 credits. CAREER PERSPECTIVES Our study programs and courses are career-oriented in nature and provide students with a high level of flexibility throughout their graduate studies. Focusing on a broad range of specialized subject matters, students are equipped with the necessary skills and knowledge to be successful in today’s global economy, and are prepared for a wide variety of professional development and career opportunities. Graduate programs are an excellent choice for recent college and university graduates who would like to see their employability in today's job market increase by engaging in rigorous and academically challenging graduate studies to obtain a relevant academic qualification in the field of business and management. Upon graduation, students mainly start or advance their careers with mid to upper-level management positions in national and multinational companies and organizations in various economic sectors. Others decide to launch a new business venture or join an existing family business. Students can also choose to continue their studies without interruption in almost any of our other graduate and postgraduate programs to further enhance their career prospects. [-]

Master In Business Management And Project Management

Grupo IOE
Online Part time September 2017 Spain Madrid

This program created with the aim of training in those subjects in which to specialize a financial controller: management control and cost accounting audit, treasury management and financial management. [+]

Continuous and increasingly rapid changes in the business environment (increased competition, the impact of new technologies, economic globalization ...) require strict control in the company. Therefore, today, one of the most popular places is the technical planning and internal control (or financial controller), a figure of great responsibility within the company. This program created with the aim of training in those subjects in which to specialize a financial controller: management control and cost accounting audit, treasury management and financial management. GOALS With this program, the aim is to equip participants personal and professional skills needed for effective project management and for effective business management skills. After this training, the participant must know and apply the different areas of the project manager: integration management, scope, deadline, cost, quality, human resources, communications, costs and risks and project procurement. With this, students will be able to overcome the PMI certification exams. [-]

Masters In Meetings, Incentives, Conventions & Events, Mice

ESODE
Campus or Online Full time Part time Open Enrollment Spain Madrid

The Master in Meetings, Incentives, Conventions & Exhibitions, MICE program will equip you with the necessary to specialize in an area of ​​great demand nowadays tools: business tourism. [+]

Masters in Business Studies in Madrid in Spain. Early registration discount The program Master in Meetings, Incentives, Conventions & Exhibitions, MICE it will provide the necessary to specialize in an area of ​​great demand nowadays tools: business tourism. This type of tourism is actively developing worldwide, is increasingly common as it is a unique opportunity for business development. Thus the student of this Masters will be qualified to perform from start to finish planning and development of business meetings, conferences, conventions, incentive trips and other similar actions to them (conferences, meetings, conferences, symposia, forums seminars, courses) called for different purposes and sizes. Starting dates: Face: November 2016 Part-time: October 2016 Online: February, June and November 2016 GOALS Provide theoretical and practical training necessary to deal with guarantees of success all activities linked to the MICE industry and business tourism, both from the field of private enterprise, and public societies. DRIVING techniques to efficiently operate and manage each operational phase of the different types of events and solve eventualities with a comprehensive and integrated vision, subject to criteria of effectiveness, efficiency and profitability. Develop the skills necessary for the deep industry knowledge in its diversity and strengthen essential skills in carrying out leadership roles in professional organization of congresses, conventions, incentives, fairs and other events. ADDRESSED TO University graduates interested in the management and organization of events. Professionals linked to the tourist sector (responsible department events in hotels, travel agencies specializing in business tourism and incentives, fairgrounds, bureau conventions, congress, etc.) interested in strengthening their training in the MICE field. Enthusiastic professional event organization wishing to become experts able to manage the different activities of the MICE industry. * In the case of not providing a university degree will be required to certify three years of work experience. Modules 1. 2 Introduction to MICE sector. Classification of the market; 3 types of events. Strategic management in the MICE sector 4. Factors and players in the MICE segment 5. Marketing and communication in the June MICE sector. Protocol in the organization of events in July. Coordination and management of teams 8. Production MICE industry events 9. The post-event. Measurement and performance management METHODOLOGY AND METHOD ESODE offers this Masters in three ways: in person, and SEMIPRESENCAIL ONLINE, providing alternatives to the older student. Thus, under the face or blended format, students receive: SESSIONS theoretical and practical: Led by the most renowned industry professionals. The theoretical training includes case studies whose methodology allows the student to approach the reality of the moment. TRAINING IN VIRTUAL CAMPUS: Continuous monitoring through a training platform and open consultation 24 hrs. TECHNICAL VISITS TO LOCATIONS AND PLACES OF INTEREST: The student will have the opportunity to visit places of interest (Convention Bureau, unique places, fairgrounds, etc.) In the online mode the student will receive all the information and advice through the Virtual Classroom and will have a tutor for their development. PRACTICES Classroom: Curriculum Practices paid € 7,990 for 4 months in the best event agencies in Spain. Blended: 4.900 € Possibility of requesting practices. Online: 2.450 € Possibility of requesting practices. Students who decide to pursue the Master made under the modality Curriculum Practices Paid agencies and guaranteed great impact on the MICE industry. Students who decide to choose the ONLINE or blended format, will be able to apply practical, but they are not compulsory. So, always thinking of a comprehensive training always seek comprehensive training that combines the theoretical to the practical. * Students who are working in companies in the sector could validate their practices. CERTIFICATION ESODE students once completed the training program, obtained the degree of Master of Meetings, Incentives, Conventions and Events, MICE. [-]

Master Professional Skills And Development Of Human Talent

VONSELMA EDUCATION - Escuela de Liderazgo y Gobernación
Online Full time 12 months February 2017 Spain Madrid

EDUCATION VONSELMA "Leadership School" training and leading political, business and academic consulting class in collaboration with the Rey Juan Carlos University and the Institute of Public Law, have been implemented for this course 2015/16 the Master in Professional Skills and Human Resource Development in order to help new graduates and unemployed people to enter the labor market. [+]

EDUCATION VONSELMA "Leadership School" training and leading political, business and academic consulting class in collaboration with the Rey Juan Carlos University and the Institute of Public Law, have been implemented for this course 2015/16 the Master in Professional Skills and Human Resource Development in order to help new graduates and unemployed people to enter the labor market. Agenda Introduction, professional guidance and administration and talent management. Module 1 - Self-knowledge, personal and group development. Module 2 - Planning, organization and production development time. Module 3 - Social Communication and Human Relations. Module 4 - Communication skills and public image counseling. Module 5 - Negotiation and conflict resolution. Module 6 - Stimulating creativity and innovative capacity. Module 7 - Learning to take: an attitude to an ongoing challenge. Module 8 - Finance for non-financial. Track your income and expenses. Module 9 - Networking: professional relations and contacts. Module 10 - Personal Marketing and professional use of social networks. Module 11 - Coaching: The Art Project. Module 12 - Business Inglés. Business management terminology. Module 13 - Change Management. Starting point of the transformation. Module 14- Decision Making and leadership. Timely execution of actions and consciousness. Module 15 - Skills for New Times. Faces actively changing and challenging situations. Module 16 - Emotional Intelligence. Professional emotionally intelligent. Module 17 - Training and management of high performance teams. Show your full potential. Module 18 - Individual Social Responsibility. Compression system generally social, political, economic and ecological. Tutorials - Final Master Project Timetable Online Mode The duration of the Master in Professional Skills and Human Resource Development will be a total of 36 contact hours of virtual classes spread over 18 modules (12 months) and 6 hours of tutorials for Final Master project, likewise are contemplated for 1464 hours I work to make a total of 1,500 hours and 60 credits. Classes are taught virtually according to the availability of students and teachers so that they are compatible with other occupations as other courses or jobs. Following the completion of the Master presenting a final draft will be necessary. The course will begin in February and will be held at the Headquarters of VONSELMA Group in Madrid located in Plaza de los Mostenses, 13 - Sixth Floor. [-]

MSc in Economic Development and Growth

Lund University
Campus Full time 2 years September 2017 Spain Madrid

The joint Master's programme in Economic Development and Growth (MEDEG) is a full-time Master's programme organised by a consortium including three top-class European universities in Spain, the UK and Sweden. [+]

Programme overview – MSc in Economic Development and Growth

The Master's in Economic Development and Growth trains the next generation of analysts, researchers and professionals in the field of development and growth with a high capability of independence. The programme combines the expertise of three highly ranked European universities into a common platform with leading scholars in economics, economic history and demography.

The combined expertise of three highly ranked European universities

In this double degree programme you spend the first year studying development and international economics, statistics and long run development at either Universidad Carlos III de Madrid or University of Groningen. The second year you specialise in development and growth, related to issues such as comprehensiveness and equality, sustainability and energy, innovation and human capital, at Lund University.... [-]