Master of Science in Electronic Business

National University, School of Business and Management

Program Description

Master of Science in Electronic Business

National University, School of Business and Management

Internet enabled business transactions are making their way into every organization and industry. Today's E-Business environment functions with a changed set of success factors compared to its infancy stage a few years ago.

It is not sufficient enough today to design a visually appealing website. E-Business highly complex and multidisciplinary field that requires flexible, innovate and creative skills both in business and Internet technology. Tomorrow's E-Business leaders need to be able to take a holistic and strategic approach to transform their organization and its business processes for E-Business.

The revised National University Master of E-Business program is built upon future robust expertise in the E-Business field and is focused on a promising outlook in a field that will soon become the pillar for the majority of business related transactions.

The new program has a strong managerial and business focus but still expects students to be very familiar with the Internet Technology, Web-authoring tools and Internet applications.


Program Outcomes

Upon successful completion of this program, students will be able to:

  1. Envision, design, implement, and effectively use new models of electronic business.
  2. Marry the traditional marketplace needs with electronic marketplace capabilities.
  3. Successfully start new e-ventures or manage e-enterprises that operate in a complex, global and competitive environment.
  4. Apply cutting edge e-management theory to real-world business situations.
  5. Meet the demands of current e-businesses and industry to achieve and sustain international competitive advantage.

MSEB Transition Program

National University students who completed a transition program as part of their undergraduate degree and who satisfy MSEB transition program requirements described in the catalog description of various undergraduate programs must complete a minimum of 45 quarter units for their MSEB degree. The number of units required for the MSEB program is dependent on the coursework completed in the Bachelors transition program and the grades earned.

Duration & Price
This course is Online
Start Date
Start date
January 2017, May 2017, August 2017
Full time
Start date January 2017, May 2017, August 2017
USA La Jolla, Orange, California
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