Master in Media and Communication Management

Macromedia University for Media and Communication

Program Description

Master in Media and Communication Management

Macromedia University for Media and Communication

"Media Management and Communication Management, the title says it all: Students are equipped to efficiently and professionally manage media products and media companies. The needs of the media industry of tomorrow dictates contents: Cross-media skills, entrepreneurship and responsibility.”

- Professor Dr. Dr. Castulus Kolo
Course Director of Media Management and Communication Management

In the media sector there is a great demand for managers with strategic skills. This is because the successful management of a media business and the development of media products takes an extremely broad knowledge of social trends and developments combined with business management expertise. Decision-makers with sound judgement are in demand. The Master's degree in Media and Communication Management is aimed at outstanding graduates from the fields of business administration, communication science or related areas and young professionals from agencies, communications departments, marketing and media companies, who wish to hold technical and management positions. The course, which takes a firm cross-media approach, develops entrepreneurial thinking and working. All facets of strategic and operational management are combined with a deeper knowledge of business administration, comprehensive project know-how and practical application to case studies. Students are enabled to see media development in the overall context of social change. Graduates are able not only to understand the media but to shape and direct it.

Start of semster: 1st of October

Majors

  • Brand Management
  • Corporate Communications
  • Culture and Creative Industries
This school offers programs in:
  • English
  • German


Last updated March 16, 2016
Duration & Price
This course is Campus based
Start Date
Start date
Oct. 2016
Duration
Duration
4 semesters
Part time
Full time
Price
Price
-
Information
Deadline
Start date Oct. 2016
Place
Germany Munich, Bavaria
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Germany Berlin, Berlin Region
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Germany Cologne, North Rhine Westphalia
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Germany Hamburg
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Germany Stuttgart, Baden-Württemberg
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Duration 4 semesters
Price - EU 6200 €/Non-EU 7400 € per semester