Master’s in Logistics Management and Sales Distribution

ESIC Business & Marketing School

Program Description

Master’s in Logistics Management and Sales Distribution

ESIC Business & Marketing School

Master’s in Logistics Management and Sales Distribution

The Master's in Logistics Management and Sales Distribution from ESIC provides you with solid training in the daily requirements of a manager.

A global view of organisations that, through the resolution of case studies, establishes a valid criteria for decision-making.

Our students acquire a strategic and tactical approach to management that:

  •     Deals with logistic activities and interaction with business areas such as finance, human resources, quality, innovation, marketing and sales.
  •     Is customer oriented through an analysis of demands from customers, post sales services, the management of expectations, quality standards and relationship management.
  •     Has a multisectorial approach (industry, consumption and services).
  •     Powers the assimilation of concepts, case methods, real case studies and teamwork.
  •     Demonstrates the current business situation in areas such as commercial distribution and logistics, by means of a faculty of expert teachers.

Programme

Twelve specialised modules in each of the key areas of logistics management and sales distribution. It also includes outreach activities for the management of resources, as well as support seminars to complete training in this field.

01 Company and Logistics:
position of the logistics in the company and in the value chain, integral logistics, types of companies, differential aspects.

02 Logistics and strategy:
Analysisof the supply chain, management functions and importance of the control panel. Logistics ofproducts and services.

03 Logisticsas an economic factor in the company:
Analysisof company logisticsin economic environments Planning and control. Internal and external logistic costs. Importance of investments.

04 Procesos logísticos:
Reingeniería de procesos, productos y servicios. Importancia y modelos de gestión del servicio postventa, calidad Seis-Sigma e indicadores clave, (Key Performance Indicators).

05 Logistics and clients:
The role of logistics within business marketing. Functions within the marketing plan. Relevance for the planning of sales.

06 Purchases and supplies
The importance of purchasing as a profit. Key factors when negotiating with suppliers. Concept of vertical integration. Elements of the minor purchasing departments and logistics platforms.

07 Operations:
Administration of information and new technology systems (ERP, EDI, MRP). Lean Manufacturing and externalisation strategies and organisation of operations.

08 Stock and warehouse management:
Models of reviewing, special orders and distributed inventories (DRP). Global storage and suppliesmanagement.

09 Transport and physical distribution:
Route and infrastructure planning. Physical distribution planning, reverse logistics.

10 Models of sales distribution:
Importanceof trade marketing. Types of distributing companies and mass consumer products.

11 International Markets:
Casuistry of emerging international markets and international logistics (intermodal transport and freight). In coterms, purchase and payment methods.

12 e-logistics:
Marketplaces, development of virtual commerce communities B2B for logistics.

Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2017
Duration
Duration
Full time
Price
Price
Information
Deadline
Start date Sept. 2017
Place
Spain Madrid
Application deadline Request Info
End date Request Info
Duration Request Info
Price Request Info