Marketing - MSc/PgD/PgC

Cardiff Metropolitan University

Program Description

Marketing - MSc/PgD/PgC

Cardiff Metropolitan University

The broad aim of the programme is to produce marketers and marketing managers who can run and successfully integrate at a managerial level in a broad range of organisational and marketing environments. The course will be suitable for graduates motivated by the desire to launch a career or develop an existing one in the marketing field. This means that you will not be content to merely be presented with sets of theories and principles of marketing, but also expect to be given ample opportunity to critically evaluate the usefulness of these theories and principles in practice, especially in relation to your own particular needs.

The MSc Marketing will provide this opportunity in a number of ways, from case studies, projects through to the final thesis orientated assessment. We believe this programme gives its students the best chance to do well in a jobs market that will expect leaders and managers of the future to be equipped with the insights, education and skills needed to operate in what will be increasingly knowledge-intensive and complex environments.

​Course Content​

The programme comprises of three distinct stages, Postgraduate Certificate (PGCert) Marketing, Postgraduate Diploma (PGDIP) Marketing, and MSc Marketing, with a range of compulsory taught modules (120 credits), and a non-taught element (60 credits). The MSc will be awarded on successful completion of 180 credits.

Employability & Careers​

The Msc Marketing programme has been designed for people wanting a successful and rewarding career in marketing generally, but also in the following, specific areas:

  • Advertising/ Communications,
  • Consumer behaviour
  • Branding
  • Digital and E marketing
  • Market Research
  • Media integration
  • International Marketing

Additionally the course is excellent preparation for continuing your study at MPhil or PhD at Cardiff Metropolitan University.

This school offers programs in:
  • English
Duration & Price
This course is Campus based
Start Date
Start date
Aug. 2017
Duration
Duration
1 - 2 years
Part time
Full time
Price
Price
6,500 GBP
Information
Deadline
Start date Aug. 2017
Place
United Kingdom Cardiff, Wales
Application deadline Request Info
End date Request Info
Duration 1 - 2 years
Price 6,500 GBP
- Home/EU, 11,500 GBP - International (full-time)