MSc in International Business

University of Stirling

Program Description

MSc in International Business

University of Stirling

MSc in International Business

This course will provide the students with an opportunity to learn and understand how business is conducted in the international arena, in particular focusing on the development of managerial skills necessary to survive and thrive in an interconnected world. It provides a solid foundation for a highly successful career by developing problem-solving and critical thinking abilities within the context of trading across national boundaries.

The MSc International Business offers a choice of pathways, allowing students to specialise in marketing or human resourse management. This flexible format allows students to select a specialisation to suit career aspirations. This means you can graduate with your specialism in Human Resource Management or Marketing reflected on your degree certificate.

By the end of this course, students have a nuanced understanding of operating across economies, currencies and regulatory frameworks. In addition, they are better equipped to engage with stakeholders from different cultures and work effectively in a team that is scattered in different geographic regions.

What is International Business?

International Business is the specialisation of core business subjects, adding theoretical and practical dimensions relevant to operating in an increasingly globalised economy. Foundation content, from accountancy and finance to strategic management, is explored in the context of international regulatory frameworks and business practices. Analytical and problem-solving skills are developed from multi-cultural and multi-national perspectives. Students are exposed to the challenges and opportunities that result from globalisation.

An MSc International Business from Stirling is designed to develop deep understanding of different approaches to managing businesses across national boundaries and create awareness of new trading blocs and the pressures they inflict on businesses and managers. Postgraduate education in International Business equips graduates to work in roles that require an understanding of how businesses are financed and taxed in different jurisdictions as well as other legislative issues that must be taken into account. A strong emphasis on ethical and environmental issues of relevance to commercial operators with international interests is a major strength of this course.

The International Business with Human Resource Management pathway is ideally suited to individuals who wish to blend their interests in general business strategy with the management of people.

The International Business with Marketing pathway enables students to develop marketing expertise that will enable them to thrive in a global business context.

Course objectives

The aim of the MSc International Business is to incorporate the new dimensions of international business competencies. It is an innovative, rigorous and challenging programme that will give you a comprehensive grounding in the theoretical and empirical knowledge of international business.

The International Business course is specifically designed to achieve the following:

  • An understanding of the relevance of international trade in today's business environment
  • An understanding of the challenges and opportunities that result from globalisation
  • A knowledge of the different approaches to managing businesses in the global environment
  • An awareness of the emergence of new trading blocs and the pressures they inflict on business and managers
  • An awareness of the ethical and environmental issues that have emerged as a result of globalisation and its impact on consumers

Course Structure

All students must take the following core modules:

Semester 1

  • Multinational Enterprises in the 21st Century
  • Managing Across Cultures
  • Responsible Business in a Global Economy

Semester 2

  • Research Methods
  • Business in Europe and the Competing Economies
  • International Strategy

Depending on your pathway, you will choose two modules from the following electives in semester 2:

International Business

  • Brand Marketing
  • Entrepreneurial Marketing
  • Sport Marketing
  • Retail Marketing
  • Leadership & Decision Making
  • Current Challenges in HRM
  • Developing International Managers
  • Managing Change & People
  • International Banking & Development Finance

International Business with Human Resource Management

  • Current Challenges in HRM (compulsory)
  • Leadership & Decision Making
  • Developing International Managers
  • Managing Change & People

International Business with Marketing

One of the following compulsory modules:

  • Retail Marketing
  • Brand Marketing

And one of the following elective modules:

  • Entrepreneurial Marketing
  • Sport Marketing

Delivery and assessment

Teaching involves lectures, seminars, workshop-based sessions and presentations. You are assessed by a combination of coursework and examination, including written assignments and presentations. Successful completion of the taught element of the programme leads to the award of Diploma or allows you to continue for the award of MSc in International Business by completing a 15,000-word dissertation on a topic agreed with the Course Director. This must be submitted by the end of August.

Career opportunities

Highly qualified individuals with a multi-faceted understanding of business opportunities and risks are in high demand among organisations with global operations. As the world is increasingly interconnected, even graduates who choose to remain at home will find that a broad business degree with an international flavour will set them apart from other employment-seekers.

Virtually every facet of most larger businesses is inextricably linked to the wider world. The proven ability to work in a multi-cultural team is an added advantage for individuals seeking careers at higher management levels in organisations with stakeholders in other countries.


  • 2016/17 Overseas £13,950
  • 2016/17 Home/EU £6,100
  • 2015/16 Overseas £13,500
  • 2015/16 Home/EU £6,000

Academic requirements

A minimum of a second class Honours degree or equivalent. Applicants without these formal qualifications but with significant appropriate/relevant work/life experience are encouraged to apply.

INTO University of Stirling offers a Graduate Diploma for those students who do not meet the required criteria for this course. If you successfully complete the Graduate Diploma in Business, Finance and Sport and meet the required progression grades, you will be guaranteed entry onto this Master's degree.

English language requirements

If English is not your first language you must have one of the following qualifications as evidence of your English language skills:

  • IELTS: 6.0 with 5.5 minimum in each skill
  • Cambridge Certificate of Proficiency in English (CPE): Grade C
  • Cambridge Certificate of Advanced English (CAE): Grade C
  • Pearson Test of English (Academic): 54 with 51 in each component
  • IBT TOEFL: 80 with no subtest less than 17

If you don’t meet the required score you may be able to register for one of our pre-sessional English courses. To register you must hold a conditional offer for your course and have an IELTS score 0.5 or 1.0 below the required standard.

This school offers programs in:
  • English

Last updated August 16, 2016
Duration & Price
This course is Campus based
Start Date
Start date
Aug. 2017
1 year
Full time
Start date Aug. 2017
United Kingdom Stirling, Scotland
Application deadline Request Info
End date Request Info
Duration 1 year
Price Request Info