International Marketing

ESCE Ecole Supérieure du Commerce Extérieur

Program Description

International Marketing

ESCE Ecole Supérieure du Commerce Extérieur

The International Marketing specialization provides students with the opportunity to acquire solid marketing knowledge through current marketing issues and evolutions in a multicultural environment transmitting skills and developing competences to prepare marketing professionals with a global approach. The International Marketing specialization is offered both in English and in French.

Objectives

The International Marketing specializations delivered in English and in French offer common objectives which equip students with the knowledge and tools needed to make strategic marketing decisions such as:

  • Establishing and implementing a market study
  • Understanding how to conduct a brand analysis
  • Creating a marketing action plan

Constructing a communications plan

  • Mastering a marketing presentation
  • Building a team vision

Potential Career Fields

Product Management / Group Marketing / International Operational Marketing / Project Management / Marketing Research / Media Planning / Advertising / Communications

This school offers programs in:
  • French


Last updated September 20, 2016
Duration & Price
This course is Campus based
Start Date
Start date
Sept. 2016
Duration
Duration
2 years
Full time
Price
Price
Information
Deadline
Start date Sept. 2016
Place
France Paris, Ile-de-France
Application deadline Request Info
End date Request Info
Duration 2 years
Price Request Info